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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


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3DTV Shows 1st Rate Promise

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Industry Buzz & Snippets: 10/7/09

Ad Networks and Analytics: Facebook shutting out developers. Magazines band together for new ad network. Agencies and Marketing Execs:   [...]

Swiss Postal Service Brings Mail to 'Net

Last month the Swiss postal service launched Swiss Post Box, a program that enables subscribers to receive scans of certain snail-mail messages via email. Upon receiving the scans in their inbox, users can decide which they want to openyg, then read the full message online. Swiss Post Box is powered by Earth Class Mail, a Seattle-based firm that serves tens of thousands of global subscribers. This is the first time it's licensed its technology to a postal service,   [...]

iRex Approaches E-Reader Market from Corporate Back Doors

iRex, a spin-off from an e-ink research group at Phillips that developed the screen technology used by eBook readers, is positioning itself to contend more readily in the e-reader market, writes the New York Times. Amazon's Kindle and Sony's eReader are still the largest players in the US. But unlike other eReader vendors, which go directly after consum  [...]

Obama to US: Broadband for All!

In his regular weekly YouTube address to Americans, President-elect Barack Obama announced broadband connectivity would be a top priority in a massive public works campaign he will direct while in office. "It is unacceptable that the United States ranks 15th in the world in broadband adoption," he said. In terms of average internet speed, the US lags behind South Korea, Hong Kong, Sweden and Be  [...]

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Comparison-Site Sales Rise as Consumers Scavenge for Deals

Online retailers increasingly benefit from marketing products on shopping-comparison sites as cash-strapped consumers seek bargains online, according to research published by E-consultancy and DoubleClick,   [...]

Digital Out-of-Home Ad Spend Triples

The US digital out-of-home (OOH) media industry - which includes video ad networks, digital billboards and ambient ad platforms - is on pace to grow 11.2%, to $2.43 billion in 2008 and now comprises 29.1% of overall out-of-home ad spending, according to the "Digital Out-of-Home Media Forecast 2008-2012" from PQ Media,   [...]

Mobile 'Net Users 60% More Likely to Accept Mobile Advertising

The US mobile internet now has a large and diverse enough user base to support wide-scale mobile-marketing efforts, and mobile web users are 60 percent more likely than data users to be open to mobile advertising, according to a report (pdf) from Nielsen Mobile -   [...]

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US Catches Up to W. Europe in 3G Mobile Device Adoption

After a slower start than Western Europe, the United States caught up in adoption of 3G mobile, with 28.4 percent of American mobile subscribers having 3G devices vs. the average of 28.3 percent among the five largest Western Europe states, according to comScore, report  [...]

Tech Tools Packed with Growing Media Array

US consumers store an average of 907 songs, 924 photos, 25 movies and seven games on their ever-growing array of digital devices, according to (PDF) a recent study by KRC Research and Hitachi Global Storage Technologies (Hitachi GST) - via MarketingCharts.  [...]

Global CRM Market Rose 23% in '07

Worldwide customer relationship management (CRM) software revenue totaled $8.1 billion in 2007, a 23 percent increase from 2006 revenue of $6.6 billion, according to Gartner, Inc. Growth was buoyed, in part, by continuing strong demand for new technologies, reports MarketingCharts. SAP was the No. 1 vendor in worldwid  [...]

80% of iPhone Users in the UK, France, Germany Browse the Mobile Web

iPhone users in the EU3 surpass all others in mobile media usage: More than 80 percent of them in France, Germany and the UK using it to browse news and information on the mobile web, compared with 32 percent of other smartphone users, according to comScore, writes MarketingCharts.   [...]

Do Touchscreens Build Appetite? Restaurants Try e-Menus

Restaurants in Europe, the US and Japan are testing a technology that allows customers to order from a touchscreen at tables instead of from a fellow human being. Companies marketing the so-called e-menu, like Israel-based Conceptic, claim the system cuts costs and stirs the tendency to impulse buy,   [...]

Mobile Music Appreciation Blossoms with Music Phone Adoption

Nearly 11 percent of mobile subscribers in the US and Western Europe (France, Germany, Italy, Spain, the UK) listen to music on their mobile device, with the proportion of listeners ranging from 5.7 percent (in the US) to 20 percent (in Spain), according to an M:Metrics survey, writes MarketingCha  [...]

Ex-Mobile TV Users Outpace New Ones; Frustrations are Aired

The number of former mobile TV users increased 68 percent in 2007, outpacing the 36 percent growth of the total market (January to November 2007), according to an M:Metrics study commissioned by Tellabs, reports MarketingCharts.   [...]

Mission Praise Hymnal Goes Digital in UK

One of the most popular hymnals in Britain, Mission Praise, has gone digital. Users will pay $79 a year for a digital description to missionpraise.com. Digital worshipers may access 1,800 songs and download words, sheet music and accompanying audio backtracks, reports Reuters. Mission Praise  [...]

iPlayer Relaunches with Epic Digital Strategy

BBC has relaunched its iPlayer video service -- this time, with Mac and Linux support. When the iPlayer first launched in July, users criticized the XP-only platform. The iPlayer will also support streaming and downloading of content, acco  [...]

French Studios Aim to Create Common Game Development Standard

Five software developers in Paris have announced plans to collaborate on a cross-platform, global middleware project called Play All. The studios believe the next revolution in game development will come from a joint collaboration between studios. Play All aims to establish a common game technology company and technology center for all major hardware platforms, according to  [...]

Broadband Access Keeps Expanding, IPTV Deployments Up 179 Percent

The number of people using IPTV increased 179 percent within 12 months (ending 30 June '07), and DSL continues to dominate broadband-access technology, accounting for almost 66 percent of subscribers, according to data from Point Topic. The DSL Forum announced the worldwide broadband and IPTV statistics at t  [...]

Mobile Broadcast TV to Hit 120MM Users by 2012

Nearly 120 million mobile users in over 40 countries are may have broadcast TV services by 2012, compared with less than 12 million in 2007. And DVB-H will serve as the dominant transmission standard, according to a new report from Juniper Research, writes   [...]