Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 171 | 221 |
| » ad pricing | 26 | 366 |
| » ad selling | 93 | 299 |
| » ad targeting | 133 | 259 |
| » ad technologies & vendors | 151 | 241 |
| » advertainment | 2 | 390 |
| » affiliate marketing | 4 | 388 |
| » agencies & ad departments | 34 | 358 |
| » alternative marketing | 25 | 367 |
| » Asia/Pacific | 6 | 386 |
| » automotive | 3 | 389 |
| » b2b | 12 | 380 |
| » best practices | 22 | 370 |
| » Big Picture | 1 | 391 |
| » biz buzz | 85 | 307 |
| » branding | 19 | 373 |
| » broadband | 13 | 379 |
| » campaigns & creatives of note | 12 | 380 |
| » co-op marketing & partnerships | 14 | 378 |
| » computers & tech | 46 | 346 |
| » consumer packaged goods | 4 | 388 |
| » CRM | 1 | 391 |
| » cross media | 10 | 382 |
| » deep coverage | 1 | 391 |
| » demographics | 10 | 382 |
| » direct marketing | 29 | 363 |
| » domain names | 10 | 382 |
| » don't believe the hype | 6 | 386 |
| » e-commerce | 48 | 344 |
| » email marketing | 10 | 382 |
| » entertainment | 18 | 374 |
| » Europe | 11 | 381 |
| » events | 2 | 390 |
| » finance | 1 | 391 |
| » global | 4 | 388 |
| » healthcare | 3 | 389 |
| » I-PR & business communications | 3 | 389 |
| » instant messaging marketing | 1 | 391 |
| » intrusive formats | 3 | 389 |
| » Latin America | 2 | 390 |
| » legal, government & regulation | 17 | 375 |
| » loyalty & retention | 7 | 385 |
| » major brands | 51 | 341 |
| » major players news | 276 | 116 |
| » measurement & analytics | 38 | 354 |
| » media convergence | 18 | 374 |
| » minorities | 1 | 391 |
| » mobile marketing | 28 | 364 |
| » multi-channel marketing | 5 | 387 |
| » nonsense & parodies | 2 | 390 |
| » online ad market | 60 | 332 |
| » pearls of wisdom | 3 | 389 |
| » people | 8 | 384 |
| » personalization | 25 | 367 |
| » political parties & organizations | 2 | 390 |
| » privacy | 9 | 383 |
| » promotions | 2 | 390 |
| » publishing | 124 | 268 |
| » real estate | 5 | 387 |
| » research & stats | 17 | 375 |
| » rich media | 24 | 368 |
| » Segmentation & Markets | 1 | 391 |
| » signs of doom | 1 | 391 |
| » signs of recovery | 2 | 390 |
| » signs of what's to come | 107 | 285 |
| » small business | 17 | 375 |
| » spam & anti-spam | 5 | 387 |
| » syndication & RSS | 14 | 378 |
| » technical innovation | 93 | 299 |
| » telecom | 9 | 383 |
| » text ads | 123 | 269 |
| » tools & software | 193 | 199 |
| » top stories | 134 | 258 |
| » travel | 9 | 383 |
| » user experience | 82 | 310 |
| » viral marketing & social media | 11 | 381 |
| » weblog marketing | 14 | 378 |
| » women | 5 | 387 |
| » worst practices | 6 | 386 |
| » Youth | 1 | 391 |
Yahoo Rushes To Market With Axis
Yahoo! announced its Axis browser yesterday, and promises a "new experience that re-imagines" the web browsing experience. At first glance, it appears to do that, and the company admits to putting the user experience ahead of ad revenue or the marketer experience. [...]
Posted: Friday, May 25th 2012
New Bing Premieres With Special Guest Star: Facebook
“Introducing the New Bing: Spend Less Time Searching, More Time Doing,†Microsoft cheerfully described in its Bing blog yesterday. The company unveiled a major update to the Bing search engine, which it promises will “fundamentally [transform] the way users search the Web, [helping] users act quickly by taking advantage of the Web’s ev [...]
Posted: Friday, May 11th 2012
Google, DudaMobile Offer A Five-Minute Web-To-Mobile Site Conversion
It has been a little over a month since Google partnered with DudaMobile, the do-it-yourself mobile website builder. The partners are offering a quick “test drive†to see what a converted website looks like in a mobile format, with a rating (1 to 5) of mobile friendliness. The companies on April 5th announced a joint effort to expand GoMo, a Google-led initiative to help businesses “Go Mobile.†[...]
Posted: Wednesday, May 9th 2012
Top News: CES Highlights | Medialets platform | Fragmented Android
CES Highlights:
The Next Big Thing: Android in the home, and in the fridge.
Razer's 'Project Fiona' gaming tablet concept is awesome.
Hope to see the next iPad at CES? You [...]
Posted: Wednesday, January 11th 2012
Experts, Public Split on Web 3.0
Technology experts and the general public are both split on the likelihood of the semantic web, or 'web 3.0,' becoming a reality by 2020, according to a study from the Pew Research Center’s Internet & American Life Project and Elon University’s Imagining the Internet Center.
The semantic web is an internet concept that would allow software agents to carry out sophisticated tasks for users, making meaningful connection [...]
Posted: Friday, May 14th 2010
Google, Others Build New Connections Between Online Ads, Leads
Companies are finding there are more options to connect to, and track the leads that arise from their online ads as Google along with other companies continue to refine their offerings and approaches.
Click-to-Call
Recently Google has been testing the inclusion of click-to-call phone numbers in search ads on high-end mobile phones, according to Search Engine L [...]
Posted: Friday, January 8th 2010
Industry Buzz & Snippets: 11/30/09
Ad Industry:
Ad industry produces ads and logos in response to pending privacy legislation.
Holiday Shopping:
Amazon tops Black Friday retail web traffic.
After 'Black Friday,' industry [...]
Posted: Monday, November 30th 2009
Tech Meets Turkey-Day: Searches Yield Better Insights
During most of the year, web analytics focused on the food industry - including dining, cooking and grocery shopping - reveal fairly stable trends that tend to occur over long periods of time.
Thanksgiving season in the US, however, is a clear exception.
During this unique period, marketers have the once-a-year opportunity to use the web as a barometer for Americans' food tastes, as well as their eating and cooking habits. They can also see the extent to which consumers are turning online [...]
Posted: Friday, November 27th 2009
Industry Buzz & Snippets: 11/20/09
Ad Strategies:
Marketers hop on augmented reality bandwagon to promote 'Avatar.'
AT&T's anti-Verizon ad is a stinker.
Social Media:
Facebook Ads customer support [...]
Posted: Friday, November 20th 2009
comScore Puts Page-Load Time Under Microscope
Page load time, a do-or-die website-performance issue 10 years ago, is still enough of a concern today that Google is now under pressure to introduce a ranking factor into its algorithm to account for how fast a site or page loads, Search Engine Land reports.
The issue particularly resonates with web publishers that hope to benchmark their site performance and measure how they stack up against their competi [...]
Posted: Tuesday, November 17th 2009
Industry Buzz & Snippets: 11/13/09
Pharma Marketing:
FDA tackles gray area of social media.
Media Strategies:
Forbes buys online photo platform FlipGloss.
Search:
Google [...]
Posted: Friday, November 13th 2009
Industry Buzz & Snippets: 11/09/09
Media Strategies:
Murdoch will likely remove sites from Google's index.
Social Media:
Which ad networks did Facebook shut down?
Panel advice: Take deliberate approach to social medi [...]
Posted: Monday, November 9th 2009
Industry Buzz & Snippets: 11/06/09
Ad Strategies:
The problem with social media agencies.
News Corp.'s Miller: Will the display ad market come back?
Ad Campaigns:
Sirius [...]
Posted: Friday, November 6th 2009
New Google Tool Mines Display-Ad Insights
Google has launched a new tool that promises to help marketers judge how, or even whether, a particular online ad campaign has raised brand awareness or active user interest - an ROI metric that is still surprisingly difficult to capture. Called Campaign Insights, it is being made available for larger display ad campaigns across the Google Content Netw [...]
Posted: Monday, October 19th 2009
AdWords Brings Business Addresses to Ads
Google has launched "location extensions," an AdWords feature that lets clients "extend" campaigns by dynamically incorporating their business addresses.
Users can create local ads with extensions from scratch, or add them to existing text ads, observes Search Engine Land. This makes it unnecessary [...]
Posted: Monday, July 27th 2009
GOOG Adds Creative Commons Filter to Image Search UI
Google has formally added a Creative Commons filter to Image Search. The options appear in Advanced Search, and enable users to filter for images they are permitted to reuse with attribution, modify or use commercially.
In May, Yahoo added a Creative Commons license filter to its own Image Search -- but the filter o [...]
Posted: Thursday, July 9th 2009
AdWords 'Opportunities' Suggests New Campaign Keywords
Google is testing a tab in the AdWords interface labeled "Opportunities," reports AdWords Help Experts. The tab suggests keywords that clients may be interested in adding to their pay-per-click campaigns and ad groups.
The feature is vaguely reminiscent of the AdWords campaign optimizer, although no ad text or display URL changes are suggested.
Presently, the incorporation of "Opportunities" d [...]
Posted: Thursday, June 11th 2009
Google Search Serves De Facto Local Results
Google beefed up its search capabilities by introducing an international version of Google Suggest.
Google Suggest, launched last August, simplifies searches by providing suggestions based on popular keywords after a few keystrokes are entered. It also auto-corrects spelling mistakes and remembers earlier searches [...]
Posted: Friday, April 3rd 2009
Firefox Launches Beta Version of Mobile Browser
Web browser Mozilla Firefox launched a beta version of its mobile browser Fennec, reports TechCrunch.
The mobile browser works only on the Nokia N810, but developers can also download it onto their PCs. Designed to maximize use of the limited screen space available on mobile phones, the Fennec brows [...]
Posted: Thursday, March 19th 2009
[x+1] Enhances Targeting Parameters on Site+1 Offering
New York-based [x+1], an audience-based, predictive marketing platform, has updated one of its existing website optimization programs.
The enhanced Site+1 offers unified tagging support for multiple web pages. Among other things, this functionality can be used to better track visitor activity and engagement between sites, and save IT departments the tedious task of putting individual tags on each web page.
[...]
Posted: Thursday, February 12th 2009