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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
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| » email marketing | 19 | 234 |
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| » intrusive formats | 4 | 249 |
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| » multi-channel marketing | 6 | 247 |
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| » spam & anti-spam | 18 | 235 |
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| » syndication & RSS | 1 | 252 |
| » technical innovation | 9 | 244 |
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| » text ads | 15 | 238 |
| » tools & software | 22 | 231 |
| » top stories | 38 | 215 |
| » travel | 6 | 247 |
| » user experience | 42 | 211 |
| » viral marketing & social media | 3 | 250 |
| » weblog marketing | 2 | 251 |
| » women | 13 | 240 |
| » worst practices | 50 | 203 |
| » Youth | 12 | 241 |
Top News: E-Tail Spending Skyrockets | Google Defense | "Do Not Track" Looms | AOL Keeping Publications
Ad Technology:
Exponential Interactive Launches Appsnack, Global Mobile Advertising Solution For Brand Advertisers
Business Strategies:
Creating True Accountability for the Customer Experience
Campaig [...]
Posted: Thursday, May 10th 2012
Top News: Anheuser-Busch Scolds UFC | Digital Future "Blight?" | Commissions for "Likes" | Vevo Original Shows
Ad Technology:
Issuu: A Tool for Marketing, Not Just Magazines
Greystripe® Introduces PC-to-Mobile Ad Targeting with ValueClick Audience Mapping Technolo [...]
Posted: Thursday, April 26th 2012
E-commerce Spending Falls First Time
U.S. e-commerce spending fell for the first time on record in 2009, according to the comScore 2009 U.S. Digital Year in Review.
Total U.S. e-commerce spending reached $209.6 billion in 2009, down 2% compared to the previous year and the first year on record with negative growth rates. Travel e-commerce spending dropped 5% to $79.8 billion, while retail (non-travel) e-com [...]
Posted: Tuesday, February 16th 2010
Industry Buzz & Snippets: 02/12/10
Ad Formats & Technologies:
Facebook releases beta version of ad conversion tracking.
Yahoo display strategy turns to OPA ad formats in effort to drive premium prices.
Scotttrade [...]
Posted: Friday, February 12th 2010
Retailers Clear Q3 Hump; Ramp Up for Holidays
Amazon's recently announced Q3 earnings are not as telling for online marketers as, say, the hopeful results delivered by Yahoo, Google and [...]
Posted: Wednesday, October 28th 2009
Industry Buzz & Snippets: 10/23/09
Web 2.0 Trends:
Amazon: Earnings are up; Kindle is best seller.
It's official – Facebook is king of the social networking scene: MySpace has conceded defeat in contest to become the largest online social network.
Dailymotion, Europe’s biggest online video challenger to YouTube [...]
Posted: Friday, October 23rd 2009
McAfee Pegs 'Lyrics,' Free Downloads, Economic Crisis Keywords Risky
Online security firm Mcafee has released a report about the most dangerous search terms online -- terms that, once sought, may lead users to unsafe malware websites.
Of the 50 riskiest expressions to search across sites like Google, Yahoo, Live, AOL and Ask, "word unscrambler," "lyrics," "myspace" and "free music downloads" topped all others:
[...]
Posted: Wednesday, June 10th 2009
College Facebook Users Have Lower GPAs
College students who use Facebook spend less time studying and have lower grade-point averages (GPAs) than students who have not signed up for the popular social networking site, according to a study by researchers at Ohio State University.
While the study of 219 OSU graduate and undergraduate students did not uncover a direct cause-and-effect link between Facebook use and lowe [...]
Posted: Tuesday, June 9th 2009
Americans Choose ID Protection over Weight Loss
Though two-thirds of US adults are now considered overweight or obese, nearly 60% of Americans would rather reduce their risk of identity theft by 20% than lose 20 pounds, according to a survey from Ipsos Public Affairs and ID Analytics.
[...]
Posted: Wednesday, May 27th 2009
26% of Mobile Users Text While Driving
Despite an increasing number of state bans on driving while texting (DWT) and numerous reports of texting-related accidents, more than one-fourth (26%) of US mobile-phone users send and/or receive text messages behind the wheel, finds a study from Vlingo.
Vlingo's second annual Consumer Mobile Messaging Habits Report reveals that drivers in [...]
Posted: Friday, May 22nd 2009
B2B Media Revenue Falls; Online Offsets Some Print Losses
Business-to-business (B2B) media company revenue declined 2.2% in 2008 vs. 2007, but revenue growth in online, live events, and data products helped offset revenue declines for magazines, according to American Business Media's (ABM's) 2009 Media Financial Survey.
The new survey, which attempts to accurately measure today [...]
Posted: Tuesday, May 5th 2009
Poll: Society Too Dependent on Gadgets
Nearly two-thirds (65%) of Americans think today's society is too dependent upon electronic gadgets, and 39% do not think technology (mobile phones, Wi-Fi networks and GPS) really makes people more productive, according to (pdf) a recent Harris Poll from Harris Interactive.
Surprisingly, the study found no significant age divide among those [...]
Posted: Wednesday, April 22nd 2009
Old Navy, Chrysler, Palm among Top 12 Brands Likely to Disappear
As the recession deepens, economic forces continue to drive consolidation in the retail industry, debt comes due and increasingly discerning consumers buckle down on discretionary spending.
An analysis by 24/7 Wall Street predicts that a number of well-known brands are likely to disappear before the end of 2010.
To determine which brands are most likely at risk, [...]
Posted: Monday, April 20th 2009
Ad Spend Falls Thru '09, Forecasts Slightly Better for '10
Ad spend is expected to drop 12% in 2009, but signs indicate a leveling-off in 2010, according to a recently released Media Business Report from Jack Myers.com Media Network.
The Myers report predicts a double-digit drop in total ad spending in 2009, following a 4% decline last year. It also projects this decline to continue into 2010, with a 5% dip for the full year, albeit off of a smaller base, MarketingCharts [...]
Posted: Monday, March 16th 2009
Media Industry Layoffs Higher than Avg; 'Net Companies Add 7% More Jobs
The advertising and media industry has cut 65,100 jobs since the recession began in Dec. 2007, according to AdAge DataCenter's analysis of figures released by the Bureau of Labor Statistics (via MediaBuyerPlanner).
Media companies cut 41,000 US jobs, or 4.6% of staff, since the recession began -- while advertising/marketi [...]
Posted: Tuesday, February 10th 2009
Data Vulnerability Plagues 44% of Retailer Wireless Devices
44% of the wireless devices used by retailers -- including laptops, mobile computers and barcode scanners -- could be compromised by data leaks and other security problems, according to the second annual Motorola AirDefense Retail Shopping Wireless Security Survey, [...]
Posted: Thursday, February 5th 2009
Consumer Confidence Index Hits Historic Lows
The Conference Board Consumer Confidence Index, which had decreased in December, inched further downward in January and remains at a historic low of 37.7 (1985=100), down from (an upwardly revised) 38.6 in December, writes RetailerDaily.
The Prese [...]
Posted: Monday, February 2nd 2009
Job Search Sites Flourish on American Soil
As job losses mount in the US economy, growth to online job search sites grew 51% to 18.8 million visitors.
This makes job search the fastest-growing content site category in '08, according to data released by comScore (via MarketingCharts).
comScore Media Metrix da [...]
Posted: Monday, January 26th 2009
Consumer Spend Forecast: Negative, Despite Wee Uptick
Despite a minor uptick this month in consumer spending and slightly improved consumer sentiment, the overall spending environment remains fiercely negative, according to a consumer study from ChangeWave Research (via MarketingC [...]
Posted: Wednesday, January 21st 2009
Wary Americans Slowed Spending Long Before Economic Crisis
Consumer confidence and spending in the US began slowing as early as spring 2007, especially among middle- and upper-income Americans, according to a recent analysis by Experian Marketing Services, based on data from Experian units Simmons and Hitwise, reports Retailer Daily.
Fro [...]
Posted: Wednesday, January 7th 2009