Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 494 | 374 |
| » ad pricing | 32 | 836 |
| » ad selling | 274 | 594 |
| » ad targeting | 165 | 703 |
| » ad technologies & vendors | 171 | 697 |
| » advertainment | 117 | 751 |
| » Advertising | 1 | 867 |
| » affiliate marketing | 7 | 861 |
| » agencies & ad departments | 104 | 764 |
| » alternative marketing | 200 | 668 |
| » Asia/Pacific | 18 | 850 |
| » automotive | 32 | 836 |
| » b2b | 24 | 844 |
| » best practices | 67 | 801 |
| » biz buzz | 403 | 465 |
| » branding | 120 | 748 |
| » broadband | 305 | 563 |
| » campaigns & creatives of note | 87 | 781 |
| » case studies | 4 | 864 |
| » co-op marketing & partnerships | 186 | 682 |
| » computers & tech | 86 | 782 |
| » consumer packaged goods | 22 | 846 |
| » CRM | 2 | 866 |
| » cross media | 276 | 592 |
| » demographics | 91 | 777 |
| » direct marketing | 40 | 828 |
| » domain names | 65 | 803 |
| » don't believe the hype | 11 | 857 |
| » e-commerce | 112 | 756 |
| » email marketing | 12 | 856 |
| » entertainment | 488 | 380 |
| » Europe | 43 | 825 |
| » events | 27 | 841 |
| » finance | 17 | 851 |
| » global | 13 | 855 |
| » healthcare | 3 | 865 |
| » I-PR & business communications | 5 | 863 |
| » instant messaging marketing | 11 | 857 |
| » interviews | 3 | 865 |
| » intrusive formats | 5 | 863 |
| » Latin America | 1 | 867 |
| » legal, government & regulation | 66 | 802 |
| » loyalty & retention | 27 | 841 |
| » major account moves | 34 | 834 |
| » major brands | 244 | 624 |
| » measurement & analytics | 44 | 824 |
| » minorities | 2 | 866 |
| » mobile marketing | 106 | 762 |
| » multi-channel marketing | 40 | 828 |
| » new and improved | 105 | 763 |
| » nonsense & parodies | 6 | 862 |
| » online ad market | 206 | 662 |
| » pearls of wisdom | 16 | 852 |
| » people | 58 | 810 |
| » personalization | 19 | 849 |
| » political parties & organizations | 10 | 858 |
| » privacy | 6 | 862 |
| » promotions | 31 | 837 |
| » publishing | 363 | 505 |
| » real estate | 3 | 865 |
| » research & stats | 94 | 774 |
| » rich media | 280 | 588 |
| » search engine marketing | 94 | 774 |
| » Segmentation & Markets | 1 | 867 |
| » sex sells | 1 | 867 |
| » signs of doom | 19 | 849 |
| » signs of recovery | 7 | 861 |
| » signs of what's to come | 476 | 392 |
| » small business | 7 | 861 |
| » spam & anti-spam | 1 | 867 |
| » Spanish-speaking | 2 | 866 |
| » syndication & RSS | 35 | 833 |
| » technical innovation | 67 | 801 |
| » telecom | 55 | 813 |
| » text ads | 31 | 837 |
| » tools & software | 130 | 738 |
| » top stories | 130 | 738 |
| » travel | 4 | 864 |
| » user experience | 154 | 714 |
| » viral marketing & social media | 66 | 802 |
| » weblog marketing | 31 | 837 |
| » women | 16 | 852 |
| » worst practices | 23 | 845 |
| » Youth | 40 | 828 |
Facebook Self Service | Lamborghini Shops PR | iOS/Publishing Non-Fit? | Oracle Goes Social | Yahoo's Axis
Ad Technology:
Sense Networks Releases New Predictive Mobile Ad Targeting Services
Facebook Premium Ads Get Self-Service AvailabilityÂ
Facebook 'plotting ad-tracking system' [...]
Posted: Thursday, May 24th 2012
Weather Channel at 30: A Local Ad Champ
The Weather Channel companies (TWCC) turned 30 yesterday, having first broadcast on cable on May 2, 1982. Since then it has gone online and mobile, and with a strategic relaunch (exclusively sponsored by Anheuser-Busch's Bud Light Lime), 95% of weather.com's 1 billion monthly page views now have a new look.
The online properties are more personalized, “to help consumers better forecast and plan their lives†with a [...]
Posted: Thursday, May 3rd 2012
Top News: Verizon lands the iPhone, to boost mobile ad market | Providers ramp up battle of the 4G plans | Is Facebook peaking? |
Broadband:
Whatever 4G means, the ad battle has begun.
Mobile Computing/Marketing:
Verizon to announce it will be offering the iPhone.
Verizon iPhone to boost mobi [...]
Posted: Monday, January 10th 2011
Industry Buzz & Snippets: 01/28/10
Mobile Computing:
Mobile ads get a makeover.
What the iPad means for online advertising.
iPad blurs line between devices.
Apple's Tabl [...]
Posted: Thursday, January 28th 2010
Industry Buzz & Snippets: 01/21/10
Campaigns:
Facebook, Microsoft scale back ad relationship.
Search:
Is it time for a Winter PPC account makeover?
Security:
Facebook scammers trying to [...]
Posted: Thursday, January 21st 2010
Industry Buzz & Snippets: 01/06/10
Media:
US Local News Network partners with LA Times on new site.
Analytics:
In wake of data mergers, hyper-targeting takes shape.
Search:
How to [...]
Posted: Wednesday, January 6th 2010
Consumer Groups Call for 'TV Everywhere' Investigation
The cable industry's TV Everywhere initiative is being attacked by seven consumer advocacy groups that claim the plan stifles competition in the emerging market for online television programming.
The groups - Free Press, Media Access Project, Consumer Federation of America, Consumers Union, Open Technology Institute, Participatory Culture Foundation and Public Knowledge - say TV Everywhere is the result of "illegal collusion," and have filed l [...]
Posted: Tuesday, January 5th 2010
Streaming Olympics Coverage Foretells More Sports Specials – and Fees
TV Everywhere is still in its infancy but a new offering on NBCOlympics.com illustrates how easily it can - and probably will - be customized and segmented for specific viewers.
People who subscribe to cable, satellite or telco TV service will be able to view live streaming Olympics coverage on NBCOlympics.com. Called "Olympics Online Connect", the service, for which viewers have to register, will provide more than 1,000 hours of live Olympic streaming [...]
Posted: Tuesday, December 29th 2009
New Urgency for Ad Models As Original Content Heads to the Web
Varying theories about ad pricing and subscription models online content need to solidify if recent plans by "American Idol" producer Simon Fuller and actor/producer Ashton Kutcher are any indication.
Fuller and Kutcher have announced separate plans to produce shows - with the intention of distributing them on the internet. Fuller's project is a new reality show meant for the internet. Called "If I Can Dream," it is expected to start in February on Hulu and other websites, [...]
Posted: Monday, December 21st 2009
What TV Everywhere May Tell Us About Online Ads
Marketers are hopeful they will get new insights into online ads as TV Everywhere initiatives such as the rollout of Comcast's on-demand, streaming TV service, Fancast Xfinity TV get underway.
Xfinity contains 2,000 plus hours of content, and includes shows - indeed, entire seasons of shows - from content partners including HBO, Cinemax, Starz, TNS, TNT, A&E, AMC, Discovery Channel, History, and BBC America. Comcast also plans to roll Xfinity out to mobile devices next year, the company said. [...]
Posted: Thursday, December 17th 2009
Marketing Will Drive Content in AOL's Rebrand
Marketing-driven content will figure prominently in AOL's plans to re-establish itself as a premier online channel after Time Warner spins it off next month.
The company's chief executive, Tim Armstrong, said that content is the one area on the web that hasn't seen its full potential. He therefore plans to significantly increase the amount of content AOL produces. The company currently employs 3,000 journalists, and that number is growing, [...]
Posted: Tuesday, December 1st 2009
Industry Buzz & Snippets: 11/25/09
Ad Strategies:
Verizon challenges a Sprint marketing claim.
Online Media:
Group of magazine publishers said to be building an online newsstand.
MediaNews Group, Belo [...]
Posted: Wednesday, November 25th 2009
Industry Buzz & Snippets: 11/23/09
Online Media:
Microsoft, News Corp. discuss web deal to remove news sites from Google.
Sony online service to challenge iTunes?
Online Retail:
EBay search glitch [...]
Posted: Monday, November 23rd 2009
Star Tribune, CarSoup.com Target Auto Ad Dollars
The Minneapolis Star Tribune is partnering with CarSoup.com to power the stagnant car-selling portion of the publication's website, StarTribune.com/cars. In exchange, the Star Tribune will become the local sales arm for CarSoup.com products and services in the Twin Cities metro area for both dealership and for-sale-by-owner advertising.
The partnership, which begins Dec. 1, 2009, will give visi [...]
Posted: Monday, November 16th 2009
Industry Buzz & Snippets: 11/16/09
Online Advertising:
Google trademark policy worries holiday advertisers.
Online Payments:
More ways to avoid cash or plastic at checkout.
Media Strategies:
Comcast [...]
Posted: Monday, November 16th 2009
Industry Buzz & Snippets: 10/30/09
Media News:
Apple execs not happy about print ad market.
comScore cuts cuts 8% Of Workforce.
Marketing Strategies:
Organized chaos: viral marketing, [...]
Posted: Friday, October 30th 2009
Industry Buzz & Snippets: 10/29/09
Media Strategies:
CBS digital guru to leave and start own shop
How Twitter search will help Google, Microsoft Bing.
Yahoo CEO says 6% operating margin 'unacceptable [...]
Posted: Thursday, October 29th 2009
More Voices Pipe Up on Pay-for-Content
Still more major media outlets are weighing in on the discussion about paid content, and many are giving credence to the prediction that the era of free online news may indeed be coming to an end.
The latest opinions - which included those from high-profile executives from News Corp., and Warner Bros. - were voiced during the Broadcasting & Cable/Multichannel News 2009 OnScreen Media Summit last week, [...]
Posted: Tuesday, October 27th 2009
Microsoft Earnings Cap Promising Week
Microsoft capped off a busy week on Friday with its pleasantly surprising quarterly earnings report. Quarterly revenues were $12.92 billion - a 14% decline from this point last year. Net income was $3.57 billion, or 40 cents per share.
These results, though, were higher than Wall Street analysts had been projecting; specifically, those polled by Thomson Reuters expected the Redmond-based company to post a profit of [...]
Posted: Monday, October 26th 2009
Google Eyes Digital Music Biz
Google appears to be prepping for a push into the digital music business, despite previous denials by the company. According to an article in the Financial Times, the search giant is readying plans to launch a music search service with two online music platforms - News Corp's MySpace, and Lala.
The new service will be part of Google's On [...]
Posted: Friday, October 23rd 2009