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- Showing 1 - 6 of 6
Amazon's Bezos: Online Sales Half-way to Maximum
In a Wired interview, Amazon chief Jeff Bezos dropped some interesting predictions. Among them were the estimate that online retail sales will top off at about 10 to 15 percent of all retail sales, a figure that has been half-way reached already in the U.S. "The vast majority of retailing will stay in the physical world because people have acute needs," said Bezos. "They want things now." He also commented on Amazo [...]
Posted: Friday, January 7th 2005
AIM Head Interviewed
ClickZ: Questions for Michael Aronowitz, AIM's New Executive Director
ClickZ interviewed the new head of the Association of Interactive Marketers (AIM), Michael Aronowitz, noting that the group has had a blow-up in the past with its parent, the Direct Marketing Association (DMA). During the course of the interview, Aronowitz was not asked about the matter that originally set the two groups at odds: what their members shoul [...]
Posted: Thursday, September 9th 2004
Prospectiv Direct Acts as E-tailer and Agency
iMedia: Interview: Prospectiv Direct's Jere Doyle
iMedia interviews Jere Doyle Prospectiv Direct's president and CEO. The company maintains its own e-tail frontage as well as helps other companies find targeted, direct means of reaching customers.
Our entire marketing objective is to get someone’s permission, get a lot of data behind them, and find out a lot about that customer for our clients. [...]
Posted: Monday, September 29th 2003
Interview with Organicís Media Director Heidi Browning
iMedia Connection: Organicís Heidi Browning
iMedia Connection: What knowledge can you share to bridge the gap on how to better serve marketersí needs in the online world?
Browning: Give online a chance, but be realistic about what it can accomplish. The Internet is an important touchpoint in consumersí lives and our journey is to seek the optimum path to achieve desired response. Deliver ac [...]
Posted: Monday, May 19th 2003
Anti-Spam MailBlocks Launches Brand Campaign
Press Release: Mailblocks Launches Ad Campaign
IAR: comScore Launches Search Service
We reported the launch of MailBlocks a month ago, a new web-based email service that seeks to defeat spam through a patented "challenge/res [...]
Posted: Monday, April 28th 2003
Interview: The Email Marketing Scene
eMarketer: E-Mail Marketing's Mayor, Mike
Good interview with NetCreations President Michael Mayor covering best practices, legislation, B2B marketing and his involvement with the IAB.
MM: There's a lot of theories on how to fight it. My frustration is that they are often borne out of self interest. All the technology players are saying that they have a solution, and so on and so on. We've [...]
Posted: Friday, January 24th 2003
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