The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement

Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Help

To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


Your current selection AND NOT
» ad buying & planning 140 448
» ad pricing 10 578
» ad targeting 99 489
» ad technologies & vendors 47 541
» advertainment 33 555
» affiliate marketing 5 583
» agencies & ad departments 34 554
» alternative marketing 88 500
» Asia/Pacific 48 540
» automotive 3 585
» b2b 2 586
» best practices 56 532
» biz buzz 44 544
» branding 51 537
» broadband 52 536
» campaigns & creatives of note 95 493
» case studies 5 583
» co-op marketing & partnerships 20 568
» computers & tech 28 560
» consumer packaged goods 12 576
» CRM 2 586
» cross media 28 560
» deep coverage 1 587
» demographics 63 525
» direct marketing 55 533
» domain names 27 561
» don't believe the hype 18 570
» e-commerce 75 513
» email marketing 55 533
» entertainment 57 531
» Europe 43 545
» events 8 580
» finance 8 580
» floater 1 587
» global 32 556
» healthcare 6 582
» I-PR & business communications 17 571
» instant messaging marketing 5 583
» interviews 6 582
» intrusive formats 35 553
» Latin America 3 585
» legal, government & regulation 351 237
» loyalty & retention 16 572
» major account moves 3 585
» major brands 64 524
» major players news 165 423
» measurement & analytics 29 559
» media convergence 33 555
» minorities 10 578
» mobile marketing 39 549
» multi-channel marketing 18 570
» new and improved 22 566
» nonsense & parodies 32 556
» online ad market 81 507
» pearls of wisdom 10 578
» people 88 500
» personalization 18 570
» privacy 99 489
» promotions 18 570
» publishing 152 436
» real estate 2 586
» research & stats 103 485
» rich media 19 569
» search engine marketing 71 517
» seniors 1 587
» sex sells 4 584
» signs of doom 42 546
» signs of recovery 6 582
» signs of what's to come 160 428
» small business 3 585
» spam & anti-spam 53 535
» Spanish-speaking 2 586
» syndication & RSS 8 580
» technical innovation 29 559
» telecom 23 565
» text ads 25 563
» tools & software 43 545
» top stories 157 431
» travel 1 587
» user experience 74 514
» viral marketing & social media 87 501
» weblog marketing 81 507
» women 10 578
» worst practices 148 440
» Youth 18 570

MARKETING JOBS
Advertisement

AOL Patch Wobbles | Brands' Social Currency | Campaign Seeks Torturers | Regulators Target Facebook | Groupon Payout Lawsuit

Agency News: JWT Appoints a Pair of Chief Creative Officers in New York Business Strategies: For AOL, a Costly Gamble On Local News Draws Trouble Taco Bell, BK and Others   [...]

Top News: Google Wallet | Highlight apps | Google explains spam decisions

Mobile Payments: Current Google Wallet customers given $5 on pre-paid cards for all the provisioning hassles. Mobile Marketing: Highlight app may tell others too much about you. Mobile Comp  [...]

2012 Presidential Campaign: the Email Marketing Version

Much has been made of the various presidential candidates mobile strategies, as well as the introduction of Square as a fund raising tool. Both the Obama and Romney campaigns are using it, the New York Times reports.  Search is being intensely tracked. Experian Hitwise data shows that the Mitt Romney site received the majority of visits from Florida f  [...]

The State of the Union Meets Crowdsourcing

Crowdsourcing is getting a place on mainstream America's map of emerging technology, thanks to a Mozilla project that is incorporating its use in President Obama’s annual state of the union address this week. Tuesday's State of the Union Address from U.S. President Barack Obama will include crowdsourced captions and subtitles provided by citizens around the world via new web tools fro  [...]

Social Networks' Predictive Powers Will Be Highlighted In 2012 Election Cycle

Just in time for the Iowa Caucuses, Google launched an election page—or rather relaunched as it reserves space on its webpage every two years for the political cycle. This year’s page has been updated to reflect current social media and search trends. Besides the usual rundown of news, tools for activists and political campaign data, the site also has a   [...]

Advertisement

Google Readies for 2012 Campaign Season With New Webpage

The holiday season is over—unless one includes the Super Bowl in this stretch of winter. The next big focus, at least in the US, is the country's election cycle, which is gearing up for the Iowa Caucuses this month.  Google has launched a special page at Google.com/elections to follow the events. Besides aggregating the political ne  [...]

Top News: Uninvited ads on Android | Xbox TV platform debuts | Facebook buys Gowalla

Mobile Marketing: Sneaky mobile ads invade Android phones. Convergence: Microsoft rolls out Xbox TV platform. Social Media: Facebook   [...]

Top News: Pandora locates voters for candidates | 200M Android activations | Skype and Facebook

Online Ad Targeting: Pandora tells candidates it can help locate voters. Business Strategies: Amazon takes a slight loss on each Kindle Fire, study says. Motorola Mobility   [...]

Advertisement

Paid Search Lessons Provided by Cain, Occupy Wall Street

Current events provide an interesting insight into how paid search can be used in response to fast moving trends. Or not, as publishers' nonreactions to Occupy Wall Street proved. Occupy Wall Street movement gained global acknowledgement. Yet, Se  [...]

Top News: Google+1 ads | Antitrust forces gather against Google | Twitter's political ads

Online Ad Market: Google +1s on ads added to Google display network. DoubleClick video ads & mobile ads join lineup of services for publishers. HasOffers off  [...]

Top News: Sites retool in response to Google | YouTube moves to life ad revenue | Loopt Qs | An Amazon tablet?

Search: Sites retool for Google effect. SEO projection modeling. How to optimize your brand's Facebook Page for search engines.  [...]

Top News: Verizon iPhone coming soon. Really | Google as mobile service provider? | WPP buys Blue State Digital |

2011 Predictions/2010 in Review: Enterprise Mobility: 10 smartphone, tablet flaws that must disappear in 2011. 2010 and its year in IOS. Forget Android, Apple iPad will do   [...]

Marketing Data RoundUp: The best day to send promotional emails last week | Politics and cell phones

Holiday Promotional Emails Peaked Last Tuesday December 22 was the most popular day to send retail emails last week, with 62% of major online retailers sending subscribers at least one promotional email that day, according to Chad White, research director at Responsys and auth  [...]

Top News: So far so good for Black Friday sales | E-commerce projections very robust | Chrome as a multi-tasker | Facebook privacy debate moves to UK

Black Friday: Promotions, tradition lure shoppers on Black Friday. Bargains bring out the crowds. Holiday sales forecast: E-Commerce growing  [...]

Toolkit News: Google Boost | Funding for new digital ad ventures | Marketing for non-profits | Social media election tracking tool

Local Search Google's introduced a new online advertising beta called Boost that enables business owners to create online search ads from directly within their Google Places account. The beta is available to select local businesses in San Francisco, Houston and Chicago. Boost ads can appear in the "Sponsored Links" section of Google.com and Google Maps search result pages. So, Go  [...]

Marketing Data RoundUp: Shoppers make increasingly complex purchase journey

Following are findings from recent studies on marketing and advertising-related topics. For a more in-depth look at these subjects, visit our sister site, MarketingCharts.com. Shoppers Make Increasingly Complex Purchase Journey Shoppers no longer traverse linear paths to a purchase, but instead take a highly-dynamic and sometimes multidirectional route, according  [...]

Targeted Mobile Political Attack Ads a Precursor to Commercial Campaigns

Some tech-savvy politicians are running targeted mobile campaigns that at least one political and marketing consultant believes will be replicated in the commercial sector - minus, of course, the mudslinging. Companies - as other politicians - have been running mobile campaigns, many very effectively, for some time, David Johnson, principal of Strategic Vision tells MarketingVOX. "What is different about these is that they are highly targeted  [...]

Top Industry News for 9-03-10: YouTube ads translate into revenue

Social Media: YouTube ads turn videos into revenue. Facebook tests 'stalk this friend' button. Facebook’s recent negotiations with Twitter and Apple have yet to   [...]

DOOH at Doctors' Offices, Convenience Stores. What's Next?

Digital out-of-home advertising is finding its way into new venues such as doctors' offices and gas stations. At the same time, new industries - consumer goods for instance - are barely easing their way into this channel. In other words, even as DOOH expands its horizons, booking tends to be placed by such stalwart industries as automobile and financial services. "Food, beverage and candy categories are still kicking the tires," says Rob Gorrie, president and CEO and founder of Adcentricity. "  [...]

Industry Buzz & News: 6/04/10

Online Ad Market: Google quietly brings Twitter feeds to display ads. Publishing: Publishers see signs the iPad can restore ad money. Social Media: Why small businesses shouldn't   [...]