Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 21 | 97 |
| » ad pricing | 4 | 114 |
| » ad selling | 4 | 114 |
| » ad targeting | 10 | 108 |
| » advertainment | 3 | 115 |
| » affiliate marketing | 4 | 114 |
| » agencies & ad departments | 9 | 109 |
| » alternative marketing | 16 | 102 |
| » Asia/Pacific | 3 | 115 |
| » automotive | 5 | 113 |
| » b2b | 13 | 105 |
| » best practices | 31 | 87 |
| » biz buzz | 12 | 106 |
| » branding | 13 | 105 |
| » broadband | 3 | 115 |
| » campaigns & creatives of note | 10 | 108 |
| » case studies | 7 | 111 |
| » co-op marketing & partnerships | 4 | 114 |
| » computers & tech | 6 | 112 |
| » consumer packaged goods | 3 | 115 |
| » cross media | 6 | 112 |
| » demographics | 5 | 113 |
| » direct marketing | 24 | 94 |
| » domain names | 2 | 116 |
| » don't believe the hype | 1 | 117 |
| » e-commerce | 37 | 81 |
| » email marketing | 18 | 100 |
| » entertainment | 3 | 115 |
| » Europe | 1 | 117 |
| » events | 1 | 117 |
| » finance | 6 | 112 |
| » global | 2 | 116 |
| » How-to | 4 | 114 |
| » I-PR & business communications | 6 | 112 |
| » instant messaging marketing | 3 | 115 |
| » interviews | 5 | 113 |
| » intrusive formats | 2 | 116 |
| » legal, government & regulation | 10 | 108 |
| » loyalty & retention | 17 | 101 |
| » major account moves | 2 | 116 |
| » major brands | 19 | 99 |
| » major players news | 16 | 102 |
| » Marketing | 1 | 117 |
| » measurement & analytics | 19 | 99 |
| » media convergence | 9 | 109 |
| » minorities | 1 | 117 |
| » mobile marketing | 17 | 101 |
| » multi-channel marketing | 9 | 109 |
| » new and improved | 9 | 109 |
| » online ad market | 29 | 89 |
| » pearls of wisdom | 18 | 100 |
| » people | 6 | 112 |
| » personalization | 15 | 103 |
| » political parties & organizations | 2 | 116 |
| » privacy | 1 | 117 |
| » promotions | 3 | 115 |
| » publishing | 12 | 106 |
| » real estate | 1 | 117 |
| » research & stats | 41 | 77 |
| » rich media | 5 | 113 |
| » search engine marketing | 28 | 90 |
| » signs of doom | 2 | 116 |
| » signs of what's to come | 34 | 84 |
| » small business | 2 | 116 |
| » spam & anti-spam | 3 | 115 |
| » Spanish-speaking | 1 | 117 |
| » syndication & RSS | 1 | 117 |
| » technical innovation | 10 | 108 |
| » telecom | 2 | 116 |
| » text ads | 7 | 111 |
| » tools & software | 28 | 90 |
| » top stories | 3 | 115 |
| » travel | 2 | 116 |
| » user experience | 27 | 91 |
| » viral marketing & social media | 23 | 95 |
| » weblog marketing | 10 | 108 |
| » women | 2 | 116 |
| » worst practices | 6 | 112 |
| » Youth | 1 | 117 |
Brands' Customer Service Gap on Facebook
One reason customers may be leery about actually purchasing a product through a Facebook storefront is that retailers do not stay on top of customer service queries through this channel, at least according to a test conducted by STELLAService.
Who Responded, Who Didn't
It found that one quarter of twenty top brands failed to respond to customer service questions posted on their Facebook p [...]
Posted: Tuesday, March 27th 2012
2012: When CRM Meets Gaming
One interesting predicting for the coming year is provided by Garret Ippolito of CRMtrends.com. He tells Enterprise Apps Today that as companies redouble their efforts to improve the effectiveness of social media marketing, gamification, or the integration of game mechanics into marketing activities, will be a focus.
"Gamification is not a passing fad, it is here to stay," Ippolito predicted.
Certainly, gamifica [...]
Posted: Thursday, December 29th 2011
Top News: Facebook timeline live in New Zealand | Yahoo updates Search BOSS | MoPub's games
Social Media:
Facebook timeline lands in New Zealand.
Search:
Yahoo updates Search BOSS with more developer tools.
Mobile Marketing:
MoPub to [...]
Posted: Wednesday, December 7th 2011
Top News: Uninvited ads on Android | Xbox TV platform debuts | Facebook buys Gowalla
Mobile Marketing:
Sneaky mobile ads invade Android phones.
Convergence:
Microsoft rolls out Xbox TV platform.
Social Media:
Facebook [...]
Posted: Monday, December 5th 2011
Top News: Netflix kills Qwikster | Facebook war against clicks | iPhone 4S sells out
Social Media:
Facebook wants a bigger role in media we consume.
Can Facebook persuade advertisers to forget about clicks?
Mobile Computing:
iPhone 4S pre-orders [...]
Posted: Monday, October 10th 2011
Marketing from the Cloud, Securely
Cloud-based CRM, marketing and sales force applications have become very popular in recent years, led in large part by Salesforce.com and its offerings. To give one example, Urban Decay's new website has launched using Demandware’s Commerce platform. The site gives online customers a look at color palettes, product fini [...]
Posted: Thursday, September 1st 2011
Top News: Gannett, Yahoo widen ad alliance | AT&T, T-Mobile blocked | CRM
Online Ad Market:
Gannett, Yahoo widen ad alliance.
Telstra unites and rebrands digital media ad assets.
Businesses continue shift to digital [...]
Posted: Wednesday, August 31st 2011
Closing Bell: Social CRM | Yelp pulls out of daily deals | Zite trades
CRM:
Social CRM charting $1B course for 2012.
Ecommerce:
Yelp cuts back on daily deals.
Mobile Computing:
Verizon [...]
Posted: Tuesday, August 30th 2011
Closing Bell: More iPhone rumors | Microsoft v Salesforce | Amazon tablets
Mobile Computing:
iPhone rumors gone wild! New leaks point to two models, similar casings.
Report: Amazon may sell 5 million tablets this fall.
Does Samsung [...]
Posted: Monday, August 29th 2011
How to: Best use Google's Sitelink update | Use CRM add-ones to replace marketing automation
How to Best Use Google’s Sitelink Update
Earlier this month Google updated the way it presents Sitelinks, making them full-size links with a URL and one line of snippet text. It also increased the maximum number of sitelinks per query from eight to 12. To take advantage of the change, Uri Bar-Joseph at Optify suggests these tactics:
Have a clean top level navigation with descriptive anchor text.
Put des [...]
Posted: Wednesday, August 24th 2011
How to: Track keywords from multiple sources in Salesforce | Avoid tags that will drag down your site
How To Track Keywords from Multiple Sources in Salesforce
There are many companies that have not integrated AdWords or Analytics with Salesforce.com, but that is not the biggest issue for firms, writes Ryan Kelly at the Unbounce Blog. "There are tools in the App Exchange which will do this for you – it's the other sources that are very difficult, such [...]
Posted: Thursday, August 11th 2011
Top News: Google's page speed service | Mid-Atlantic has faster internet | SAP layers data with Google Maps
Search:
Google's new Page Speed service.
Mobile Computing:
Alibaba confirms Aliyun, its cloud-powered mobile and tablet OS.
Future of computing looks [...]
Posted: Thursday, July 28th 2011
Top News: People angry about Netflix charges | How Google + is built | EA PopCap | SEO for Bing
Ecommerce:
Netflix subscription changes anger customers.
Dear Netflix, thanks for the customers! signed, Redbox.
Google +:
How [...]
Posted: Wednesday, July 13th 2011
Closing Bell: Dynamics CRM Online | Facebook for 'Every Phone' | Pandora reaches 100M listeners
Social Media:
Google+ fervor may be making Facebook nervous.
CRM:
Microsoft pushes Dynamics CRM Online, Windows Server 8 at WPC.
People:
HP's new WebOS chi [...]
Posted: Tuesday, July 12th 2011
Our Obsession with Games Can Be Used to Drive SFA Adoption, Recruitment
Nielsen confirmed what most people already suspected about gaming, namely that they are the most popular app category, with 93% of app downloaders - people who have downloaded an app within the past 30 days - willing to pay for the games they play. In contrast, only 76 percent of downloaders are willing to pay for news apps.
These stats certainly bolster the business case for several models including game-based ads. They also lead to [...]
Posted: Wednesday, July 6th 2011
How to: Decide whether to use a plug-in or workflow with MS CRM | How to update records using REST Endpoint
How to Decide Whether to Use Plug-ins or Workflows for Microsoft Dynamics CRM 2011
There should be a decision-tree created for all the different variables a developer must think through when deciding whether to use a plug-in or workflow when implementing custom logic in Microsoft Dynamics CRM 2011. Fortunately, Gonzalo Ruiz who is a CRM consultant for Avanade Canada, has created such a map, which can be found [...]
Posted: Wednesday, June 22nd 2011
How To: Install +1. Really, this time | Hand off leads to sales
How to Install Google's +1
On Tuesday, June 21 at 3pm ET, Google Developer Advocate Timothy Jordan is hosting a webinar on how to best implement the +1 button. He'll be discussing technical implementation details as well as best practices to ensure the button has maximum impact. Topics scheduled include getting started, best practices, advanced options, measurement as well as time for a Q&A.
When Google [...]
Posted: Thursday, June 16th 2011
Closing Bell: More about Google voice, image search | PCI updates customer data in cloud | Google Maps in China
Search:
Google unveils search by voice, image on desktop; Instant Pages search results.
Social:
Facebook partners with RockMelt on [...]
Posted: Tuesday, June 14th 2011
Closing Bell: Google acquires Admeld | Honeywell to buy mobile computer maker | HP in the cloud?
Online Ad Market:
Google strikes deal for Admeld.
Mobile Computing:
Honeywell to buy mobile-computer maker.
Is Hewlett-Packard [...]
Posted: Monday, June 13th 2011
Top News: Facebook adds Places check-ins to Page Insights | Amazon sued over instant search patent | SXSW | Chysler dumps social media agency
Social Media:
Facebook adds Places check-ins and deal claims to Page Insights.
Search:
Amazon.com slammed with lawsuit over instant search patent.
South By Southwest:
Google [...]
Posted: Friday, March 11th 2011