Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 35 | 25 |
| » ad pricing | 2 | 58 |
| » ad selling | 12 | 48 |
| » ad targeting | 25 | 35 |
| » ad technologies & vendors | 16 | 44 |
| » advertainment | 18 | 42 |
| » agencies & ad departments | 3 | 57 |
| » alternative marketing | 17 | 43 |
| » automotive | 1 | 59 |
| » best practices | 1 | 59 |
| » biz buzz | 31 | 29 |
| » branding | 23 | 37 |
| » broadband | 5 | 55 |
| » campaigns & creatives of note | 11 | 49 |
| » co-op marketing & partnerships | 31 | 29 |
| » computers & tech | 2 | 58 |
| » consumer packaged goods | 3 | 57 |
| » demographics | 5 | 55 |
| » direct marketing | 3 | 57 |
| » domain names | 17 | 43 |
| » e-commerce | 4 | 56 |
| » email marketing | 2 | 58 |
| » entertainment | 33 | 27 |
| » events | 1 | 59 |
| » finance | 1 | 59 |
| » floater | 1 | 59 |
| » healthcare | 2 | 58 |
| » How-to | 1 | 59 |
| » I-PR & business communications | 4 | 56 |
| » instant messaging marketing | 4 | 56 |
| » Latin America | 1 | 59 |
| » legal, government & regulation | 5 | 55 |
| » loyalty & retention | 5 | 55 |
| » major account moves | 4 | 56 |
| » major brands | 28 | 32 |
| » major players news | 21 | 39 |
| » measurement & analytics | 5 | 55 |
| » media convergence | 31 | 29 |
| » minorities | 1 | 59 |
| » mobile marketing | 17 | 43 |
| » multi-channel marketing | 6 | 54 |
| » new and improved | 12 | 48 |
| » online ad market | 36 | 24 |
| » people | 2 | 58 |
| » personalization | 3 | 57 |
| » political parties & organizations | 1 | 59 |
| » privacy | 1 | 59 |
| » promotions | 2 | 58 |
| » publishing | 23 | 37 |
| » research & stats | 6 | 54 |
| » rich media | 7 | 53 |
| » search engine marketing | 4 | 56 |
| » signs of doom | 2 | 58 |
| » signs of recovery | 1 | 59 |
| » signs of what's to come | 33 | 27 |
| » small business | 1 | 59 |
| » technical innovation | 3 | 57 |
| » telecom | 1 | 59 |
| » text ads | 8 | 52 |
| » tools & software | 9 | 51 |
| » top stories | 2 | 58 |
| » user experience | 19 | 41 |
| » viral marketing & social media | 7 | 53 |
| » weblog marketing | 5 | 55 |
| » women | 7 | 53 |
| » Youth | 9 | 51 |
1-800-Flowers Pings Facebook for eCommerce
1-800-Flowers.com has enabled registered fans of its Facebook page to order floral arrangements right on Facebook.
Customers can shop 1-800-Flowers.com and execute transactions without leaving Facebook. Using technology from online ad network Alvenda, the site also lets users gain access to an online product assortment by clicking on a "shop" button. They can browse items, place them in a cart, select a delivery date, and send.
Planned upgrades include birthday calendars and group gifting [...]
Posted: Thursday, July 30th 2009
Iger: Disney Plans to Monetize Content, Including (Maybe) Hulu
Disney plans to experiment with a paid-subscription model online, Robert Iger said, at a conference sponsored by Fortune magazine.
The Disney CEO added that people are willing to pay for quality content if they perceive it has value, MediaBuyerPlanner reports.
A subscription model will give Disney better knowledge of customers, as their activities and interests can be trac [...]
Posted: Friday, July 24th 2009
EyeWonder Helps Fox, GE Pontwificate with Users
To promote Season One of "Dollhouse," out on DVD and Blu-ray on July 28, Fox Home Entertainment launched a rich media ad that streams Twitter tweets and enables users to engage in conversation through the ad itself.
The unit was developed with help from EyeWonder and Moxie. It showcases tweets from the feed of Eliza Dushku, star of "Dollhouse," and encourages users to jump in by logging in with existing Twitter accounts.
Submissions are manually screened, after which tweets are permitted t [...]
Posted: Thursday, July 23rd 2009
Meebo Unifies SocNets, Content Sites on Engagement Platform
IM service aggregation site Meebo has launched "multi-network IM access," which enables users to unify other social graphs on its platform, including major social networks and gaming sites. A sharing interface also enables them to swap content with greater ease.
"Content sites interested in increasing the volume of content sharing, but without their own social graph, can use the multi-network IM feature to expand their reach and drive social interactions," the company said.
Mother-driven [...]
Posted: Wednesday, June 10th 2009
AP to News Pirates: Stop Stealing Our Content
The Associated Press announced it will work with web portals and other digital partners to track publishers that use its content without a license, and pursue legal action against them, reports the Wall Street Journal.
Much of the AP's content is unpaid for, as it is collected by news aggregators that carefully dodge AP licensing fees.
Major internet portals such as Google and Yahoo do [...]
Posted: Thursday, April 9th 2009
'Lost,' 'SNL' Top Online Streamed TV Programs
Lost, Saturday Night Live and Grey's Anatomy were December's three most popular entertainment TV programs streamed from tagged network websites and embedded network video players, according to (pdf) VideoCensus data from Nielsen Online (via MarketingCharts).
[...]
Posted: Monday, February 16th 2009
Obama Inauguration Drives Droves to Web
Viewership at the top three US cable network news websites surged fourteen-fold from 12:00-1:00 p.m. EST on Inauguration Day, accounting for 30% of online event viewing, as millions of viewers tuned in to watch Barack Obama take the presidential oath and deliver his address, according to data from comScore Video Metrix ( [...]
Posted: Thursday, January 29th 2009
Conde Nast Rethinks Digital Strategy
Conde Nast has consolidated its digital properties under a single head, MediaBuyerPlanner reports.
Sarah Chubb, former president of CondeNet -- the unit that oversaw destination sites like Epicurious.com and Style.com -- will lead the department and report to president/CEO Chuck Townsend.
The move marks a shift in the company's strategy of keeping destination sites separate from the sites of it [...]
Posted: Tuesday, January 27th 2009
Mint.com Launches Finance App for iPhone
Last Friday online finance manager Mint.com launched an iPhone application, enabling users to track credit and debit card spend from their handsets. The service is now the top finance offering in the App Store, the company reports.
Like its online site, Mint's iPhone app lets users view balances, monitor budgets and check their net worth in real-time. In the event [...]
Posted: Tuesday, December 23rd 2008
'Times Extra' Ports Third Party Content to NYT Homepage
Last week The New York Times launched Times Extra in beta.
The latter aggregates news headlines from other publications -- including blogs -- and attaches them to relevant articles on The New York Times homepage.
"The days when content sites were afraid to link to other sites are over," proclaimed CTO-digital operations Marc Frons, referring to old content publisher fears that linking to third-party sites would contribute to "leakage" -- when users on a given site leave after clicking on a [...]
Posted: Monday, December 8th 2008
Journos Use New Media More than PR Pros Think
Getting real-time, 24/7 online access to company news and reaching responsive and efficient PR representatives still rate high on journalists' wish-lists.
However, reporters increasingly source stories from new forms of media as well, according to research from Bulldog Reporter and TEKgroup International, Inc, MarketingCharts [...]
Posted: Friday, November 21st 2008
To Bait Impulse Buyers, Lionsgate Brings Film Clips to YouTube
Independent movie studio Lionsgate launched Lionsgate Shop, a YouTube channel featuring clips of scenes from popular films, including Good Luck Chuck and Akeelah and the Bee.
Below, the stagecoach scene from feature film 3:10 to Yuma:
[...]
Posted: Friday, September 19th 2008
Yahoo Buzz Goes Mobile with New Widget
Yahoo Buzz, a seven-month-old project that identifies top news and blog posts from around the web, is now mobile-ready.
From a mobile widget, handheld users can browse and "buzz up" articles they like from the past 12 hours. When stories are clicked, users see a summary and image. For a full story, they can click directly from there to the publisher's site.
An o [...]
Posted: Wednesday, September 17th 2008
SheKnows and Hearst Ask, 'Are You Tanorexic?'
SheKnows.com, which claims to be one of the fastest-growing online destinations for women, entered into a syndication partnership with Hearst Magazines Digital Media, a unit of Hearst Magazines, to feature select articles monthly from Hearst magazine websites.
Sites involved in the deal include Cosmopolitan.com, MarieClaire.com, HouseBeautiful.com, Redbookmag.com and GoodHousekeeping.com. The partnership officially launched with 50 articles in August, an [...]
Posted: Tuesday, September 16th 2008
1Cast Succeeds Redlasso with Copyright-Friendly Video Clips
A service called 1Cast purports to take over where Redlasso, a popular video clip service, left off.
Last July, NBC and Fox -- co-owners of video site Hulu -- blasted Redlasso with a lawsuit, claiming its streaming video clips violated copyright and trade [...]
Posted: Monday, September 15th 2008
V Cast Serves Up WB Web Series 'Sorority Forever'
WB.com is partnering with Verizon Wireless to avail Warner Bros. programming to V Cast subscribers.
V Cast is Verizon's mobile video service.
The first show to appear on V Cast's dedicated WB Channel is Sorority Forever. The short-form mobile/web series was developed by the director of The OC, in collaboration with the producers of web drama Prom Queen.
Sorority Forever relates the twisted [...]
Posted: Friday, September 12th 2008
YHOO Gets iPhone-Friendly, Fuses Social Media to Mobile
Yesterday Yahoo announced plans for a social media-based expansion into mobile, including an iPhone strategy and third party development tools.
Yahoo's oneConnect is now available on iPhone and iPod touch. The service, which debuted in spring, enables users to consolidate social media and mobile contact data, then send IMs, emails or text messages from one place. It also ports updates [...]
Posted: Thursday, September 11th 2008
Nokia Acquires Aggressively to Expedite Its Own 'Net Services
To expedite the unveiling of a broader online offering, Nokia is purchasing a number of established internet services.
The company purchased Navteq, a digital maps firm, for $8.1 billion last July. 10 smaller firms have also been absorbed.
"We're not done," emphasized Niklas Savander of Nokia in an interview with Reuters. Future targets shall include small firms whose services Nokia h [...]
Posted: Wednesday, September 10th 2008
Rodale Syndicates Print Content to Glam Media
Rodale shall partner with women's online network Glam Media to provide branded articles, slide shows and videos from Women's Health and Prevention magazines, reports MediaBuyerPlanner.
The content will appear on Glam's new Health channel, which pulls 9.6 million unique visitors a month, writes Folio. Collectively, Glam's channels a [...]
Posted: Friday, September 5th 2008
Podcast Downloads Rise ... but Slooowly
Only 19 percent of internet users have downloaded a podcast, up from an estimated 12 percent that have ever downloaded a podcast in 2006, according to a report released by Pew Internet & American Life Project, reports MediaBuyerPlanner.
Of the 19 percent that downloaded a podcast, 17 percent -- or three percent of internet users -- do so on a typical day, up from 1 percent that did so on a typical [...]
Posted: Wednesday, September 3rd 2008