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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


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Google: Checkout Icon Increases Ad Click-Thru 10%

On its Google Checkout page, Google claims a "Checkout" icon can increase ad click-through by 10%. (At least one client, Fred Lerner of e-commerce network Ritz Interactive, claims the Checkout icon increased clickthroughs by 23%.) What's more, Google Checkout users purportedly convert 40% more than shoppers that haven't used Checkout in the past. Google Checkout  [...]

MostChoice to Fork Over $4.8M for Stuffing Rival with Fake Leads

A Colorado District Court jury awarded $4.8 million to NetQuote after ruling that its rival, MostChoice, submitted over 3500 false applications for insurance quotes to its website. After receiving multiple complaints from insurers that it was filing unqualified leads, NetQuote conducted an investigation and discovered MostChoice had hired a contractor, Brandon Byrd, to submit falls apps to its site. Byrd   [...]

Pick a Lawyer, Any Lawyer, at WhoCanISue.com

Hoping to become the "LendingTree of legal services," attorney and web entrepreneur Curtis Wolfe touts his new project, WhoCanISue.com, as the "it site" for people seeking lawyers -- and vice versa. The site, which features an illustration of a briefcase-clutching man slipping on a banana peel, is geared to people that suspect they have grounds for a lawsuit. Each potential client takes a dynamic questionnaire whose purpose is to gauge whet  [...]

eNote Brings Audio/Visual Email Marketing to Artists, Music Labels

For up-and-coming bands, getting airtime on a radio station -- whose mailbox is typically deluged with new singles -- is a difficult task. In lieu of mailing a CD that will never be played, musicians can email sample tracks via eNote, powered by Yangaroo, which recently patented its own digital media distribution system. eNote enables recipients to listen to a song snippet, view album art and chec  [...]

Pew: 47 percent of US Adults Have Home Broadband

Nearly half (47 percent) of all adult Americans now have a high-speed Internet connection at home, compared with 42 percent in early 2006 and 30 percent in early 2005, according to a February 2007 survey by the Pew Internet & American Life Project, reports MarketingCharts.   [...]

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Online Donations, Scams Rise in Katrina's Wake

With many Americans turning to the web for information and ways to help in the disastrous wake of Hurricane Katrina, the medium is once again reflecting the good and the bad of human nature, writes E-Commerce Times. As of Friday, $110 million had been received in online donations, out of a $197 million of public support, according to a Red Cross spokeswoman. Meanwhile, computer sec  [...]

At Home Selling $1MM Domain Name Portfolio

As part of the dismantling of Excite@home since its Chapter 11 bankruptcy in 2001, At Home Liquidating Trust, Excite@Home's successor, is selling the former broadband company's 119 domain names, CNET reports (via MediaBuyerPlanner). The company horded domains, ranging from Shoppingcart.com   [...]

Mobile Web Gets .mobi Domain

Websites designed specifically for mobile phones will have their own domain suffix, .mobi, which the Internet Corporation for Assigned Names and Numbers (ICANN) has licensed to holding company mTLD Top Level Domain, vnunet reports. The group must now build the infrastructure to manage the new domain for the next 10 years. ICANN announced its decision at a Luxemburg meeting on Monday. The URLs for mobiles will be as  [...]

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ICANN: VeriSign to Rule .net Domain till 2011

After 15-month long and sometimes controversial RFP process, the Internet Corporation for Assigned Names and Numbers (ICANN) awarded VeriSign the right to operate the .net domain registry six more years, writes the E-Commerce Times. Details of the contract must still be worked out, but VeriSign's application said the group would lower the domain registration fee to $4.25 per year   [...]

Brits Prefer Net Search to Phonebooks

Business Europe.com (via SearchEngineLowdown): Consumers favour online searches, says poll Three quarters of British people surveyed said they'd rather search via an online search engine than use a paper directory. Only 18 percent said they still relied on the traditional methods of looking up company information. Separately, another U.K. company found that 80 p  [...]