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Top News: Wikipedia Errors | LeBron James Social | Brands Migrating from TV? | Samsung Claims More Infringements

Ad Technology: Innovid Announces Interactive Video Ad Studio Enhancements Marketo adds social platform with Crowd Factory acquisition Branding: 60% of Wikipedia articles about companie  [...]
Posted: Thursday, April 19th 2012

Popfly Games/Mashup App Goes Belly-Up in August

On August 24, Microsoft will be discontinuing service and support for Popfly, a mashup and games creation app. A blog post by team leader John Montgomery reports that all sites, references and resources will be removed after August 24. Account access, and games or mashups created via Popfly, will also be discontinued. "However, Microsoft is still very much dedicated to helping you express your creativity,"   [...]
Posted: Friday, July 17th 2009

Data Vulnerability Plagues 44% of Retailer Wireless Devices

44% of the wireless devices used by retailers -- including laptops, mobile computers and barcode scanners -- could be compromised by data leaks and other security problems, according to the second annual Motorola AirDefense Retail Shopping Wireless Security Survey,   [...]
Posted: Thursday, February 5th 2009

Conde Nast Rethinks Digital Strategy

Conde Nast has consolidated its digital properties under a single head, MediaBuyerPlanner reports. Sarah Chubb, former president of CondeNet -- the unit that oversaw destination sites like Epicurious.com and Style.com -- will lead the department and report to president/CEO Chuck Townsend. The move marks a shift in the company's strategy of keeping destination sites separate from the sites of it  [...]
Posted: Tuesday, January 27th 2009

Terrorists May Twitter, Army Says

The US Army has posted a report citing certain mobile and web technologies that could be used to enable terrorism. One chapter, entitled "Potential for Terrorist Use of Twitter," observes that the Los Angeles earthquakes in July were reported by users of the microblogging site long before established news outlets had time to cover it, writes the BBC. Perceiving Twitter's ability to publish anything, instantl  [...]
Posted: Monday, October 27th 2008

Facebook and Google Not Necessarily Headed South

Prompted by recent headlines about declines in Facebook market share and Google's sponsored clicks, a couple of blog posts by Hitwise analysts Heather Dougherty and Bill Tancer examine the sites' traffi  [...]
Posted: Friday, February 29th 2008

Subway Sues Quiznos for UGC Faux-Pas

Subway has filed a lawsuit against competitor Quiznos and Viacom-owned website iFilm. The dispute is over the submissions of a user-generated contest Quiznos ran, which iFilm helped host. Subway says many of the videos depict its brand in a negative manner. The New York Times, which reported the lawsuit and posted one of the offending entries, mused, "Quiznos did not make the insulti  [...]
Posted: Wednesday, January 30th 2008

Linden Bans Virtual Banks in Second Life

As of Jan. 22, virtual world Second Life is instituting a ban on all virtual banks that aren't government-sanctioned in the real world. The decision to pull the plug on virtual banks came after SL residents continued to get burned by banks unable to live up to their promises, and with at least one defaulting and going out of business, according to Ars Technica.  [...]
Posted: Monday, January 14th 2008

Ad-Free Badoo Challenges Facebook, Sells 'Celebrity' to Members

Ever hear of Badoo? A new social network is on the block and it's ad-free -- a dramatic change from the current arms race playing out between Facebook, MySpace and Bebo. Set to release in the UK, Badoo enjoys a following in Latin America, Spain, Italy, and France. The site rakes in revenue from its userbase through technology called Rise Up. For about a dollar in any currency, Rise Up allows users have profiles "moved to a r  [...]
Posted: Wednesday, December 26th 2007

Second Life Marketer Fires 22 Real-World Employees

The Electric Sheep Company, a virtual worlds agency, is laying off 22 employees as part of a major restructuring effort. The company will shift focus from managing small projects to bigger marketing and technology efforts, according to ClickZ. Among the canceled projects was an ad network in Second Life, which the company scrapped because SL's curren  [...]
Posted: Thursday, December 20th 2007

Industry Buzz and Snippets: 11/27/07

To avoid a previously planned countersuit, Japanese ad firm Dentsu may opt to seek dismissal of a scandal-ridden lawsuit involving illicit behavior amongst a few of its Stateside executives. Making good on early speculative reports, Cl  [...]
Posted: Tuesday, November 27th 2007

MP3s, Videos May Be Sizzling Spam of Tomorrow

A new kind of junk mail is poised to fill inboxes in the near future: mp3 spam. The format fools spam filters by posing as a cellphone ringtone, using file names like JustinTimberlake.mp3 and weighing under 100 kilobytes, according to the New York Times. Once opened, a computer-synthesized voice rattles off "hot deals." The Times has   [...]
Posted: Monday, October 22nd 2007

SEM Conceives Arch-Nemesis: Negative SEO

Forbes reports the latest trend in boosting a website's cred for the Google algo: not SEO, which is so yesterday, but negative SEO - a direct jab into competitors' territory. "Negative SEO" is a new label for optimization behavior that, while arguably unethical, is not quite detectable to search engine spiders, rendering it open gam  [...]
Posted: Tuesday, July 3rd 2007

Networks Seek to Keep Ad Antsiness at Bay

At TV's annual upfronts last week, the five major networks fell under the scrutiny of advertisers over how to maintain viewers' attention in the face of new technology. Viacom says join 'em, reports The New York Times.MTV presented a new spot that covers the entire ad break. It will also launch three smaller breaks than its usual two during a thirty-minute show. Anothe  [...]
Posted: Wednesday, May 23rd 2007

The Hidden Influencers of Digg

A new generation of hidden influencers is taking root online, fueled by a love affair with a growing number of Digg-like websites that let users vote on their favorite submissions. These sites are the next wave in the social networking craze - popularized by MySpace and Facebook, writes The Wall Street Journal.   [...]
Posted: Monday, April 16th 2007

MySpace Blocks Photobucket over Branded Content

MySpace and Photobucket are at loggerheads over the former's blocking of the latter's slideshows, reports the New York Times. MySpace began blocking users from adding Photobucket slideshows to their profiles on Tuesday. The social network says Photobucket slideshows were violating MySpaces terms of service. MySpace specifically pointed to Sp  [...]
Posted: Friday, April 13th 2007

Bud.TV's Already-Low Audience Drops 40 Percent

Since drawing a mere 253,000 unique visitors in its February launch month, Bud.TV now has even fewer viewers, having lost 40 percent viewership in March - down to 152,000, according to Ad Age. The declining figures may in part confirm concerns that A-B's age-verification measures are an obstacle to reaching a mass audience. However, videos from the site placed on Yo  [...]
Posted: Friday, April 13th 2007

J&J Buys Domains to Prevent Use in Birth-Control Patch Conflict

Johnson & Johnson has sought to pre-empt negative online attention for its birth control patch, Ortho Evra, by registering negative domain names, including such morbid-sounding ones such as Deathbypatch.com and Orthoevrakills.com, according to MediaPost. J&J's Ortho McNeil Pharmaceuticals unit makes and markets many of the top-selling brands of birth cont  [...]
Posted: Friday, April 6th 2007

Despite Lawsuit, Some Viacom Content Still on YouTube

Viacom's $1 billion lawsuit against Google and YouTube has led to the removal of some, but not all, of the media company's content from the video-sharing site. The difficulty in completely removing Viacom's content illustrates the problems that YouTube is having policing itself, Reuters write  [...]
Posted: Thursday, March 15th 2007

Internet Radio Hit Hard by New Rate Hikes

Internet radio just got a lot more expensive. The United States Copyright Royalty Board approved rate increases suggested by the recording industry that would make webcasters pay more for each song heard by each listener. The rates came after hikes were proposed by the RIAA-associated Sound Exchange, which represents major and some indie music labels, Wired reports (  [...]
Posted: Tuesday, March 6th 2007