Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
Help
To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » advertainment | 1 | 5 |
| » agencies & ad departments | 1 | 5 |
| » alternative marketing | 1 | 5 |
| » automotive | 1 | 5 |
| » best practices | 1 | 5 |
| » biz buzz | 1 | 5 |
| » branding | 3 | 3 |
| » campaigns & creatives of note | 3 | 3 |
| » cross media | 3 | 3 |
| » demographics | 1 | 5 |
| » e-commerce | 2 | 4 |
| » entertainment | 1 | 5 |
| » Europe | 1 | 5 |
| » finance | 1 | 5 |
| » healthcare | 1 | 5 |
| » instant messaging marketing | 2 | 4 |
| » legal, government & regulation | 1 | 5 |
| » loyalty & retention | 3 | 3 |
| » major brands | 1 | 5 |
| » major players news | 1 | 5 |
| » measurement & analytics | 1 | 5 |
| » media convergence | 1 | 5 |
| » mobile marketing | 1 | 5 |
| » multi-channel marketing | 1 | 5 |
| » new and improved | 2 | 4 |
| » publishing | 1 | 5 |
| » research & stats | 2 | 4 |
| » rich media | 2 | 4 |
| » signs of doom | 1 | 5 |
| » signs of what's to come | 6 | |
| » technical innovation | 4 | 2 |
| » tools & software | 4 | 2 |
| » travel | 1 | 5 |
| » viral marketing & social media | 4 | 2 |
| » women | 1 | 5 |
| » worst practices | 1 | 5 |
- Showing 1 - 6 of 6
What Toyota Still Doesn't Get About Social Media
Toyota is undergoing the largest recall in its history. Not surprisingly it is scrambling to make amends with its global customer base through a multi-platform marketing campaign. More surprisingly, Toyota's efforts in this area - at least the social media component - appear to be falling flat.
First a caveat though: The timing for this crisis is unfortunate for Toyota. The public is sick of any sort of corporate malfeasance - or even incompetence -Â and when the economic consequences are hi [...]
Posted: Monday, February 15th 2010
Companies Rush to Support Aid Efforts in Haiti
With reports of a possible 100,000 death toll in the aftermath of the earthquake that struck Haiti on Tuesday, companies are rushing in with promises of aid and matching funds for additional donations.
$1 Million Commitments
Bank of America has made a $1 million commitment, including a $500,000 grant to the American Red Cross for the Haitian Relief and Development Fund. The remaining $500,000 contribution will be direct [...]
Posted: Thursday, January 14th 2010
Skiers Guided with Augmented Reality App
Augmented reality - recently limited to mapping applications or experimental ad campaigns - is now being incorporated into mainstream apps, a trend illustrated by the latest version of REALSKI, an augmented reality iPhone App.
Developed by tech company Resort Technology Partners, the app offers a guide to more than 80 mountains in North America to [...]
Posted: Tuesday, January 5th 2010
Phony Online Flu Cures Draw FDA Ire
The US Food and Drug Administration (FDA) is monitoring the online marketing and sale of products that claim to diagnose, prevent, treat or cure the H1N1 influenza virus - and in at least one high-profile case - is ordering the well-established brand, doctor Andrew Weil, to cease marketing a product in this way.
As part of its enforcement activities, the agency, which issued a [...]
Posted: Tuesday, October 20th 2009
Top Schools Share Lectures Online
Hundreds of universities - and many of the world's top business schools - are increasingly publishing lectures, seminars, and conferences on iTunes, YouTube, and other online platforms.
The explosion of recordings, which [...]
Posted: Tuesday, October 20th 2009
LinkedIn Reaches 50 Million Milestone
LinkedIn, the social networking site for business professionals, announced Wednesday that it has reached 50 million users worldwide.Â
In a post on the company’s blog, LinkedIn CEO Jeff Weiner said that while it took the social network more than a year to reach one million users after its founding in 2003 - it took only 12 days to attract the last million users to reach this new milesto [...]
Posted: Friday, October 16th 2009
- Showing 1 - 6 of 6