Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 21 | 27 |
| » ad pricing | 1 | 47 |
| » ad selling | 5 | 43 |
| » ad targeting | 9 | 39 |
| » ad technologies & vendors | 16 | 32 |
| » advertainment | 2 | 46 |
| » affiliate marketing | 3 | 45 |
| » agencies & ad departments | 13 | 35 |
| » alternative marketing | 1 | 47 |
| » Asia/Pacific | 1 | 47 |
| » automotive | 2 | 46 |
| » biz buzz | 26 | 22 |
| » branding | 11 | 37 |
| » broadband | 1 | 47 |
| » campaigns & creatives of note | 13 | 35 |
| » case studies | 1 | 47 |
| » co-op marketing & partnerships | 9 | 39 |
| » computers & tech | 2 | 46 |
| » consumer packaged goods | 1 | 47 |
| » CRM | 1 | 47 |
| » cross media | 5 | 43 |
| » demographics | 1 | 47 |
| » direct marketing | 3 | 45 |
| » domain names | 14 | 34 |
| » don't believe the hype | 4 | 44 |
| » e-commerce | 8 | 40 |
| » email marketing | 5 | 43 |
| » entertainment | 3 | 45 |
| » Europe | 1 | 47 |
| » finance | 2 | 46 |
| » How-to | 1 | 47 |
| » instant messaging marketing | 1 | 47 |
| » intrusive formats | 1 | 47 |
| » legal, government & regulation | 3 | 45 |
| » loyalty & retention | 4 | 44 |
| » major brands | 32 | 16 |
| » major players news | 26 | 22 |
| » measurement & analytics | 5 | 43 |
| » media convergence | 10 | 38 |
| » mobile marketing | 13 | 35 |
| » multi-channel marketing | 1 | 47 |
| » nonsense & parodies | 1 | 47 |
| » online ad market | 33 | 15 |
| » pearls of wisdom | 6 | 42 |
| » people | 3 | 45 |
| » personalization | 1 | 47 |
| » privacy | 2 | 46 |
| » promotions | 1 | 47 |
| » publishing | 11 | 37 |
| » research & stats | 6 | 42 |
| » rich media | 2 | 46 |
| » signs of doom | 2 | 46 |
| » signs of what's to come | 15 | 33 |
| » small business | 1 | 47 |
| » spam & anti-spam | 2 | 46 |
| » syndication & RSS | 1 | 47 |
| » technical innovation | 5 | 43 |
| » telecom | 2 | 46 |
| » text ads | 11 | 37 |
| » tools & software | 4 | 44 |
| » top stories | 5 | 43 |
| » travel | 1 | 47 |
| » user experience | 2 | 46 |
| » viral marketing & social media | 9 | 39 |
| » weblog marketing | 2 | 46 |
| » worst practices | 1 | 47 |
Top News: Nestle Reassigns | Sam's Club Content | GM Drops Super Bowl | China Regulates Android | Yahoo Divests | Facebook Sputters
Agency News:
Nestle Reassigns Coffee-Mate, Looks at New Agency for Nesquik
Mediabrands Spinoff Network Will Be Called BPN
Business Strategies:
Sam's Club's Content Marketing [...]
Posted: Monday, May 21st 2012
Top News: MillerCoors Severs DraftFCB | Fuse DM, Video | "Twitter Pro?" | Weather.com SoMe Alerts | Spotify Arrives on iPad
Ad Technology:
Google Inside adSense Blog: Introducing Redesigned Payments Pages
Agencies:
MillerCoors Shakes Up Shops, Cuts Ties With DraftFCB
Business Strategies:
12 Reasons to [...]
Posted: Wednesday, May 2nd 2012
Heineken Strikes Eye-popping Deal with Google
Heineken is going to partner with Google in a multimillion-euro, multi-country initiative that includes collaboration on data. Its ads will run on YouTube video and mobile ads, according to the Financial Times, which broke the news.
"The deal with Google will mainly focus on distributing our commercials on YouTube, in order to reach our target groups of 20-somethings, but will also in [...]
Posted: Thursday, June 30th 2011
Top News: OpenX lands Groupon, France's Orange | Meebo acquires Mindset | Google moves online clients to mobile | Who won in the Google-Bing sting?
Online Ad News:
France's Orange ditches Google's DoubleClick for startup OpenX.
Groupon is a new OpenX customer too.
Mobile Marketing:
Meebo [...]
Posted: Tuesday, February 8th 2011
Top Tech News: Google expands product ads | iAd boosts Apple's rivals | 53% of mobile search is local | Amazon's PR disaster
Online Ad Market:
Google expands product ads in search.
Mobile Marketing:
iAd is helping Apple's rivals.
Mobile Search:
Microsoft [...]
Posted: Friday, November 12th 2010
Top Industry News for 10-14-10: Search shows Google is posed for more success
Search:
Search shows Google is poised for success.
AOL, firms explore an offer for Yahoo.
Facebook, Microsoft [...]
Posted: Thursday, October 14th 2010
Top Industry News for 7-15-10: Google expected to post sharp ad growth
Online Ad Market:
Google expected to post sharp profit on ad growth.
Google's results promise to lift veil on value.
Major Account Moves:
Google [...]
Posted: Thursday, July 15th 2010
Top Industry News for 7-12-10: Social media is sinking ad pricing
Ad Pricing:
Social media sinks online ad pricing.
Social Media:
Can the Foursquare keep up with marketers' demand?
Gowalla - we're still in the [...]
Posted: Monday, July 12th 2010
Industry Buzz & News: 3/11/10
Ad Technologies:
YouTube pulls the trigger on mobile ads.
Why ad blocking is devastating to the sites you love.
Technical Innovation:
Avatar director James Cameron: 3D promising, but caution [...]
Posted: Thursday, March 11th 2010
Industry Buzz & News: 3/10/10
Measurement & Analytics:
24/7 Real Media integrates with Omniture Data.
Ad Technologies & Vendors:
MediaForge ads only charge when people interact and buy.
Major Account Moves:
Walmart places a mega buy with [...]
Posted: Wednesday, March 10th 2010
Industry Buzz & News: 03/04/10
Measurement & Analytics:
The PPC controversy around credits for website visits.
Campaigns & Creatives:
GM, Yahoo first to use NYTimes' digital sign network.
Agencies & Ad Departments:
New Razorfish division a sign of digital health market [...]
Posted: Thursday, March 4th 2010
Industry Buzz & Snippets: 12/14/09
Account Moves:
TVGuide.com has selected PubMatic to optimize its ad revenue.
Strategies:
Package-goods players are ramping up online spend.
Email Marketing:
Embedded video in e-mail slows [...]
Posted: Monday, December 14th 2009
Industry Buzz & Snippets: 12/10/09
Media:
AOL to think locally now.
Pluribus & Guggenheim Acquire Eight Nielsen Brands, Including THR, BB & Adweek.
Online Ad Strategies:
Using SEO to [...]
Posted: Thursday, December 10th 2009
Industry Buzz & Snippets: 12/07/09
Measurement:
IMMI issues new cross-platform metrics, mobile on rise.
Search:
Google promotes place pages in shop windows.
Yahoo a [...]
Posted: Monday, December 7th 2009
Industry Buzz & Snippets: 09/21/09
Ad Networks and Analytics:
10 social media strategies from top brands.
Seven reasons to ramp up paid search.
AdMob vies for mobile advertising network leadership.
Agenci [...]
Posted: Monday, September 21st 2009
Bing May Power Yahoo Search
As the two companies draw close to concluding a long, tumultuous courtship, word has it that Microsoft's Bing may, in the future, power Yahoo's search engine, Advertising Age reports.
The revenue share-based liaison would make Yahoo, the second most widely-used search engine in the United States, a more formidable competitor against Google, which [...]
Posted: Monday, July 27th 2009
Verizon Taps Microsoft for Exclusive Search, Ad Deal
Yesterday at the Consumer Electronics Show in Las Vegas, Microsoft CEO Steve Ballmer announced the development of a coveted liaison with Verizon Wireless.
The five-year contract makes Microsoft the default search provider to Verizon's sizable user base. It will also manage mobile advertising across the carrier's handheld units.
Crucially, it gives Microsoft a foothold in an increasingly lucrative mobi [...]
Posted: Thursday, January 8th 2009
'Google Holiday Shopping' Leverages Top Product Searches
Google has launched Google Holiday Shopping, which aggregates top product searches for certain categories.
"To find the season's most wanted gifts, Santa's elves mined millions of recent Google Product Search queries to put together some of the most popular products people are searching for," the site reads. Categories include Video Games & Toys, Cold Weather and Specialty Foods. "Bakugan," "peacoat" and "chocolate fount [...]
Posted: Wednesday, December 3rd 2008
Yahoo/Google Fact Site Assuages Concerns About Sponsored Ad Liaison
Google has launched Yahoo/Google Facts, an informational site that provides users with detailed information about its sponsored search ad liaison with Yahoo.
Dismissing a SearchIgnite study that claims the relationship could in [...]
Posted: Friday, September 26th 2008
Yahoo, AOL Begin Mating Dance
A long anticipated deal, whereby Time Warner folds AOL into Yahoo, is now in the planning stages.
Yahoo's board meets today. Among other topics, members will decide whether the AOL absorption is its most attractive option -- and whether it can secure a good price, reports Kara Swisher at All Things Digital.
Swisher adds that the management team, led by CEO Jerry Yang, is [...]
Posted: Tuesday, September 23rd 2008