Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 4 | 3 |
| » ad targeting | 3 | 4 |
| » ad technologies & vendors | 1 | 6 |
| » alternative marketing | 3 | 4 |
| » best practices | 2 | 5 |
| » biz buzz | 1 | 6 |
| » branding | 2 | 5 |
| » cross media | 3 | 4 |
| » demographics | 2 | 5 |
| » direct marketing | 1 | 6 |
| » domain names | 1 | 6 |
| » don't believe the hype | 2 | 5 |
| » e-commerce | 1 | 6 |
| » email marketing | 1 | 6 |
| » entertainment | 1 | 6 |
| » healthcare | 1 | 6 |
| » instant messaging marketing | 1 | 6 |
| » loyalty & retention | 3 | 4 |
| » measurement & analytics | 1 | 6 |
| » minorities | 1 | 6 |
| » mobile marketing | 1 | 6 |
| » online ad market | 4 | 3 |
| » pearls of wisdom | 1 | 6 |
| » people | 1 | 6 |
| » publishing | 1 | 6 |
| » rich media | 1 | 6 |
| » sex sells | 1 | 6 |
| » signs of what's to come | 4 | 3 |
| » text ads | 1 | 6 |
| » user experience | 1 | 6 |
| » viral marketing & social media | 3 | 4 |
| » weblog marketing | 2 | 5 |
- Showing 1 - 7 of 7
Smaller Tech Companies Value Blogs Highly for Marketing
At first glance, tech companies have abandoned blogs, observes content management solution (CMS) provider Percussion Software. But not so fast: While just 20.5% of mid-market tech companies have a corporate blog, software companies—particularly smaller ones—are more likely to maintain one for content marketing.
So Percussion found in [...]
Posted: Tuesday, May 1st 2012
Brand Execs Agree: Social Media Provides ROI But It's Immeasurable
Brand executives may not need convincing on the benefits of social media: A February 2012 survey of 329 such executives in the U.S. revealed that the majority had seen positive bottom line reports, say the experts at eMarketer. They in turn analyzed data from the digital consultancy PulsePoint Group and the Economist Intelligence Unit.
Those executives whose companies had established an extensive social media presence re [...]
Posted: Tuesday, May 1st 2012
Microsoft Research: Target Young Men Online, But Know Their (Changing) Habits
[...]
Posted: Wednesday, April 25th 2012
Internet More Important than Doctors for Health Research
The average patient in the US now relies on a variety of media and resources to research disease, treatment, and general health information - and key in this mix is the internet, a category that Manhattan Research has dubbed 'e-Health.'
Perhaps more astoundingly, new data from the firm on the subject reveals that the internet surpassed physicians as the most popular health resource for the first time last year. ( [...]
Posted: Friday, December 18th 2009
Online & Radio Use Rises; TV Still Most Credible
Americans are increasingly turning to online and radio sources for news and information, and are spending less time with daily newspapers and TV, according to (pdf) a media use and credibility survey commissioned by ARAnet and conducted by Opinion Research Corporation.
Daily newspaper usage dropped 4.1% and TV usag [...]
Posted: Thursday, September 24th 2009
Depressed Dow Drives Americans into Arms of Online Dating
A handful of online dating sites are reporting activity spikes following September's global financial crisis.
"On days when the US Dow Jones industrial went down [...] by more than 100 points, more people were likely to log in and spend more time on the site," stated Senior Research Scientist Gian Gonzaga in an interview with Reuters.
"People seek out companionship in times of stress. Studies repeatedly show [...]
Posted: Wednesday, December 10th 2008
New Media Influences Purchases, Particularly among Minorities
Advertisers are well advised to pay more attention to what customers say influence their purchases -- particularly new media options, which are growing fastest in wielding influence, according to BIGresearch, MarketingCharts reports.
While traditional media still rank on top in purchase influ [...]
Posted: Thursday, February 21st 2008
- Showing 1 - 7 of 7