Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 28 | 77 |
| » ad pricing | 2 | 103 |
| » ad selling | 12 | 93 |
| » ad targeting | 11 | 94 |
| » ad technologies & vendors | 7 | 98 |
| » advertainment | 8 | 97 |
| » agencies & ad departments | 9 | 96 |
| » alternative marketing | 14 | 91 |
| » Asia/Pacific | 3 | 102 |
| » automotive | 2 | 103 |
| » b2b | 3 | 102 |
| » best practices | 7 | 98 |
| » biz buzz | 29 | 76 |
| » branding | 5 | 100 |
| » broadband | 24 | 81 |
| » campaigns & creatives of note | 8 | 97 |
| » co-op marketing & partnerships | 4 | 101 |
| » computers & tech | 17 | 88 |
| » consumer packaged goods | 5 | 100 |
| » cross media | 13 | 92 |
| » demographics | 14 | 91 |
| » direct marketing | 8 | 97 |
| » domain names | 4 | 101 |
| » don't believe the hype | 4 | 101 |
| » e-commerce | 16 | 89 |
| » email marketing | 1 | 104 |
| » Europe | 17 | 88 |
| » events | 1 | 104 |
| » finance | 5 | 100 |
| » global | 3 | 102 |
| » How-to | 1 | 104 |
| » I-PR & business communications | 1 | 104 |
| » instant messaging marketing | 1 | 104 |
| » intrusive formats | 4 | 101 |
| » legal, government & regulation | 40 | 65 |
| » loyalty & retention | 7 | 98 |
| » major brands | 26 | 79 |
| » major players news | 34 | 71 |
| » measurement & analytics | 5 | 100 |
| » media convergence | 18 | 87 |
| » minorities | 1 | 104 |
| » mobile marketing | 9 | 96 |
| » multi-channel marketing | 2 | 103 |
| » new and improved | 8 | 97 |
| » nonsense & parodies | 1 | 104 |
| » online ad market | 21 | 84 |
| » pearls of wisdom | 4 | 101 |
| » people | 12 | 93 |
| » personalization | 4 | 101 |
| » political parties & organizations | 2 | 103 |
| » privacy | 7 | 98 |
| » promotions | 1 | 104 |
| » publishing | 25 | 80 |
| » research & stats | 29 | 76 |
| » rich media | 8 | 97 |
| » search engine marketing | 3 | 102 |
| » seniors | 2 | 103 |
| » sex sells | 1 | 104 |
| » signs of recovery | 1 | 104 |
| » signs of what's to come | 42 | 63 |
| » spam & anti-spam | 2 | 103 |
| » Spanish-speaking | 1 | 104 |
| » syndication & RSS | 3 | 102 |
| » technical innovation | 2 | 103 |
| » telecom | 3 | 102 |
| » text ads | 1 | 104 |
| » tools & software | 10 | 95 |
| » top stories | 3 | 102 |
| » travel | 1 | 104 |
| » user experience | 29 | 76 |
| » viral marketing & social media | 5 | 100 |
| » weblog marketing | 3 | 102 |
| » women | 6 | 99 |
| » worst practices | 35 | 70 |
| » Youth | 12 | 93 |
Top News: MS Backs Nook | The Anti-Groupon | WPP Lifts Forecast | Social Cola Wars | Hulu Less Free
Ad Technology:
Meet the anti-Groupon
Agencies:
WPP Lifts Forecast
Campaigns of Note:
Flexjet [...]
Posted: Monday, April 30th 2012
Top News: Anheuser-Busch Scolds UFC | Digital Future "Blight?" | Commissions for "Likes" | Vevo Original Shows
Ad Technology:
Issuu: A Tool for Marketing, Not Just Magazines
Greystripe® Introduces PC-to-Mobile Ad Targeting with ValueClick Audience Mapping Technolo [...]
Posted: Thursday, April 26th 2012
Industry Buzz & Snippets: 10/23/09
Web 2.0 Trends:
Amazon: Earnings are up; Kindle is best seller.
It's official – Facebook is king of the social networking scene: MySpace has conceded defeat in contest to become the largest online social network.
Dailymotion, Europe’s biggest online video challenger to YouTube [...]
Posted: Friday, October 23rd 2009
College Facebook Users Have Lower GPAs
College students who use Facebook spend less time studying and have lower grade-point averages (GPAs) than students who have not signed up for the popular social networking site, according to a study by researchers at Ohio State University.
While the study of 219 OSU graduate and undergraduate students did not uncover a direct cause-and-effect link between Facebook use and lowe [...]
Posted: Tuesday, June 9th 2009
Fitch Touts Grim '09 Outlook for Media, Entertainment
Outlook for the media and entertainment industry is especially gloomy for 2009. It will be fueled by recession, the combined effect of local and national ad weakness, a broad weakness across all major ad categories, and an increase in ad inventory, according to a forecast from Fitch Ratings, MarketingCharts [...]
Posted: Friday, December 12th 2008
Speculators: NBCU Reorg Could Alter Network's Fate
NBC Universal -- co-owner of video site Hulu.com and ad gatekeeper of this year's Beijing Olympics -- is undergoing a restructuring at its studio and programming divisions.
Angela Bromstad, most recently president of NBCU's London-based international production unit, will head scripted programming [...]
Posted: Friday, December 12th 2008
YHOO Layoffs Draw More Blog Coverage than Most Ad Campaigns
Yesterday Yahoo began making good on its promise to lay off 1500 members of its staff -- nearly 10% of the search brand's workforce.
Affected departments include sales, marketing, content, administration, engineering, and acquisitions like Maven Networks and Right Media Exchange. According to Advertising Age, marketers from its category- [...]
Posted: Thursday, December 11th 2008
Gun-Shy Spend Cripples Restaurants, Green Products
58% of Americans feel the economy has reached a low point. Nearly half (47%) think it will stay this way for a while, prompting spending cutbacks on nearly everything -- from charitable contributions to dining out to beauty and grooming products, according to the November/December 2008 Insight Report from MarketTools, Inc. , MarketingCharts [...]
Posted: Wednesday, November 19th 2008
Valleywag Enveloped into Gawker's Prominent Bosom
Tech rumor blog Valleywag is folding into Gawker.com, Gawker Media's flagship celebrity gossip site, according to founder Nick Denton.
In admirably pithy style, Valleywag writer Paul Boutin framed the situation thus:
Some guy named Denton can't figure out how to sell ads on Valleywag. So he's going to sneak Valleywag posts onto Gawker.com, where Ketel One is ha [...]
Posted: Friday, November 14th 2008
Consumers See Recession for Long Haul
Most (86%) US consumers believe the country is in a recession and more than half (54%) think the current economic conditions will last longer than 12 months, according to a the Nielsen Online Global Consumer Survey from The Nielsen Company, conducted last month, MarketingCharts write [...]
Posted: Wednesday, November 12th 2008
Terrorists May Twitter, Army Says
The US Army has posted a report citing certain mobile and web technologies that could be used to enable terrorism. One chapter, entitled "Potential for Terrorist Use of Twitter," observes that the Los Angeles earthquakes in July were reported by users of the microblogging site long before established news outlets had time to cover it, writes the BBC.
Perceiving Twitter's ability to publish anything, instantl [...]
Posted: Monday, October 27th 2008
Net Radio Can Talk Terms with Music Biz
The House has passed a bill permitting Pandora and other internet radio webcasters the right to negotiate with the music industry over royalty rates.
Such "performance royalties" -- fees webcasters must pay music owners each time a listener streams a song on their network -- are currently determined by the Copyright Royalty Board.
In March 2007, the Board [...]
Posted: Monday, September 29th 2008
Brad Pitt, Beyonce 'Most Dangerous Names to Search'
A recent McAfee study finds users seeking Brad Pitt-oriented themes, including photos, screensavers or desktop wallpaper, have an 18 percent chance of encountering malware, reports Ars Technica.
At-risk searchers sometimes click on fake celebrity websites that infect their computers with Trojans and worms. "These websites differ from standard malware landing pads, inasmuc [...]
Posted: Monday, September 22nd 2008
eBay to Slough Off StumbleUpon
Insiders say eBay is planning to sell StumbleUpon, a Firefox add-on that recommends sites based on user input, reports TechCrunch.
The online auction house acquired StumbleUpon last year for about $75 million.
Deutsche Bank has been hired to locate a buyer. And while the pricetag was kept mum, it's doubt [...]
Posted: Friday, September 19th 2008
California 'iTunes Tax' Returns for Round II
The so-called California "iTunes Tax" (bill AB 1956), which calls for an added tax on digital media and was tossed earlier this spring, is again up for debate, reports Wired.
Assemblyman Charles Calderon, who introduced the bill, has proposed a second bill called ABX3 22, drawing ire from Democrats and Republicans alike.
In an [...]
Posted: Friday, August 15th 2008
Music Ups and Downs: Online, Mobile vs. Physical; Spenders vs. Spend
Weighed down by plummeting CD sales, the global recording industry is struggling to find footing in a changing marketplace: spend on physical music is down as online and mobile formats gain momentum, according to eMarketer, writes MarketingCharts.
Global spend on recorded music will fall from [...]
Posted: Monday, July 7th 2008
UK 2008 Ad Spend Growth Forecast Slips to 4%
2008 figures for United Kingdom (UK) advertiser investment are staying put, but discretionary spend is becoming shorter-term, at or slightly short of budget.
Nonetheless, WPP's GroupM forecasts 4 percent growth in 2008 and 3 percent in 2009 for the UK, thanks to internet advertising, reports MarketingCharts.
[...]
Posted: Wednesday, July 2nd 2008
What Kids Really Do Online (Despite What Parents Think)
US moms and dads estimate their children spend only two hours a month on the internet, but kids say they actually spend 10 times more time -- or 20 hours -- according to a recent study, the first Norton Online Living Report by Symantec ( [...]
Posted: Wednesday, June 4th 2008
Industry Buzz & Snippets: 5/18/08
Ad Networks and Analytics:
Online video site OVGuide.com selected DoubleClick's Dart for Publishers to sell ad inventory on the site.
comScore Arbitron provide Online Radio Ratings for TargetSpot's 600 radio station partners.
[...]
Posted: Thursday, May 15th 2008
DVR Owners - Moms Especially - Still Don't Pay Attention to Ads
DVR owners say they generally ignore commercials on TV and the web, but tend to watch more TV than viewers on average.
American mothers may be the biggest ad-skippers, according to a couple of new surveys, MarketingCharts writes (via Adweek).
About 35 percent of DVR owners say they at least occasionally pay attention to ads [...]
Posted: Tuesday, May 13th 2008