Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Your current selection	AND	NOT
» ad buying & planning	374	323
» ad pricing	9	688
» ad selling	112	585
» ad targeting	203	494
» ad technologies & vendors	67	630
» advertainment	160	537
» Advertising	2	695
» affiliate marketing	1	696
» agencies & ad departments	52	645
» alternative marketing	232	465
» Asia/Pacific	23	674
» automotive	34	663
» b2b	6	691
» best practices	50	647
» Big Picture	1	696
» biz buzz	151	546
» branding	134	563
» broadband	163	534
» campaigns & creatives of note	94	603
» case studies	8	689
» co-op marketing & partnerships	72	625
» computers & tech	68	629
» consumer packaged goods	43	654
» CRM	1	696
» cross media	152	545
» deep coverage	1	696
» direct marketing	43	654
» domain names	46	651
» don't believe the hype	12	685
» e-commerce	94	603
» email marketing	22	675
» Europe	45	652
» events	17	680
» finance	19	678
» global	15	682
» healthcare	13	684
» How-to	1	696
» I-PR & business communications	2	695
» instant messaging marketing	12	685
» interviews	1	696
» intrusive formats	5	692
» Latin America	11	686
» legal, government & regulation	23	674
» loyalty & retention	33	664
» major account moves	3	694
» major brands	119	578
» major players news	196	501
» measurement & analytics	46	651
» media convergence	197	500
» minorities	30	667
» mobile marketing	70	627
» multi-channel marketing	34	663
» new and improved	44	653
» nonsense & parodies	6	691
» online ad market	117	580
» pearls of wisdom	9	688
» people	32	665
» personalization	37	660
» political parties & organizations	10	687
» privacy	11	686
» promotions	43	654
» publishing	215	482
» research & stats	276	421
» rich media	117	580
» Sales	1	696
» search engine marketing	15	682
» seniors	17	680
» sex sells	13	684
» signs of doom	14	683
» signs of what's to come	200	497
» small business	3	694
» spam & anti-spam	1	696
» Spanish-speaking	22	675
» syndication & RSS	6	691
» technical innovation	35	662
» telecom	25	672
» text ads	9	688
» tools & software	33	664
» top stories	34	663
» travel	11	686
» user experience	205	492
» Verticals & Sector	2	695
» viral marketing & social media	77	620
» weblog marketing	32	665
» women	108	589
» worst practices	21	676
» Youth	172	525

3DTV Shows 1st Rate Promise

  [...]
Posted: Thursday, December 23rd 2010

Advertisers Eye Female Gamers

Women are a sleeper force behind Activision Blizzard's 'Call of Duty' success - and many other games as well. The franchise has surpassed $3 billion in retail sales worldwide, according to NPD, Charttrack, GfK and internal Activision estimates. In September alone women accounted for 30% of all Modern Warfare players on the PC - a trend that has been more or less consistent throughout the year (  [...]
Posted: Monday, December 7th 2009

High-Tech College Students to Spend $6.5M on Gadgets

College students in America are expected to lay out an all-time high $6.5 billion this year on technology items and currently spend an average of 12 hours each day engaged with some type of media, according to (pdf) findings released today from Alloy Media + Marketing's 9th annual College Explorer survey,   [...]
Posted: Monday, November 30th 2009

Nintendo Courts Seniors with Supersize DSi

Nintendo is releasing a new model of its DSi portable game system with design features that will appeal to seniors – a rapidly growing gaming constituency. The screen size for the DSi XL will be twice the current iteration's, but at the same resolution. It'll also sport better viewing angles, bigger buttons and a larger stylus and come in more moderate shades of Natural White, Deep Brown and Wine Red. The device will launch in Japan on November 21 as DSi JJ, and in North America and Euro  [...]
Posted: Thursday, November 5th 2009

'TV Everywhere' Could Lock Out 7.7M Online Viewers

A new report from media researcher Interpret indicates that if cable operators are successful with their "TV Everywhere" push, it could leave 7.7 million viewers unable to access TV programs online. TV Everywhere is an initiative under way by Time Warner and Comcast to make cable TV content available across all devices to cable subscribers. If successful, it c  [...]
Posted: Monday, November 2nd 2009

Industry Buzz & Snippets: 10/22/09

Web 2.0 Trends: Internet advertising is just about the only bright spot in Q3 reports of two major newspaper publishers, Gannett Co. and McClatchy Co. The New York Times sets 7 digital priorities. Th  [...]
Posted: Thursday, October 22nd 2009

Industry Buzz & Snippets: 10/20/09

Web 2.0 News and Trends: Start-up health sites are increasingly leveraging social networking and advertising trends.  Ford, NFL find limited success in   [...]
Posted: Tuesday, October 20th 2009

Football Fans Rush August's Top Sites

Enthusiastic football fans, back-to-school bargain hunters and newshounds on the beat were responsible for increases in visits to the top-gaining websites in August 2009, according to Compete.com, which provided a snapshot from the its monthly ranking of the top 250 trafficked web sites.  Top Sites Google, Yahoo, Facebook,  YouTube and MSN.  [...]
Posted: Monday, September 21st 2009

Celeb Product Hawkers Don't Sway LinkedIn Users

Though the media feeds consumers a constant stream of minutiae about celebrities' private lives, and celebs who Tweet seem to have legions of avid followers, a new study of LinkedIn users by AdWeekMedia finds that most US consumers say they are not at all swayed by celebrity endorsements of products,   [...]
Posted: Thursday, August 6th 2009

Hulu's Growth Fuels Rise in Video Streaming

In the past 30 days, 26% of online Americans have streamed a full-length TV show and 14% have streamed a full-length movie, according to recent data from Ipsos MediaCT's MOTION study, writes MarketingCharts.   [...]
Posted: Wednesday, August 5th 2009

Mobile Junkies Hard to Reach with Other Media

The majority of US mobile users who watch mobile video at least once a week spend more time using their mobile device than they do their computer - and represent a unique audience that may not be reachable with other digital media, according to a study from Transpera, conducted by InsightExpress. The study, which measured consumers' reliance on mobile devices for information, found that 62% of mobil  [...]
Posted: Monday, August 3rd 2009

Twitter Hits Right Notes for Music Industry

Twitter users are more engaged with music - both online and offline - than non-tweeting counterparts. They also are more likely to spend money on downloaded music, according to research from The NPD Group. Findings from the firm's latest music acquisition study suggest Twitter, if approached appropriately by marketers, has the potential to spread the word about new music and  [...]
Posted: Wednesday, July 1st 2009

2/3 of Households Play Computer or Video Games

68% of American households play computer or video games, a three-percent increase over 2008. This indicates growth of entertainment software across all demographics, according to a study from the Entertainment Software Association (ESA). Study findings, detailed in the ESA's "Essential Facts About the Computer and Video Game Industry 2009  [...]
Posted: Tuesday, June 23rd 2009

Men Favored for Follows on Twitter

Though recent studies have documented women's dominance on Facebook, MySpace and other popular social media, a new Harvard Business School study reveals that men may actually be the driving force on Twitter, MarketingCharts reports.   [...]
Posted: Monday, June 15th 2009

78% of Gen Y is 'Meh' About Twitter; They Also Retweet Less

Despite the fact that 99% of Generation Y consumers (ages 18-24) report having an active profile on at least one online social networking site, only 22% of this same age group say they currently use Twitter, according to a study from the Participatory Marketing Network (PMN).   [...]
Posted: Wednesday, June 3rd 2009

Middle-Agers Help Hulu Grow 490%

Though YouTube continues to rank as the #1 video web brand in the US, with 5.5 billion total streams in April, Hulu ranks #2 as it continues on a steep growth trajectory, increasing 490% in total streams year-over-year (YoY), from 63.2 million in April 2008 to 373.3 million in April 2009, according to data from Nielsen Online. This makes Hulu the fastest growi  [...]
Posted: Tuesday, May 19th 2009

Gay Travel Market Reflects Recession Resilience

Despite the economic downturn, gay, lesbian, bisexual and transgender (GLBT) consumers in the US are likely to spend more on travel this summer than heterosexuals -- and are less likely to cut back on meals and lodging while they are traveling, according to (pdf) a national survey from Witeck Combs Communications and Harris Interactive.   [...]
Posted: Thursday, May 7th 2009

Mobile Web Poised for Fast Growth

Up to 71% of consumers in the US and 41% in parts of Western Europe anticipate that they will use the mobile internet and other mobile data services on a daily basis over the next two years - with a significant ramp-up in the next 12 months, according to a survey from Tellabs, writes Marke  [...]
Posted: Tuesday, March 31st 2009

TV Dominates Americans' 8.7 Hours of Daily Video Time

The average American spends an average of 8.7 hours each day consuming video media, and younger Baby Boomers (ages 45-54) watch the largest amount, 9.5 hours, according to recent collaborative research on video-viewing habits in the US, writes MarketingCharts. The large-scale Video Consumer Mapping study, which was conducted on  [...]
Posted: Monday, March 30th 2009

Subtitles Lend Staying Power to Online Video

Palo Alto-based PLYmedia, a company that specializes in enhancing online video, published the results of a trial study on the impact of adding subtitles and closed captions on viewing habits. PLYmedia's closed captioning app converts audio video into text video, opening up additional viewing opportunities for the hearing impaired. It is very popular with office workers who want to watch videos (silently) at their desks. When subtitles a  [...]
Posted: Tuesday, March 24th 2009