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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 35 | 95 |
| » ad pricing | 5 | 125 |
| » ad selling | 19 | 111 |
| » ad targeting | 39 | 91 |
| » ad technologies & vendors | 47 | 83 |
| » advertainment | 4 | 126 |
| » Advertising | 1 | 129 |
| » affiliate marketing | 8 | 122 |
| » agencies & ad departments | 10 | 120 |
| » alternative marketing | 18 | 112 |
| » Asia/Pacific | 3 | 127 |
| » automotive | 1 | 129 |
| » b2b | 1 | 129 |
| » best practices | 22 | 108 |
| » biz buzz | 15 | 115 |
| » branding | 5 | 125 |
| » broadband | 14 | 116 |
| » campaigns & creatives of note | 3 | 127 |
| » case studies | 2 | 128 |
| » co-op marketing & partnerships | 5 | 125 |
| » computers & tech | 12 | 118 |
| » consumer packaged goods | 1 | 129 |
| » demographics | 6 | 124 |
| » direct marketing | 13 | 117 |
| » domain names | 10 | 120 |
| » don't believe the hype | 8 | 122 |
| » e-commerce | 11 | 119 |
| » email marketing | 7 | 123 |
| » entertainment | 9 | 121 |
| » Europe | 5 | 125 |
| » global | 5 | 125 |
| » I-PR & business communications | 1 | 129 |
| » instant messaging marketing | 2 | 128 |
| » legal, government & regulation | 86 | 44 |
| » loyalty & retention | 3 | 127 |
| » major account moves | 2 | 128 |
| » major brands | 18 | 112 |
| » major players news | 33 | 97 |
| » measurement & analytics | 7 | 123 |
| » media convergence | 2 | 128 |
| » minorities | 1 | 129 |
| » mobile marketing | 3 | 127 |
| » multi-channel marketing | 1 | 129 |
| » new and improved | 2 | 128 |
| » nonsense & parodies | 3 | 127 |
| » online ad market | 33 | 97 |
| » people | 7 | 123 |
| » personalization | 6 | 124 |
| » political parties & organizations | 15 | 115 |
| » privacy | 60 | 70 |
| » publishing | 24 | 106 |
| » real estate | 1 | 129 |
| » research & stats | 13 | 117 |
| » rich media | 4 | 126 |
| » search engine marketing | 7 | 123 |
| » signs of doom | 37 | 93 |
| » signs of recovery | 2 | 128 |
| » signs of what's to come | 26 | 104 |
| » spam & anti-spam | 27 | 103 |
| » syndication & RSS | 1 | 129 |
| » technical innovation | 9 | 121 |
| » telecom | 1 | 129 |
| » text ads | 6 | 124 |
| » tools & software | 22 | 108 |
| » top stories | 45 | 85 |
| » user experience | 47 | 83 |
| » viral marketing & social media | 9 | 121 |
| » weblog marketing | 5 | 125 |
| » Youth | 5 | 125 |
Closing Bell: Netflix Chastises Comcast | ScoreBig Mimics Priceline | FCC Fines Google
Streaming Media:
Netflix CEO Calls Out Comcast on Net Neutrality
Business Strategies:
ScoreBig Uses Priceline’s Model to Name Your Own Price for Live Events
Privacy:
[...]
Posted: Monday, April 16th 2012
Industry Buzz & Snippets: 01/15/10
Ad Technology:
Clear Channel debuts Google-like ad platform.
Privacy:
Flash cookies could become hot button privacy issue.
Message Confusion:
Misunder [...]
Posted: Friday, January 15th 2010
Ford Outpaces Industry with 25% Digital Spend
Ford Motor Company is spending 25% of its marketing budget on digital and social media programs, double the amount of any of its competitors, according to a recent report from BusinessWeek.
Industry experts expect that other auto companies are soon likely to follow Ford down the same digital path, though perhaps not quite as aggressively. J.D. Power & Associates estimates that the averag [...]
Posted: Wednesday, October 21st 2009
Invisible Ads Haunt Marketers
Marketers are becoming increasingly vulnerable to fraud on the internet – both from targeted attacks launched from fake ads, and more recently, from 'legitimate' publishers looking to eke out extra money from advertisers.
In 2007, MarketingVOX was snookered by a fraudulent and malicious trojan-horse campaign, while the most recent victim has been The New York Times, after the venera [...]
Posted: Friday, October 16th 2009
Spam Spectre On The Rise
Only a few months after the shutdown of San Jose-based web hosting company McColo, which was reportedly responsible for an estimated 75% of the internet's daily junk, spam is back where it was before the crackdown.
The report from Postini, which provides e-mail security to 15 million users of Google's enterprise services, states spam is growing faster than ever, with spammers diversifyi [...]
Posted: Wednesday, April 1st 2009
Revised TOS Gives Facebook Perpetual Rights to User Content
This month Facebook revised its Terms of Use, a document it is legally permitted to update at any time without informing users. Users demonstrate tacit acceptance of the Terms by continuous use of the site.
The revision grants Facebook complete, perpetual ownership of content up [...]
Posted: Monday, February 16th 2009
Harvard Prof Accuses Right Media of Deceptive Advertising
Benjamin Edelman, the Harvard 'Spyware' Professor well-known for his analysis of the brokering of sub-premium online ad space, claims that up to 34% of ad messages sold through Yahoo's Right Media may be deceptive or "bad" advertising.
Right Media is the largest online ad space market for unsold inventory. It was acquired by Yahoo in 2007. Its clients typically sell their most desirable real estate at on ad networks where they can fetch premium prices, then vend the rest on Rig [...]
Posted: Tuesday, January 20th 2009
Twitter Finally Draws Attention from the Spammer Community
Perhaps as a tribute to its mainstream legitimacy, Twitter's turf has been invaded by at least two spammer-orchestrated scams.
In the most widespread of the two, users receive a direct message from a follower, bearing this or similar bait: "hey! check out this funny blog about you...", followed by a link to a webpage.
After clicking on the link, victims are presented with a false Twitter login page. Usernames and passwords entered on the page become vehicles for spammers to distribute sim [...]
Posted: Tuesday, January 6th 2009
Aussie Gov't to Pilot Nationwide 'Net Filter
The Australian government is moving forward with plans to implement a nationwide online filter of objectionable material.
The filter is one component of an $82 million cybersafety effort to protect children from exploitation and discourage adults from downloading illegal content, including terrorist materials or child pornography, [...]
Posted: Tuesday, December 16th 2008
Spammers Reap Plenty on 0.00001% Response Rate
By effectively "hacking" an existing spam network, researchers unearthed the "economics" of being an email spammer, reports the BBC.
Here's the secret: high volume and a virally-expanding network, which means even the tiniest response rate can produce millions of dollars in profit per year.
Computer scientists at the University of California, Berkeley and San Diego conducted a month-long study of the Storm Network, a spam oper [...]
Posted: Thursday, November 13th 2008
Brad Pitt, Beyonce 'Most Dangerous Names to Search'
A recent McAfee study finds users seeking Brad Pitt-oriented themes, including photos, screensavers or desktop wallpaper, have an 18 percent chance of encountering malware, reports Ars Technica.
At-risk searchers sometimes click on fake celebrity websites that infect their computers with Trojans and worms. "These websites differ from standard malware landing pads, inasmuc [...]
Posted: Monday, September 22nd 2008
United Kingdom Cracks Down on 'Suicide Sites'
Since the Suicide Act of 1961, the United Kingdom considers it illegal to promote suicide. The act will be amended to include web publishers with so-called "suicide websites," and to help internet service providers police sites for such content, reports the BBC, following concerns that users querying for suicide information hope to locate sites encouraging them to do it.
"Updating the language of the Suicide Act [...] should help to [...]
Posted: Wednesday, September 17th 2008
NebuAd Loses CEO, Pursues Less Controversial Pastures
Battered by bad press, recent Congressional probes and the loss of ISP clients, CEO Bob Dykes of NebuAd has decided to step down.
Following his departure, President Kira Makagon was chosen [...]
Posted: Thursday, September 4th 2008
California 'iTunes Tax' Returns for Round II
The so-called California "iTunes Tax" (bill AB 1956), which calls for an added tax on digital media and was tossed earlier this spring, is again up for debate, reports Wired.
Assemblyman Charles Calderon, who introduced the bill, has proposed a second bill called ABX3 22, drawing ire from Democrats and Republicans alike.
In an [...]
Posted: Friday, August 15th 2008
User Consent: Just an Afterthought to Behavioral Tracking
Letters released by the House Energy and Commerce Committee reveal that many internet and broadband companies use targeted-ad technology without clearly informing users.
The largest online ad firm of all, Google, said it tracks web-surfing behavior across affiliate sites. And this isn't the first such outing: two months ago, The New York Times [...]
Posted: Tuesday, August 12th 2008
1 in 5 Senior Marketers Buy Ads for Illicit Online News Love
Pondering whether advertising has corrupted contemporary editors, Ogilvy & Mather's David Ogilvy once quipped, "The vast majority of editors are incorruptible."
Unless he was joking, it would appear that's becoming less true. Nearly one in five (19 percent) of senior marketers admit their organizations bought ads on a news site in exchange for a news story, [...]
Posted: Thursday, July 31st 2008
Customers Shoulda Read the Privacy Policy, Says Embarq
In response to a Congressional inquiry about its pilot test of NebuAd's services, internet service provider (ISP) Embarq insisted it revised its privacy policy at least two weeks before it integrated the platform.
NebuAd partners with ISPs to serve ads to users based on their aggregate online activity. The behavioral ad firm sparked a debate over privacy in the Senate earlier this [...]
Posted: Wednesday, July 23rd 2008
Viacom Wants to Know What Googlers Uploaded onto YouTube
In an unexpected twist on the Google/Viacom copyright battle, Viacom has expressed interest in learning which YouTube videos have been uploaded by Google staffers.
The media giant recently won the right to cruise YouTube records in search of copyright-protected content. Data now available to Viacom includes YouTube users' IP addresses, usernames, videos watched and video uploads.
The ruling, which [...]
Posted: Tuesday, July 15th 2008
Behavioral Advertising Faces Senate Today
The Senate Commerce Committee is holding a hearing for online behavioral advertising today.
Central to the debate is NebuAd and its technology, which gleans online activity data from ISPs to serve targeted ads to unwitting broadband subscribers. The company has suffered a [...]
Posted: Wednesday, July 9th 2008
Viacom Wins Right to Cruise YouTube Records
Google has been ordered to surrender the data of users that watch YouTube videos, including videos streamed on other websites, to Viacom.
The ruling (pdf) was made by Judge Stanton of the federal court for the Southern District of New York.
YouTube user data now available to Viacom includes usernames, videos viewed and IP addresses, which Viacom can use to identify some individuals through I [...]
Posted: Thursday, July 3rd 2008