Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 372 | 289 |
| » ad pricing | 96 | 565 |
| » ad selling | 268 | 393 |
| » ad targeting | 193 | 468 |
| » ad technologies & vendors | 147 | 514 |
| » advertainment | 22 | 639 |
| » affiliate marketing | 7 | 654 |
| » agencies & ad departments | 147 | 514 |
| » alternative marketing | 86 | 575 |
| » Asia/Pacific | 20 | 641 |
| » automotive | 21 | 640 |
| » b2b | 18 | 643 |
| » best practices | 40 | 621 |
| » biz buzz | 195 | 466 |
| » branding | 43 | 618 |
| » broadband | 94 | 567 |
| » campaigns & creatives of note | 23 | 638 |
| » case studies | 5 | 656 |
| » co-op marketing & partnerships | 17 | 644 |
| » computers & tech | 48 | 613 |
| » consumer packaged goods | 13 | 648 |
| » cross media | 49 | 612 |
| » deep coverage | 1 | 660 |
| » demographics | 53 | 608 |
| » direct marketing | 94 | 567 |
| » domain names | 4 | 657 |
| » don't believe the hype | 12 | 649 |
| » e-commerce | 150 | 511 |
| » email marketing | 25 | 636 |
| » entertainment | 95 | 566 |
| » Europe | 31 | 630 |
| » events | 8 | 653 |
| » finance | 12 | 649 |
| » global | 19 | 642 |
| » healthcare | 5 | 656 |
| » I-PR & business communications | 5 | 656 |
| » instant messaging marketing | 11 | 650 |
| » interviews | 3 | 658 |
| » intrusive formats | 13 | 648 |
| » Latin America | 5 | 656 |
| » legal, government & regulation | 62 | 599 |
| » loyalty & retention | 4 | 657 |
| » major account moves | 5 | 656 |
| » major brands | 50 | 611 |
| » major players news | 345 | 316 |
| » measurement & analytics | 62 | 599 |
| » media convergence | 123 | 538 |
| » minorities | 7 | 654 |
| » mobile marketing | 35 | 626 |
| » multi-channel marketing | 23 | 638 |
| » new and improved | 81 | 580 |
| » nonsense & parodies | 1 | 660 |
| » online ad market | 207 | 454 |
| » pearls of wisdom | 19 | 642 |
| » people | 23 | 638 |
| » personalization | 24 | 637 |
| » political parties & organizations | 34 | 627 |
| » privacy | 31 | 630 |
| » promotions | 12 | 649 |
| » publishing | 235 | 426 |
| » real estate | 3 | 658 |
| » research & stats | 199 | 462 |
| » rich media | 107 | 554 |
| » search engine marketing | 159 | 502 |
| » seniors | 2 | 659 |
| » sex sells | 2 | 659 |
| » signs of doom | 34 | 627 |
| » signs of recovery | 75 | 586 |
| » small business | 10 | 651 |
| » spam & anti-spam | 10 | 651 |
| » Spanish-speaking | 8 | 653 |
| » syndication & RSS | 30 | 631 |
| » technical innovation | 75 | 586 |
| » telecom | 31 | 630 |
| » text ads | 79 | 582 |
| » tools & software | 125 | 536 |
| » travel | 7 | 654 |
| » user experience | 52 | 609 |
| » viral marketing & social media | 7 | 654 |
| » weblog marketing | 43 | 618 |
| » women | 7 | 654 |
| » worst practices | 24 | 637 |
| » Youth | 2 | 659 |
Will TwitterPeek be Darling or Dud?
In what appears to be indicative of Twitter's success and growing popularity, a new gadget has hit the market that has been developed specifically - and solely - for users to send and receive tweets.
TwitterPeek, a $99.95 device with a QWERTY keyboard, color screen and click-scroll wheel offered through Amazon.com, could prove to be the hot selling item for the holiday season. On one hand, it's less expensive than a smartphone upgrade. On the other, it c [...]
Posted: Wednesday, November 4th 2009
Microsoft Loses Cool, Gives Yahoo Three-Week Ultimatum
Microsoft has sent Yahoo a letter stating it has three weeks to move on its $44.6 billion buyout offer.
If the companies fail to form a pact by then, "we will be compelled to take our case directly to your shareholders, including the initiation of a proxy contest to elect an alternative slate of directors," wrote CEO Steve Ballmer of Microsoft.
90 percent of Yahoo's shareholders are [...]
Posted: Monday, April 7th 2008
FTC Gives GoogleClick Merger the 'Go-Ahead'
The FTC today approved Google's $3.1 billion merger with DoubleClick, despite a menagerie of complaints from competitors, privacy advocates and politicians, in addition to hold-ups abroad [...]
Posted: Thursday, December 20th 2007
CA Fires Ignite Sparks Under Citizen Journalists
The amount of user generated content from the Southern California fires that has been uploaded to CNN’s i-Report has far surpassed citizen content surrounding the Minneapolis bridge collapse or the Virginia Tech shooting, repor [...]
Posted: Friday, October 26th 2007
aQuantive Acquisition Makes Microsoft Buyer & Seller
The acquisition of aQuantive will give Microsoft a boost in metrics and prepare them for the future of advertising, according to Martin Laetsch, senior director of search strategy at SEMDirector, in an email correspondence.
Laetsch calls Microsoft's acquisition a reaction to the Google/Doubleclick deal, and the reason they didn't [...]
Posted: Monday, May 21st 2007
Leaked Documents Confirm MySpace News Coming
The MySpace News site has apparently been confirmed in leaked Fox Interactive Media sales documents, including screenshots, about the MySpace news-aggregation service, Wired writes.
The site, reportedly to launch later this year, will automatically collect news items from various news sites and blogs. MySpace users will then be able to rate and comment on each story the [...]
Posted: Wednesday, March 14th 2007
Yahoo Bringing Instant Messaging to Email
Early next year, Yahoo will begin giving Yahoo Mail users the ability to initiate an IM conversation with the email's recepient, without either party having to download Yahoo Messenger.
With the new service, Yahoo Mail users can chat via email, as well as with Microsoft Windows Live Messenger users, CNET reports. The new feature will allow Yahoo Mail users to see whether their contac [...]
Posted: Friday, November 10th 2006
Wal-Mart, Apple Considering Digital Download Deal
After months of pressuring movie studios not to partner with Apple to make movies available for download via iTunes, Wal-Mart itself may be ready to partner with Apple over movie, music, and TV show downloads.
Apple and Wal-Mart are considering an alliance that would allow consumers to purchase a digital download "coupon" that would let consumers download movies, music, and TV shows, with Apple paying Wal-Mart a portion of the proceeds, Variety [...]
Posted: Tuesday, October 3rd 2006
Analyst: MySpace Going Mobile
RBC Capital analyst Jordan Rohan said after meeting with the managers of MySpace that the firm is developing a mobile phone application. He also said that the site could be worth $15 billion or more in the next few years.
Rohan, realizing the boldness of his claim, said it could be justified on the basis of MySpace's "raw, unprecedented user/usage growth," ZDNet reports. Rohan also based his prediction on the site's "massi [...]
Posted: Thursday, September 28th 2006
Google Gets into Radio Ad Biz with dMarc Purchase
Google announced Tuesday that it has acquired privately held radio advertising firm dMarc Broadcasting Inc. in a deal that could be worth up to $1.24 billion, including an initial payment of $102 million, writes Reuters. dMarc connects adverti [...]
Posted: Wednesday, January 18th 2006
BuzzMetrics Buys Intelliseek, Becomes Nielsen BuzzMetrics
Nielsen parent VNU is taking a majority stake in word-of-mouth measurement firm BuzzMetrics - which itself announced that it is acquiring rival Intelliseek - and forming a new company, Nielsen BuzzMetrics, ClickZ [...]
Posted: Wednesday, January 18th 2006
Consortium Makes Bid for VNU
Netherlands-based VNU, which owns Nielsen Media Research, ACNielsen and Adweek (among others) on Monday said it was in talks to be acquired by a group of private equity firms that have offered to buy it for as much as 7.3 billion euros (approximately $8.8 billion), or 28.00-28.50 euros per share, reports Reuters. The buyout firms are t [...]
Posted: Tuesday, January 17th 2006
'eBiz for Media Lab' for Electronic Media Buying Launched
The American Association of Advertising Agencies has launched an effort it hopes will help convert all transactions between media buyers and sellers into a fully electronic system of communications, writes MediaPost (via MediaBuyerPlanner). The AAAA has been pushing for media industry guidel [...]
Posted: Tuesday, January 17th 2006
Gather.com Gets Funding, Writers Get Ad Revs
Boston-based Gather.com, set to receive $6 million funding this week, intends to become an eBay of sorts for bloggers, other writers and their readers - with a business model that recruits writers by offering them a share of online advertising revenue, writes the Boston Globe. The m [...]
Posted: Monday, January 16th 2006
Internet Sales Tax Bills Likely to Be Combined
Two Senate bills that propose mandatory collection of internet sales tax will likely be combined into one that would provide exemptions to small retailers, writes InternetRetailer, quoting John Logan, senior state tax analyst at CCH Inc. "As we get further into 2006, some of the unsettled issues will get settled, making passage...more favorable," Logan says. Two versions of an internet sales tax bills were [...]
Posted: Monday, January 16th 2006
Microsoft's New adLabs Develops Video Hyperlink Ads
Microsoft announced the launch of its adCenter Incubation Lab (adLab), a joint effort between MSN's adCenter and Microsoft Research. It is "a state-of-the-art lab in Beijing with a mission to research and incubate adva [...]
Posted: Friday, January 13th 2006
Seven Digital Marketing Predictions for 2006
eMarketer this week issued e-marketing predictions for the coming year: (1) Online advertising will constitute 5.4 percent of all U.S. advertising spending in 2006, surpassing the 5 percent mark for the first time, and reach 7.5 percent by 2009; (2) retail e-commerce will grow even more, from $87 billion in 2005 to $105 billion in 2006, a 21 percent increase; (3) Broadband use will continue to expand, from the current 105 million users [...]
Posted: Friday, January 13th 2006
PodZinger Launches Audio Search, PPC Ad Biz Model
PodZinger on Wednesday officially launched its audio search service that's based on speech-recognition software that parent company BBN Technologies sells to super-secret government agencies, reports InternetNews. PodZinger crawls the web and daily adds podcasts to its index. Using speech-to-text technology it creates a text version of the audio index that's searchable by keyword. Searchers can click to listen from the PC, dow [...]
Posted: Friday, January 13th 2006
Google Seeks Mobile Click-to-Call Ad Patent
A new Google patent application hints at the search giant's plans for the mobile advertising market, with a type of ad that would result in a phone call instead of a visit to a website, reports ClickZ. A senior research scientist at Google, Shumeet Baluja, filed U.S. patent application 20060004627 for the "call-on-select" process that takes into account screen size, connection speed and input capabilities of mobile devices to determine [...]
Posted: Thursday, January 12th 2006
Murdoch: MySpace Can Beat Theirs (Yahoo's, MSN's)
News Corp. Chairman Rupert Murdoch finally revealed, at least in part, his plans for the social-networking website MySpace.com, announcing that the recently acquired site would challenge portals such as Yahoo and MSN, writes iMedia, citing a Wall Street Journal report. Murdoch said MySpace would offer free video downloads, [...]
Posted: Thursday, January 12th 2006