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Facebook Sees Profit; On Target for $500M Year

Facebook has overcome doubts about whether it can turn a profit, and has turned cash-positive this year instead of in 2010 - as was previously predicted, the social network's COO Sheryl Sandberg said last week at a Churchill Club interview and event in Palo Alto. The company was on target to bring in $500 million in revenue in 2009, a board member told  [...]

With Halo 3 Behind Him, Di Cesare Sets Sights on YouTube

Chris di Cesare, former director of creative marketing at Microsoft, has been crowned YouTube's first director of marketing. Di Cesare joined YouTube two months ago, having spent 12 years working in Microsoft's Xbox division. He assisted in the launches of Xbox, Xbox 360 and Halo 3, which beat sales records in its first 24 hours on the market. YouTube served as one harbinger  [...]

MySpace Considers Opening Doors Third-Party APIs

One of MySpace's founders has speculated the popular social networking site will soon open itself up to third-party widgets and more, reports The Financial Times. Co-founder Chris DeWolfe said MySpace could open up parts of its source-code for developers to build on as a response to a similar move by Facebook. Faceb  [...]

Schmidt: YouTube Filtering System within Reach

Google's Eric Schmidt says a system to identify copyrighted material on YouTube is "very close" to being a reality, reports CNET. Schmidt made his comments while being interviewed at the National Association of Broadcasters conference. He says the system, currently called "Claim Your Content," would identify copyrighted video and prevent it from being uploaded. For that material already on the site, the system will identi  [...]

Bewkes: TV, not Internet, Will Rule VOD Future

Time Warner President-COO Jeff Bewkes has signaled his belief that TV and not the internet holds the key to video on demand's future, reports AdAge. Bewkes stated his opinion that VOD via the internet receives media coverage that's disproportionate to how big the audience will actually be. Specifically, he believes interactive TV and its wide audience reach will ultimately make more sense than shows delivered thro  [...]

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Wikipedia Founder to Challenge Google at Search

Wikia Inc., the commercial counterpart to the nonprofit Wikipedia, wants to take as much as 5 percent of the lucrative internet search market from heavyweights like Google and Yahoo, Wikipedia founder Jimmy Wales said at a Tokyo news conference, reports Reuters. Wales sa  [...]

IPG's Emerging Media Lab Predicts Top Trends for the Year

The Executive Director of Interpublic Group's Emerging Media Lab last week announced his take on the top five trends in emerging media for 2007. The physical and digital worlds will collide, consumers will build digital homes, social software will drive communications, marketers will embrace new digital media networks, and next-generat  [...]

MySpace Launches Celebrity-Interview Community

MySpace has created a new community page featuring videos of celebrities, entertainers and athletes interviewing each other. The new page, Artists on Artists, will be sponsored by New Line Cinemas and features interviews that had previously been used by MySpace for other promotions, MediaPost   [...]

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Inventor of the Web Explains Next-Gen 'Semantic Web'

Tim Berners-Lee, "inventor of the World Wide Web," speaks about the launch of the next generation of his creation, the Semantic Web, in an interview run by MarketingProfs. Whereas the web is now set up to help users find documents that may have the information you want, the Semantic Web would catalogue important data indicating the type of information, enabling a new dimension of archiving and search. The Semantic Web can therefore be  [...]

Diller Hopes Jeeves Will Give IAC Some Answers

The AP carries an interview with InterActiveCorp's Barry Diller, who discusses the upcoming takeover of Ask Jeeves and other sundry IAC undertakings. Diller envisions Ask.com and affiliated search engines, including Excite.com and iWon.com, to become the mortar binding his other web properties. Worth a quick read.   [...]

Burst CEO Interviewed on Anti-Spyware Campaign

iMedia interviewed Burst's Jarvis Coffin on his firm's PSA campaign to help viewers and publishers deal with spyware. The conversation rambles across the differences between adware and spyware - both theoretical and practical. Coffin notes that the interests of web publishers to be against both; spyware because of the harm done by its sleazy practices and adware more for competitive reasons. "I believe media and content benefit from   [...]

Kapor: Firefox Could Succeed Only Outside AOL

Something in the structure, culture, or perhaps even the water, of AOL prevented the Mozilla browser efforts from coming to fruition, according to a new interview with Mozilla Foundation board chief Mitch Kapor. It was only after it was wrested from the media behemoth - a transaction to a non-profit foundation made possible by Kapor's insider connections - that the project was able to lau  [...]

Amazon's Bezos: Online Sales Half-way to Maximum

In a Wired interview, Amazon chief Jeff Bezos dropped some interesting predictions. Among them were the estimate that online retail sales will top off at about 10 to 15 percent of all retail sales, a figure that has been half-way reached already in the U.S. "The vast majority of retailing will stay in the physical world because people have acute needs," said Bezos. "They want things now." He also commented on Amazo  [...]

4 Behavioral Firms Put on ClickZ Hotseat

ClickZ: Questions for Behavioral Targeting Players ClickZ's Zachary Rogers interviews four heads of major behavioral targeting firms, trying to pin them down precisely on what they believe to be good versus bad data sharing practices. Tacoda, Revenue Science, DrivePM and AlmondNet executives all seem to agree on some basic principles: publishers own their data, and networks can't share it with other publishers without expl  [...]

AOL Chair: 'Walled Garden' not Useful, No Search Ambitions

iMedia: Boom, Bust, Build Part 2 In an interview with iMedia, AOL Chairman Jonathan Miller admits that AOL subscribers don't find the "walled garden" of AOL content a big attraction, and that opening up that garden to the rest of the internet shouldn't have much of an impact on them. Miller discussed a range of transitional issues with iMedia's Lee Watters, as the media giant lethargically integrates itself with the rest of the inte  [...]

AIM Head Interviewed

ClickZ: Questions for Michael Aronowitz, AIM's New Executive Director ClickZ interviewed the new head of the Association of Interactive Marketers (AIM), Michael Aronowitz, noting that the group has had a blow-up in the past with its parent, the Direct Marketing Association (DMA). During the course of the interview, Aronowitz was not asked about the matter that originally set the two groups at odds: what their members shoul  [...]

Interview: Coke to Bow Social Networking Effort

iMedia: Coca-Cola's Mark Dooley iMedia interviewed Mark Dooley, Coke's main online brand manager. He revealed that the soft drink purveyor plans a big social networking-oriented marketing effort online soon. His team is growing, and he reports more brands are shifting more dollars online.   [...]

Updated: Playboy Interview Clouds Google IPO

Playboy: Google Guys A not-so-revealing interview in a Playboy issue to be released today is getting the founders of Google into warm water, as the Wall Street Journal reports that the Securities and Exchange Commission is reviewing whether the publication constitutes a violation of its quiet peri  [...]

Earthlink: Lawsuits First Spam Defense, Tech to Come Later

Wired: Suing the Pants Off Spammers Wired interviewed Earthlink's chief privacy officer about whether or not its efforts to "sue the pants off spammers" is working. The Internet service provider has teamed up with Microsoft, AOL and Yahoo in suing hundreds of alleged spammers. The Earthlink official didn't claim that the suits would stop spam, but said the company hoped these deterrent effects would make spam   [...]

MSN's Bradford: Demand, Supply Imbalanced

ClickZ: Questions for MSN's Joanne Bradford ClickZ's Zachary Rogers interviewed Microsoft's chief portal revenue executive, Joanne Bradford. She told him that the three biggest issues for Microsoft and other big publishers fall into three categories: - Making the buying process simple for advertisers, as it'  [...]