Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 68 | 166 |
| » ad pricing | 2 | 232 |
| » ad selling | 8 | 226 |
| » ad targeting | 81 | 153 |
| » ad technologies & vendors | 42 | 192 |
| » advertainment | 72 | 162 |
| » affiliate marketing | 2 | 232 |
| » agencies & ad departments | 2 | 232 |
| » alternative marketing | 85 | 149 |
| » Asia/Pacific | 6 | 228 |
| » b2b | 6 | 228 |
| » best practices | 42 | 192 |
| » Big Picture | 1 | 233 |
| » biz buzz | 128 | 106 |
| » branding | 77 | 157 |
| » broadband | 11 | 223 |
| » campaigns & creatives of note | 53 | 181 |
| » case studies | 4 | 230 |
| » co-op marketing & partnerships | 39 | 195 |
| » computers & tech | 7 | 227 |
| » consumer packaged goods | 14 | 220 |
| » CRM | 1 | 233 |
| » cross media | 15 | 219 |
| » demographics | 33 | 201 |
| » direct marketing | 1 | 233 |
| » don't believe the hype | 8 | 226 |
| » e-commerce | 38 | 196 |
| » email marketing | 3 | 231 |
| » entertainment | 90 | 144 |
| » Europe | 3 | 231 |
| » events | 3 | 231 |
| » finance | 8 | 226 |
| » global | 2 | 232 |
| » healthcare | 4 | 230 |
| » How-to | 2 | 232 |
| » I-PR & business communications | 4 | 230 |
| » instant messaging marketing | 8 | 226 |
| » intrusive formats | 20 | 214 |
| » legal, government & regulation | 27 | 207 |
| » loyalty & retention | 48 | 186 |
| » major account moves | 8 | 226 |
| » major brands | 130 | 104 |
| » major players news | 91 | 143 |
| » measurement & analytics | 5 | 229 |
| » media convergence | 33 | 201 |
| » mobile marketing | 15 | 219 |
| » multi-channel marketing | 9 | 225 |
| » new and improved | 27 | 207 |
| » online ad market | 160 | 74 |
| » pearls of wisdom | 2 | 232 |
| » people | 21 | 213 |
| » personalization | 10 | 224 |
| » political parties & organizations | 14 | 220 |
| » privacy | 24 | 210 |
| » promotions | 9 | 225 |
| » publishing | 43 | 191 |
| » real estate | 1 | 233 |
| » research & stats | 41 | 193 |
| » rich media | 31 | 203 |
| » search engine marketing | 36 | 198 |
| » seniors | 1 | 233 |
| » sex sells | 2 | 232 |
| » signs of doom | 10 | 224 |
| » signs of recovery | 2 | 232 |
| » signs of what's to come | 95 | 139 |
| » small business | 3 | 231 |
| » spam & anti-spam | 4 | 230 |
| » Spanish-speaking | 1 | 233 |
| » syndication & RSS | 38 | 196 |
| » technical innovation | 11 | 223 |
| » telecom | 2 | 232 |
| » text ads | 37 | 197 |
| » tools & software | 21 | 213 |
| » travel | 2 | 232 |
| » viral marketing & social media | 43 | 191 |
| » weblog marketing | 23 | 211 |
| » women | 12 | 222 |
| » worst practices | 20 | 214 |
| » Youth | 45 | 189 |
Industry Buzz & News: 5/10/10
Online Ad Market:
Citysearch plans reputation management product.
Campaigns & Creatives:
Concert promoters embrace new media for fan services.
Privacy: [...]
Posted: Monday, May 10th 2010
Industry Buzz & Snippets: 10/27/09
Search Technologies:
Google Social Search to go live next week.
Social web browser Flock is partnering with Spanish-language media company Univision
Google Voice lets users keep their numbers.
[...]
Posted: Tuesday, October 27th 2009
GOOG Vaunts New Search Terracing Options
Google has added new features to Search Options, an offering it released in May that enables users to filter and terrace search results from a side panel.
New, rather self-explanatory search filter options include:
Past hour
Specific date range
More shopping sites
F [...]
Posted: Friday, October 2nd 2009
Twitter Lets Users Build Playlists of Followers
Twitter is testing a new feature called Lists among a handful of users.
Much like desktop app Tweetdeck, Lists enables users to create lists of Twitter accounts, grouped by interest. "For example, you could create a list of the funniest Twitter accounts of all time, athletes, local businesses, friends, or any compilation that makes sense," wrote Nick Kallen, product lead.
Lists can be either public or private. Other T [...]
Posted: Thursday, October 1st 2009
Click-Happy Tweeters View Ads Twice as Much
Twitter users are nearly twice as likely to click on internet ads, review products online and visit advertiser and company profiles than those who use only traditional social networks, such as MySpace or Facebook, according to a study from media research firm Interpret, LLC (via paidcontent.org).
The survey, which was condu [...]
Posted: Tuesday, September 29th 2009
Alliance Raises $3.3M for More Health-Related Socnets
Health-oriented socnet creator Alliance Health Networks has raised $3.3 milion in a third round of funding, bringing its total to $6.6 million.
This round was led by Highway 12 Ventures, with existing investor EPIC Ventures also participating, MediaPost reports.
Alliance Health launched its first social network in 2006 under the moniker DiabeticConnect.com, a space especially for diabetic online us [...]
Posted: Friday, September 18th 2009
Rubicon Absorbs Others to Improve User Targeting Capabilities
Yesterday internet ad "infrastructure" firm Rubicon Project announced its acquisition of Others Online, an audience optimization firm.
This marks Rubicon's first-ever acquisition, and marks the company's desire to help web publishers leverage growing trends toward [...]
Posted: Wednesday, September 16th 2009
Bamboozled By Fake Ad, NYTimes.com Suffers Malware Attack
Over the weekend, The New York Times Co.'s site, NYTimes.com, was victimized by what appeared to be a legitimate advertiser -- whose ads suddenly attacked site visitors with aggressive adverts that appeared to be virus warnings, the Times reports.
"The culprit masqueraded as a national advertiser and provided seemingly legitimate product advertising for a week. Over the wee [...]
Posted: Tuesday, September 15th 2009
YouTube Video Reviews Join Google Product Search
Google is incorporating user-created YouTube reviews onto releated results pages in Google Product Search.
"Videos include reviews from sources like USA Today, Wired, and Digital Trends, and they appear above the 'Similar Items' section of the page," the company explained. One example of how reviews have been incorporated is in [...]
Posted: Thursday, September 10th 2009
Nearly Half of Employers Use SocNets to Probe Candidates
Nearly half (45%) of US employers use social networking sites to dig up information about job candidates, a significant jump from 22% last year, according to a survey commissioned by CareerBuilder, which also found that another 11% of employers have plans in the works to start using social networking sites for screening.
[...]
Posted: Thursday, September 10th 2009
ABC Turns Print Ads into Online Video Platforms
In an effort to draw more viewership to thriller FlashForward, ABC has begun incorporating codes into print ads promoting the show.
When held up to a webcam, the codes deploy a 3-D ad for FlashForward on computer screens, including photos from the show. Each photo turns into extended episode clips when clicked on.
"It appears to play right out of the ad," explained VP-Advertising/Marketing Darren Schillace of ABC Entertainment ( [...]
Posted: Friday, September 4th 2009
Gmailers More Engaged than Yahoo, AOL, Hotmail Users
Subscribers to Google's popular Gmail service exhibit higher click and open rates and lower bounce rates than subscribers to Yahoo mail, Hotmail and AOL email, and thus appear to be more engaged with the email messages they receive, according to a study by Mail Chimp.
A recent analysis of the statistics for more 184 million emails sent [...]
Posted: Tuesday, September 1st 2009
Sears Launches Online Home Project Management Tool
Broadline retailer Sears Holding Company is continuing to make good on its March 2009 promise to expand its global online strategy with the official launch [...]
Posted: Friday, August 28th 2009
E-Tail, Auto Sites and Hollywood Top July Site Visits/Growth
Riding the strength of the popular Cash for Clunkers program, which enables car owners to exchange old vehicles for cash, websites for automotive manufacturers enjoyed disproportionate popularity in July, according to new figures from TNS Media's Compete.
Compete just released its most current Competet 250, a monthly ranking of the top 250 trafficked websites.
[...]
Posted: Monday, August 24th 2009
Facebook, Twitter Drive Aussie SocNet Use Up 29%
Over 70% of Australian internet users visited a social networking site in June, a 29% rise from the same time last year, reports comScore.
Facebook in particular demonstrated significant growth; Twitter benefited from sudden mainstream popularity in 2009.
Nearly nine million Australians visited a social network in June, making it among the more popular content categories online. Facebook led the sector with over 6 million visitors, growing 95% from last year; MySpace -- whose social networ [...]
Posted: Monday, August 17th 2009
Browser Wars Next Round: Netscape Founder Backs New Browser
The problem with browsers says Netscape creator Marc Andreessen, is that they haven't kept up with the web. His new startup RockMelt hopes to change that.
Started with former Opsware executives Eric Vishria and Tim Howes, the company is still in the early stages of development. As Mr. Vishria says, “Talking about it at this stage is not useful.â€
In the world of start-ups though, it is. Buzz is everything, and the sooner you start, the better.
W [...]
Posted: Friday, August 14th 2009
Only 8% of Advertisers Deem Twitter an Effective Promo Tool
Though Twitter is currently a media darling, only 8% of advertisers and consumers think it's an effective promotion tool, according to (pdf) results from a LinkedIn Research Network/Harris Poll.
The study found advertisers are more likely than consumers to know about Twitter and are more likely to believ [...]
Posted: Tuesday, July 28th 2009
Iger: Disney Plans to Monetize Content, Including (Maybe) Hulu
Disney plans to experiment with a paid-subscription model online, Robert Iger said, at a conference sponsored by Fortune magazine.
The Disney CEO added that people are willing to pay for quality content if they perceive it has value, MediaBuyerPlanner reports.
A subscription model will give Disney better knowledge of customers, as their activities and interests can be trac [...]
Posted: Friday, July 24th 2009
Top Social Media Sites: Twitter Leaps 1,989%
A June 2009 analysis of the top-10 social media properties by Nielsen reveals (pdf) that Twitter.com was again the fastest growing site for the month, increasing 1,928% year-over-year, from one million unique visitors in June 2008 to 21 million unique visitors in June 2009.
This increase puts Twitter at #4 on the list of most visited member communities in June ( [...]
Posted: Tuesday, July 21st 2009
GOOG Solicits 'Health Wishes' for Storing and Sharing
Google Health has added a feature that enables users to upload scanned paper documents to their profiles for storage and easy sharing.
Among other records, the Google Blog notes that "[one] of the most import [...]
Posted: Monday, July 20th 2009