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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


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Top News: Yahoo Turmoil | Search Engine Rankings | Second Guessing Second Price | Amex Tests SoMe Commerce

Ad Technology: Debunking Ad-Tech Myths Agency News: Little Caesars Taps BFG 9000 for National Creative Brand Takes a Tweeting Campai  [...]

Top News: Target Shops Agencies | Experian Offloads | Gap's Digital Campaign | Cloud "Tipping Point?"

Agency News: Target Out Talking to Media Agencies Spark Wins Orbitz Media Account Dell Moves Consumer Advertising to Y&R Best Practices:  [...]

Streaming Entertainment Skyrockets, Authentication On The Rise

Some compelling evidence for the value of in-stream and preroll marketing. Streaming entertainment is strongly on the rise, according to DEG: The Digital Entertainment Group. As Hollywood Reporter describes, consumer spending on home entertainment rose in Q1 by 2.5% to $4.45 billion—largely due to the strength of streaming video. Subscription streaming rose an est  [...]

Online Ad Spending to Grow 20% in 2012. TV Ads Come Along for the Ride

Spending on digital ads will grow 20% this year to reach nearly $40 billion, according to eMarketer. By 2014, it expects online ad spending to reach $52.8 billion and by 2016--$62 billion. "Advertisers' comfort level with integrated marketing is greater than ever, and this is helping more advertisers—and more large brands—put a greater share of dollars online," said David Hallerman, eMarketer   [...]

Top News: Google targets Amazon | Twitter rolls out self-service ads | AOL mobile ads

Ecommerce: Google targets Amazon's Prime with one-day delivery. Legal/Regulatory: Apple questioned by German data regulator about Carrier IQ. Convergence:   [...]

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Top News: Google online music | Google TV 2.0 | Brightroll lands $30M

Online Music: Google to unveil online music store Wednesday. Mobile Computing: Nokia will make a Windows 8 tablet. Convergence: Sony   [...]

Top News: Apple sales reach record high | Ice Cream debuts | Mary Meeker's Internet trends

Mobile Computing: Apple sets iPad, Mac sales records. Six million Android tablets in the wild. Android debuts Ice Cream Sandwich. Ecommerce:   [...]

Top News: Twitter targets commerce | Quepasa buys myYearbook | Apple's sales surge | Microsoft abandons Hulu bid

Social Media: Twitter's new plan: Commerce? Facebook For Latinos Quepasa buys myYearbook for $100 million. Google+ reportedly   [...]

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Top News: T-Mobile, AT&T test mobile ad services | Mobile ads to surge | Hulu for sale? | Ford expands connectivity

Mobile Marketing: T-Mobile, AT&T test services in attempt to grow mobile ad market. Mobile advertising surge forecast at Cannes. Business Strategies: Hulu   [...]

Marketing Data RoundUp: Mobile TV Ads to hit $1.4B in four years | Understanding campaign influence top challenge

Mobile TV Ads To Hit $1.4 Billion By 2015 Advertising on Mobile TV will reach $1.4 Billion in the US by 2015, according to PwC's "Global Entertainment and Media Outlook, 2011-2015." Mobile TV advertising was $370 million last year, which means PwC expects to see a compounded annual growth rate of over 30%. (via Mobi Ad News). "Mobile TV rollout  [...]

Marketing Data RoundUp: Most adults watch Web TV | Apple's audience grows 6% MOM

3/4 of Adults Have Watched Web TV More than three-quarters of American adults (77%) have watched a TV show on the Internet rather than on a traditional television, according to a May 2011 AdWeek/Harris Poll. That figure includes 51% of adults who have a watched a show online they never saw on traditional TV.  Unsurprisingly, younger adults have much higher rates of watching onlin  [...]

Top News: Lady Gaga download wars | BBC digital chief calls Facebook ROI "staggering" | Apple finally admits there is a malware problem | Online video ads beat TV in viewer recall

Ecommerce: Welcome to the Lady Gaga wars. Social Media: Twitter buys TweetDeck, what gives? BBC Global Digital Chief: the "  [...]

Top News: Google near deal in online pharma ad crackdown | Online seller who threatened customers pleads guilty | Facebook PR firm and its unsavory clients | New app rules causing woe for developers

Legal/Regulatory: Google near deal in online pharma drug ad crackdown. Online seller who bullied customers pleads guilty. Public Relations: Facebook PR firm   [...]

Top News: Digital ad firms invade TV's upfront | Will voice recognition, navigation push Apple ahead of Android? | Gaming search |

Convergence: Digital ad firms crash TV's upfront. Mobile Marketing: Mobile consumers are moving target in Canada. Mobile Computing: Nuance deal   [...]

Nielsen Contemplates a Definition Change for Television Household; Online Video Ad Providers Aren't Waiting

The Nielsen Company says that the number of American households that own television sets has dropped 2.2 percentage points from 98.9% to 96.7%. Half of that drop can be attributed to poverty: low-income Americans can no longer afford the ever-increasing cost of high-tech television sets. The other half of the increase, though, is traced directly to the growing trend of online users and their reliance on their mobile devices, for, well, everything. It is these consumers that is prompting Nielse  [...]

Top News: Implications of curated search | Google previews Blogger updates | YouTube acquires Green Parrot Pictures | Google steps up war against ad counterfeiters

Search: New Facebook patent: the huge implications of curated search. SXSW: GroupMe mobile app wins SXSW Breakout award. Research & Stats: Apple will  [...]

Top News: iAd ad buy down to $500K | YouTube in talks to stream NBA, NHL games live | Marketers ready for the Oscars |

Online Ad Market: Minimum advertising buy for Apple's iAd halved to $500K. Convergence: Google's YouTube says it's in negotiations to stream live NBA, NHL games.   [...]

Top News: Vevo launches new artist-athelet web series | TV taps social media | Is blogging still relevant? | Smartphones that spy on you | More about Xoom

Online Video: Vevo fuses artists and athletes in new web series. Social Media: TV industry taps social media to keep viewers' attention. Internet Strategies: In a cutthroat world, so  [...]

Top News: 'The Daily launches | Facebook begins listing deals | Check in with Google Latitude | Blekko bans content farms from search |

Publishing: The Daily launches for the iPad. Social Media: Facebook begins listing deals on the site. Checking with Google   [...]

Top News: Murdoch's Daily coming on Jan. 19 | Verizon, AT&T battle over iPhone | Marissa Mayer says Google hasn't gotten social right yet |

Publishing: Rupert Murdoch and Steve Jobs to unveil The Daily on Jan. 19. Time merges print and digital corporate sales. Broadband/Mobile Computing: As iPhone debut looms, Verizon   [...]