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Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


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Top News: Nestle Reassigns | Sam's Club Content | GM Drops Super Bowl | China Regulates Android | Yahoo Divests | Facebook Sputters

Agency News: Nestle Reassigns Coffee-Mate, Looks at New Agency for Nesquik Mediabrands Spinoff Network Will Be Called BPN Business Strategies: Sam's Club's Content Marketing   [...]

Top News: Yahoo Turmoil | Search Engine Rankings | Second Guessing Second Price | Amex Tests SoMe Commerce

Ad Technology: Debunking Ad-Tech Myths Agency News: Little Caesars Taps BFG 9000 for National Creative Brand Takes a Tweeting Campai  [...]

Top News: E-Tail Spending Skyrockets | Google Defense | "Do Not Track" Looms | AOL Keeping Publications

Ad Technology: Exponential Interactive Launches Appsnack, Global Mobile Advertising Solution For Brand Advertisers Business Strategies: Creating True Accountability for the Customer Experience Campaig  [...]

Top News: DG Buys Peer39 | Porsche's QR Strategy | Google, FB Lobby | FB Revenue Falls | Netflix Vs. Comcast

Business Buzz: TV Ad-Services Company DG Buys Ad-Tech Startup Peer39 for $15.5 Million Business Strategies: How time of day   [...]

Bing Promotes Itself with Adam Lambert Twitter Campaign

Microsoft has booked American Idol alumni Adam Lambert to give a live performance at the Bing Lounge in Portland, Oregon on March 25th. As part of the promotion, Bing is offering an exclusive meet and greet access to one Twitter follower and guest at the show. To win, users have to retweet specific tweets from the @Bing handle to be entere  [...]

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Techshot Hopes to Monetize Value in Shot.com URL

Techshot has hired lead generation company, LeadJen, to help sell its unused domain name, Shot.com. LeadJen is using email, direct mail and phone calls to identify companies that may be interested in acquiring the domain URL. Techshot is selling the domain name because it has  [...]

How Popular Will Google + Brand Pages Be? Some Clues from the +1 Button

Although Google + is still more mirage than reality for most people, companies that have been coasting along on the assumption they had some time to decide how to deal with this latest social network have found the clock has dramatically sped up. Google has set up an application page where firms can apply to become part of its initial test phase for business pages,   [...]

Heineken Strikes Eye-popping Deal with Google

Heineken is going to partner with Google in a multimillion-euro, multi-country initiative that includes collaboration on data. Its ads will run on YouTube video and mobile ads, according to the Financial Times, which broke the news. "The deal with Google will mainly focus on distributing our commercials on YouTube, in order to reach our target groups of 20-somethings, but will also in  [...]

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Top News: T-Mobile, AT&T test mobile ad services | Mobile ads to surge | Hulu for sale? | Ford expands connectivity

Mobile Marketing: T-Mobile, AT&T test services in attempt to grow mobile ad market. Mobile advertising surge forecast at Cannes. Business Strategies: Hulu   [...]

Top News: Hulu hopes to add more commercials | A Facebook desktop app? | Overlooked email design best practices | Executive reshuffling at RIM

Online Ad Market: Hulu hopes to add more commercials. Social Media: Facebook creating design team for desktop Facebook app? Mobile Computing: Asus   [...]

Top News: Google, government near deal on ITA Software | Facebook won't be ecommerce powerhouse | Official LinkedIn app hits Android | Time Warner, Viacom head to court over iPad

Travel: Google, U.S. near accord on travel deal. Expedia to spin off TripAdvisor. Branding: Gap   [...]

Top News: Morgan Stanley predicts online ad boom | Facebook Messaging integrates with Office | Oprah releases iPad app with premium ad placements | Is email dead?

Online Ad Market: Morgan Stanley's Meeker sees online ad boom. Have click rates finally stopped declining? Social Media: Facebook Messaging   [...]

Top Industry News for 7-29-10: Apple extends mobile ad platform to developers

Mobile Marketing: Apple extends mobile ad platform to developers. Google rolls location-based mobile display ads. Publishing: Mixed ad   [...]

Brands Brace Yourself: Travel Is About To Get Much More Social

The travel industry was already upended once, more than a decade ago, with the introduction of online booking sites such as Expedia. Now, it appears the industry is in for another era of disintermediation with the introduction of social search for travel. Google indicated this change was coming with its announcement that it plans to acquire ITA Software, a major provider of airline travel software, for US$700 million, at the beginning of the month. Abysmal Search Right n  [...]

Top Industry News for 7-15-10: Google expected to post sharp ad growth

Online Ad Market: Google expected to post sharp profit on ad growth. Google's results promise to lift veil on value. Major Account Moves: Google   [...]

Top Industry News for 7-09-10: Advertisers give new ways to opt out of targeted ads

Ad Targeting: Advertisers offer new way to opt out of targeted online ads. Social Media: Facebook buys provider of user-generated travel guides. Online Ad Market: iPhone  [...]

What Does Bing's Shake up of its Entertainment Page Mean for Search?

Bing has made several changes to its Entertainment page in the hopes of attracting - and more importantly, keeping - visitors there. With little hope of catching up to Google's formidable marketshare, Bing appears to be embarking on a different strategy for search: namely creating a sticky site. Bing has added several categories of content to the page - from streaming music videos via Zune (more than 5 million songs) to TV shows that ca  [...]

Industry Buzz & News: 5/27/10

Mobile Computing: Microsoft CEO says launch of new phone software will be by the end of the year. The magic behind rating apps. Lead designer of WebOS   [...]

Industry News & Buzz: 4/28/10

Online Ad Industry: AOL to sell ICQ as Q1 profit slumps on ad sales. Ad Agencies: Traffiq launches service aimed at Latin market. Campaigns & Creative: DHL   [...]

Industry Buzz & News: 4/01/10

Publishing: iPad to launch with payload of ads. Publishers bet future on iPad they have not seen yet. Amazon gives way on e-book pricing.   [...]