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Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


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Top News: Yahoo Turmoil | Search Engine Rankings | Second Guessing Second Price | Amex Tests SoMe Commerce

Ad Technology: Debunking Ad-Tech Myths Agency News: Little Caesars Taps BFG 9000 for National Creative Brand Takes a Tweeting Campai  [...]

Top News: Wikipedia Errors | LeBron James Social | Brands Migrating from TV? | Samsung Claims More Infringements

Ad Technology: Innovid Announces Interactive Video Ad Studio Enhancements Marketo adds social platform with Crowd Factory acquisition Branding: 60% of Wikipedia articles about companie  [...]

Top News: Google Glasses' AR hurdles | Second screens | Privacy debate heats up

Ad Technology: Google Glasses face serious hurdles, augmented-reality experts say. Convergence: Social 'second screen' TV is all about the apps. Rich Media: YouTube founders   [...]

Dell is CNN's Video Launch Sponsor But Can People Be Bothered to Jump Through the Sign In?

Dell is the exclusive launch sponsor of CNN.com's new video offering - a service that lets users browse through curated CNN video collections and TV show clips and access four live streams of breaking news and events, original video series and on-demand video clips with related CNN and HLN show information. As part of the campaign Dell will use pre-rolls with skins, vide  [...]

Top News: T-Mobile, AT&T test mobile ad services | Mobile ads to surge | Hulu for sale? | Ford expands connectivity

Mobile Marketing: T-Mobile, AT&T test services in attempt to grow mobile ad market. Mobile advertising surge forecast at Cannes. Business Strategies: Hulu   [...]

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The Golden Road (to Unlimited Branding)

While 1960s countercultural jam band pioneers The Grateful Dead do not have an image associated with the traditional business world, they do have much to teach marketers, writes Copyblogger.  [...]

Industry Buzz & News: 4/01/10

Publishing: iPad to launch with payload of ads. Publishers bet future on iPad they have not seen yet. Amazon gives way on e-book pricing.   [...]

Industry Buzz & Snippets: 01/13/10

Campaigns: Coors deploys handheld game to bars for Super Bowl build up. Search: Google threatens to pull out of China, citing censorship, hack attacks. AdWords' policy adjustment for display   [...]

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Ford Update: Automaker Launches Chapter 2 of 'Fiesta Movement'

Ford Motor Company is hoping to build on the success of its "Fiesta Movement" marketing campaign by taking applications for a second round of socially-vibrant 'agents,' who will be tasked with engaging their local communities and generating social media buzz around the launch of the 2011 Ford Fiesta model. The move comes as Ford, which leads the auto industry in digital spending by dedicating about o  [...]

Industry Buzz & Snippets: 11/25/09

Ad Strategies: Verizon challenges a Sprint marketing claim. Online Media: Group of magazine publishers said to be building an online newsstand. MediaNews Group, Belo   [...]

Industry Buzz & Snippets: 10/29/09

Media Strategies: CBS digital guru to leave and start own shop How Twitter search will help Google, Microsoft Bing. Yahoo CEO says 6% operating margin 'unacceptable  [...]

Industry Buzz & Snippets: 10/21/09

Web 2.0 News and Trends: Rumor has it that Google will launch a music initiative called One Box to offer song previews, artist bios, graphics, and video - but no downloads or subscriptions. One Box won't be limited to music, according to CNET's Stephen Shankland. There are several different kin  [...]

Industry Buzz & Snippets: 10/20/09

Web 2.0 News and Trends: Start-up health sites are increasingly leveraging social networking and advertising trends.  Ford, NFL find limited success in   [...]

Charities Outblog Private Sector

The largest charitable organizations in the US far outpace the business world and academia in both their use of and familiarity with social media and their measurement of online buzz, according to a study by the University of Massachusetts Dartmouth Center for Marketing Research, which found that 89% of non-profits used some form of social media in 2008. The stud  [...]

GOOG Hopes Fast Flip Opens Profit to Publishers

This week Google Labs launched Fast Flip, a news/story search engine that provides results as screenshots of relevant articles. The idea behind Fast Flip is to enable users to visually "flip" through the information they most want to read. Headlines and popular topics are easy to spot. Fast Flip is also "smart," meaning it tailors itself to a user based on the selections s/he makes, making it a melange of "fast browsing, natural magazine-style   [...]

Technorati to Reposition as Blogger Rival

Technorati, at one time the go-to place to locate popular blogs by topic, is planning a strategy that will pit it against the industry it once attempted to organize and aid. The company is now in the process of hiring writers with the objective of creating its own content site, according to TheNextWeb, which published a letter discreetly sent to bloggers last week: Become a Techn  [...]

ABC Turns Print Ads into Online Video Platforms

In an effort to draw more viewership to thriller FlashForward, ABC has begun incorporating codes into print ads promoting the show. When held up to a webcam, the codes deploy a 3-D ad for FlashForward on computer screens, including photos from the show. Each photo turns into extended episode clips when clicked on. "It appears to play right out of the ad," explained VP-Advertising/Marketing Darren Schillace of ABC Entertainment (  [...]

Facebook, Nokia Partner for Mobile/Socnet 'Lifecasting'

Nokia is partnering with Facebook to launch a "lifecasting" feature that weds both the socnet and the mobile vendor's handsets. The service would enable users to post locations and status updates from their phones to their Facebooks. It debuts in October on Nokia's touchscreen N97 mini, a handset particularly suited to the liaison because its home screen was created especially for application personalization via Ovi Store, the Nokia equivalent of Apple's App Store. Nokia added that the Lif  [...]

MySpace Snaps Up iLike Music Sharing Service

Adding credence to a week's worth of rumors and hearsay, social network MySpace has purchased iLike, a music application that lets users recommend songs and share playlists on their social networks of choice. iLike is among a handful of brands that managed to build a viable business atop open platforms proffered by traffic-rich sites like Facebook. In July the site served 2.9 million unique visitors in the US, 59.2  [...]

WOM Spend to Reach $3 Billion by 2013

Spending on word-of-mouth (WOM) marketing from 2007 to 2008 rose 14.2% to $1.54 billion, and is expected to hit $3 billion by 2013, according to a report based on extensive WOM research from PQ Media, MarketingCharts writes.   [...]