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Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


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» demographics 23 322
» direct marketing 18 327
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» don't believe the hype 5 340
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» email marketing 25 320
» entertainment 142 203
» Europe 11 334
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» floater 1 344
» global 3 342
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» How-to 4 341
» I-PR & business communications 7 338
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» major account moves 7 338
» major brands 104 241
» major players news 172 173
» measurement & analytics 26 319
» media convergence 89 256
» minorities 2 343
» mobile marketing 39 306
» multi-channel marketing 27 318
» new and improved 82 263
» online ad market 179 166
» pearls of wisdom 8 337
» people 20 325
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» promotions 11 334
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» research & stats 54 291
» rich media 62 283
» search engine marketing 59 286
» seniors 1 344
» sex sells 2 343
» signs of doom 12 333
» signs of recovery 3 342
» signs of what's to come 168 177
» small business 7 338
» spam & anti-spam 13 332
» Spanish-speaking 3 342
» technical innovation 49 296
» telecom 2 343
» text ads 51 294
» tools & software 109 236
» top stories 82 263
» travel 2 343
» user experience 109 236
» viral marketing & social media 45 300
» weblog marketing 108 237
» women 13 332
» worst practices 19 326
» Youth 31 314

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Closing Bell: Retreat on SOPA | RIM pushes for Samsung sale | Koobface virus

Legal/Regulatory: On SOPA and PIPA, MPAA and Chamber strike conciliatory note. SOPA stalling as opposition grows. Mobile Computing: Research In Motion pushing for sale   [...]

What a Twitter Shortener Could Mean for Marketers

Twitter users learned on Thursday that the site will begin wrapping all links posted through the service with its own t.co domain. Twitter had been discussing this proposal on its blog, so the announcement is not surprising. Now that it is official, though, it is safe to start speculating on what it means to various users. For third-party developers, of course, the move is just more bad news from Twitter, which is stepping up its competition on many fronts  [...]

For Better or Worse, Demand Media's Plans Tied to Google

Demand Media is beginning to move toward its initial public offering - which could well be the biggest web IPO this year. The company filed a S-1 disclosure with the Securities and Exchange Commission - the first step in this process. Criticized by some as a content mill, Demand Media's business strategy produces online content for the purpose of attracting keyword advertising. The company's algorithms look at what search words are most popular, and then pays writers to produce content for s  [...]

So You Can Manipulate Digg After All

Reports are circulating that a group of politically conservative members have banded together on Digg to bury stories deemed to be too liberal to their liking and get the posters banned. The online magazine AlternNet first reported the existence of the 100-member group, which call themselves Digg Patriots, and claims they have censored thousands of stories posted  [...]

Digg to Users: Don't Leave, v4 is Here

Much fuss was made over Digg's declining numbers earlier this year, with some commentators proclaiming Digg all but dead. But the site's next - and long awaited - iteration is almost ready, which, it is hoped, will stave off further drops. The changes, designed to help users connect and make deeper inroads in social networks with its new features, delivers an additional plus - it finally takes the reigns out of the hands of the power users,   [...]

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Google Paid Content Offering for Newspapers Arrives Soon

Google is reportedly planning a new payment system called Newspass which will provide newspaper publishers with micropayments for links to their properties from Google News. According to Italian newspaper La Repubblica, Google has been contacting Italian newspapers about the service, which would let users buy ne  [...]

Industry Buzz & News: 5/28/10

Ad Technologies: YouTube launches audience interaction tool. Campaigns & Creatives: Macy's Memorial Day ads leverage customer data for custom effect. Haier, Weather Channel in cr  [...]

Telemundo Introduces Spanish Language News App

Telemundo is targeting a rich - and relatively underdeveloped - space with the rollout of a Spanish language app. Using software from LSN Mobile across is station group, it will deliver Spanish-language news, weather and sports, according to Broadcasting Cable. LSN Mobile already deliver local news content to a variety of cellphones as well as offers mobile display ads and text-messaging-bas  [...]

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CBS to Experiment with 99 Cent Prices for Some Shows on iTunes

CBS has said that it has agreed to experiment with Apple in reducing the price of some of its shows on iTunes, cutting prices from $1.99 for most shows to 99 cents for some. Les Moonves, chief executive of CBS Corp., said on a conference call with analysts last week that certain shows would sell for 99 cents, but he did not yet know which those will be. Those in the industry doubt the experiment will include newer episodes of top shows like NCIS,   [...]

Univision to Launch Telenovela Web Site

Univision Communications is continuing its push online with the forthcoming rollout of a video web site for telenovela soap-operas - an unmet niche category for Hispanics, which are increasingly moving online for entertainment and news. "The world has shifted," says Joe Uva, Univision's president and chief executive. "Our audience is consuming more and more content on digital platforms and the go." (  [...]

Skiff Gives E-Reader Market Viable Ad Strategy

Another e-reader device - this time from a major magazine publisher - will hit the market sometime this year. Hearst previewed its new Skiff Reader at this week’s Consumer Electronics Show along with the announcement that Sprint is providing 3G connectivity for the e-reader and will sell it at Sprint retail outlets and Sprint.com (via  [...]

Streaming Olympics Coverage Foretells More Sports Specials – and Fees

TV Everywhere is still in its infancy but a new offering on NBCOlympics.com illustrates how easily it can - and probably will - be customized and segmented for specific viewers. People who subscribe to cable, satellite or telco TV service will be able to view live streaming Olympics coverage on NBCOlympics.com. Called "Olympics Online Connect", the service, for which viewers have to register, will provide more than 1,000 hours of live Olympic streaming  [...]

Hulu Adds Search and Analytics

Hulu has added search and analytics to its product line up, according to the web streaming TV site's blog, significantly enhancing the site's usefulness to marketers. The new beta feature, launched from Hulu Labs, is called Captions Search. It allows users to search the captions for thousands of videos across hundreds of shows - as well as from a new Captions tab on any show or video page with captions. The analytics will   [...]

GOOG (and Copyright Holders) Make Good with YouTube's Content ID

Through Content ID, a service that protects copyright holders, enables them to profit from music appropriated by users, and lets them track user sentiment (via YouTube Insights), Google has found a way to monetize video socnet YouTube. In general, Content ID enables companies, such as music labels, to track unofficial uses of their content, then decide whether to forbid that use (by stripping a video if its music, for example) or monetize it by adding music-purchasing buttons alongside the co  [...]

Complaints vs Video AdNets Rise as Buyers Pay for Ineffective Ads

With the popularity of online video advertising on the rise, media buyers are faced with large variations in pricing and options to decipher. Pre-roll video ads can run anywhere from CPMs under $10 to $50 CPMs - and if buyers aren't careful, they can end up paying for ineffective ads. Some industry observers are pointing out that video ad networks are deliberately inflating ad impression numbers by running video ads that begin automatically when a user lands on a site, with those ads sometime  [...]

GOOG Hopes Fast Flip Opens Profit to Publishers

This week Google Labs launched Fast Flip, a news/story search engine that provides results as screenshots of relevant articles. The idea behind Fast Flip is to enable users to visually "flip" through the information they most want to read. Headlines and popular topics are easy to spot. Fast Flip is also "smart," meaning it tailors itself to a user based on the selections s/he makes, making it a melange of "fast browsing, natural magazine-style   [...]

YouTube Video Reviews Join Google Product Search

Google is incorporating user-created YouTube reviews onto releated results pages in Google Product Search. "Videos include reviews from sources like USA Today, Wired, and Digital Trends, and they appear above the 'Similar Items' section of the page," the company explained. One example of how reviews have been incorporated is in   [...]

Google Books Massages European Publishers' Concerns

Yesterday Google decided to make public concessions to publishers outside the US, part of an effort to ease concerns over its Google Books project. In October 2008, Google was granted temporary approval for a settlement that enables it scan non-copyright-protected books -- including those whose copyrights have elapsed -- and put them online. Final approval of the settlement was delayed for a fairness hearing, scheduled this October 7th. Meanwhile, companies that include Microsoft, Yahoo an  [...]

E-Tail, Auto Sites and Hollywood Top July Site Visits/Growth

Riding the strength of the popular Cash for Clunkers program, which enables car owners to exchange old vehicles for cash, websites for automotive manufacturers enjoyed disproportionate popularity in July, according to new figures from TNS Media's Compete. Compete just released its most current Competet 250, a monthly ranking of the top 250 trafficked websites.   [...]

Barnes & Noble Finds New Revenue Streams

With the financial performance of major booksellers suggesting significant declines in the reading rates of U.S. adults, book retailer Barnes & Noble has recently invested in new sales avenues such as   [...]