Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 4 | 4 |
| » ad targeting | 1 | 7 |
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| » advertainment | 2 | 6 |
| » agencies & ad departments | 1 | 7 |
| » alternative marketing | 1 | 7 |
| » best practices | 1 | 7 |
| » biz buzz | 1 | 7 |
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| » major players news | 3 | 5 |
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| » pearls of wisdom | 3 | 5 |
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| » viral marketing & social media | 1 | 7 |
- Showing 1 - 8 of 8
Top Industry News for 10-05-10: Twitter's new CEO; more ad products
Social Media:
Inside new CEO Costolo's plans for Twitter.
Twitter launches more ad products.
Convergence:
Here comes Google TV. [...]
Posted: Tuesday, October 5th 2010
Bewkes: TV, not Internet, Will Rule VOD Future
Time Warner President-COO Jeff Bewkes has signaled his belief that TV and not the internet holds the key to video on demand's future, reports AdAge.
Bewkes stated his opinion that VOD via the internet receives media coverage that's disproportionate to how big the audience will actually be. Specifically, he believes interactive TV and its wide audience reach will ultimately make more sense than shows delivered thro [...]
Posted: Wednesday, April 18th 2007
IPG's Emerging Media Lab Predicts Top Trends for the Year
The Executive Director of Interpublic Group's Emerging Media Lab last week announced his take on the top five trends in emerging media for 2007.
The physical and digital worlds will collide, consumers will build digital homes, social software will drive communications, marketers will embrace new digital media networks, and next-generat [...]
Posted: Monday, February 19th 2007
MySpace Launches Celebrity-Interview Community
MySpace has created a new community page featuring videos of celebrities, entertainers and athletes interviewing each other.
The new page, Artists on Artists, will be sponsored by New Line Cinemas and features interviews that had previously been used by MySpace for other promotions, MediaPost [...]
Posted: Monday, January 22nd 2007
FCC Chairman Explains Why He's a Media Junkie
NYT: King of All Media
Michael PowellAn interesting interview with Chairman of the Federal Communications Commission Michael Powell appeared in the New York Times. Topics covered inclu [...]
Posted: Monday, September 22nd 2003
Showtime's Jordan Berman on Net Marketing
iMedia: Showtime’s Jordan Berman
iMedia interviews Showtime Networks' online manager, Jordan Berman. He has a fairly diverse portfolio of responsibilities, including online advertising, promotions, search engine marketing, subscription ordering, co-branding opportunities and new technology initiatives. The biggest lesson learned: "The importance of having the online campaign really tie in with the offline efforts."
[...]
Posted: Thursday, August 14th 2003
Interview: Thomas Hine - Shopping and How Online Affects It
Newsweek: Q&A: Shop Talk
In this interview with Thomas Hine, author of I Want That: How We All Became Shoppers, there are a few good tidbits about the internet and how it is useful today, and what we might see in the future. Hine explains that the internet is great for specific item purchases but horrible for browsing as we do in a store. Also, that o [...]
Posted: Thursday, January 2nd 2003
Porn's Lessons for New Media
On The Media: Sex and Technology
I love the NPR weekend program "On the Media," and this week they dedicate much of the show to the ever-popular topic, Sex and the Media (what, is it sweeps week in public radio?). It includes segments on the 50-year anniversary of Playboy (interviews with Hugh Hefner and Gay Talese), political controversy over France's long tradition of broadcasting softcore porn and an interview with lead anc [...]
Posted: Sunday, December 1st 2002
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