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Aussie Gov't to Pilot Nationwide 'Net Filter

The Australian government is moving forward with plans to implement a nationwide online filter of objectionable material. The filter is one component of an $82 million cybersafety effort to protect children from exploitation and discourage adults from downloading illegal content, including terrorist materials or child pornography,   [...]

Indian Gov May Censor Google Earth

Following last month's terrorist situation in Mumbai, legal advocates in India demand that the country's High Court implement a "blur" on certain locations featured in Google Earth. Earlier this week it was revealed that the terrorists used a number of so-called "new" technologies, includi  [...]

Ex-Clinton Aid Reps Phorm to Policy-Makers

Behavioral ad targeting firm Phorm selected Ricchetti, Inc., a lobbying firm headed by Steven Ricchetti, to represent its interests on Capitol Hill. Mr. Ricchetti was the deputy chief of staff to the Clinton Administration. His firm has also represented Sirius Satellite Radio and AT&T. Like US-based NebuAd, United Kingdom-based Phorm partners with ISPs to serve ads against data gathered from online activity. And while Phorm positions itself as   [...]

Senate Conflicted Over Notion of 'Privacy' in Online Advertising

Yesterday the Senate Commerce Subcommittee held an anticipated behavioral advertising hearing. Of particular concern to its opponents is the practice of serving ads to users based on their online activity. Such capabilities have been compared to browser hijacks and wire  [...]

Public Knowledge, Free Press Launch Preemptive Strike on Behavioral Targeting Hearing

The Senate Commerce Committee's has rescheduled its online behavioral targeting hearing for July 9. On the eve of the hearing, Public Knowledge, Free Press and the Center for Democracy and Technology will hold a debate contesting the safety of behavioral targeting, reports MediaPost. Prior to the   [...]

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Presidential Candidates Get Personal via Email in September

As Q3 of FEC fundraising reporting draws to an end, presidential candidates are turning to email in last ditch efforts to boost their campaign war chests. According to ClickZ, the campaign emails are getting casual, often employing "Re:" and "Fw:" in the subject line as if the message was sent from a friend. And making contributions often won donors some face time with the candidate: From a chance to   [...]

IAB Forms Research Advisory Board for Audience Measurement Guidelines

The IAB, in conjunction with the Media Rating Council (MRC), is developing what it calls Audience Measurement Guidelines, which will help define unique visitors, page views and time spent on a given site. Toward completion of the guidelines, the IAB has established the Research Advisory Board. The guidelines are expected to cover the impact of cookie deletion, international traffic and spiders upon measuring respective audiences, in addition to measurement standards and options.  [...]

Malaysia Tightens Fist Around Political Bloggers

The government of Malaysia has just released a statement informing citizens that anti-terrorism laws could be effected against bloggers that insult the country's king or the religion of Islam. The BBC reports that Raja Petra Kamarudin, editor of a political website and a major online personality in Malaysia, was questioned by police after the government filed a complaint against him. The anti-terr  [...]

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'Great Firewall' Marks Flickr its Next Victim

China's Internet censors are upsetting a new generation of Web-hungry users who, far from aspiring to cyber dissidence, merely want to check friends' photos, for example, reports NewScientistTech. Access restrictions in China have found a new casualty in Flickr, which was for the most part blocked after images of China's 1989 Tiananmen Square massacre appear  [...]

Attorneys General Disparage Bud.tv Age Verification Effort

The attorneys general of 21 states lashed out at Bud.tv's age verification method, claiming it does little to keep minors from accessing the site, Ad Age reports. In a sharply worded letter to Anheuser-Busch, the Attorneys General voiced their displeasure over what they say are lax age-verification measures at Bud.tv's site. "We fail to see how your use of age verification on the Bud.tv   [...]

FTC May Out Advertisers that Use Adware

Name and shame might become the name of the game for advertisers whose ads are served via surreptitious adware, according to a commissioner of the Federal Trade Commission (FTC), reports CNET. Speaking at an Anti-Spyware Coalition event this week, Jon Leibowitz said "maybe shaming a company on how they are spending money" might benefit consumers' privacy, he said. He would recommend pub  [...]

Intermix to Pay $7.5 Million to Settle Spitzer Suit

Intermix issued a statement Tuesday, saying it has reached an agreement in principle with the New York State Attorney General to resolve the pending lawsuit against it. New York Attorney General Eliot Sp  [...]

Spyware Bill Coming, Ad Tracking Still Issue

Movement is afoot to pass federal legislation against spyware, with senate hearings showing some momentum toward passing a bill this year. One of the lead senators in a recent hearing listed five principles that need to be upheld in legislation, one of which - certain to be of great concern to online ad executives - was a requirement that user information should not tr  [...]

Aussies Take Swipe at Spyware

Under legislation introduced by Democrats in Australia, those convicted of installing spyware or cookies on computers without permission would face imprisonment of up to two years, reports CNET. A Democrat spokesman said the Spyware Bill 2005 was not designed to ban spyware but to require companies to obtain permission from the owner of the computer before doing so. In the case of adware, compan  [...]

FTC Official: Proper Notice Is Key to Spyware Issue, Spitzer Done Good

Spyware in and of itself may not be illegal, but inadequate notice to users by distributors of such software may constitute deceptive advertising, Lydia Parnes, director of the Federal Trade Commission's Bureau of Consumer Protection, told a spyware conference in New York on Thursday, MediaPost reports. The comments came a day after a Senate committee   [...]

Senators Hold Spyware Hearings, Urge Law

During a Senate Commerce Committee hearing Wednesday, Senators said spyware was a rising threat requiring swift congressional action, reports CNET - and ReveNews provides all the gory details. An anti-spyware bill last year   [...]

FTC Tentatively Defines Spyware, Puts Firms on Notice for Deception, Omission

After convening its Spyware Workshop, the Federal Trade Commission staff put together a summary report [in PDF format] indicating their own perceptions of spyware, adware and what sorts of behavior may warrant regulation and enforcement. The 62-page document discusses at length the differences between adware and spyware, coming to the conclusion that spyware can be reasonably defined as "software that aids in gathering information   [...]

Spy Act, though Amended, Still Worries

Net firms continue to harbor fears that the now-amended Spy Act can cause market havoc, according to MediaPost. The Advertising Research Foundation published an open letter indicating its concerns about the bill's Section 3, which makes research firms gain explicit permission before collecting data on individuals. Various executives around the internet share concerns that many white ha  [...]

Anti-Spyware Firm Wins $108 Million in VC Funds

Anti-spyware firm Webroot won $108 million in VC financing. Deals of that size are unusual and typically signify either an oncoming major media campaign or an upcoming IPO in which VCs wish to participate more fully. Since Webroot's stated intent for the funds involves more of a business-to-business sales strategy, it doesn't seem likely a majority of   [...]

OPA Insists on Explicit Legal Exemption for Cookies

The Online Publishers Association (OPA) submitted comments to congressional hearings suggesting that the onrushing anti-spyware "Bono Bill" make explicit its exemption of cookies as one of the illegal mechanisms for tracking site visitors. While some supporters of H.R. 29 have said the bill wasn't intended to affect transparent cookies, a literal interpretation of the measures could ea  [...]