Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 552 | 414 |
| » ad pricing | 148 | 818 |
| » ad selling | 370 | 596 |
| » ad targeting | 495 | 471 |
| » advertainment | 20 | 946 |
| » Advertising | 1 | 965 |
| » affiliate marketing | 16 | 950 |
| » agencies & ad departments | 161 | 805 |
| » alternative marketing | 61 | 905 |
| » Asia/Pacific | 21 | 945 |
| » automotive | 10 | 956 |
| » b2b | 19 | 947 |
| » best practices | 50 | 916 |
| » biz buzz | 252 | 714 |
| » branding | 89 | 877 |
| » broadband | 37 | 929 |
| » campaigns & creatives of note | 81 | 885 |
| » case studies | 9 | 957 |
| » co-op marketing & partnerships | 49 | 917 |
| » computers & tech | 46 | 920 |
| » consumer packaged goods | 12 | 954 |
| » CRM | 11 | 955 |
| » cross media | 26 | 940 |
| » deep coverage | 1 | 965 |
| » demographics | 33 | 933 |
| » direct marketing | 51 | 915 |
| » domain names | 37 | 929 |
| » don't believe the hype | 6 | 960 |
| » e-commerce | 109 | 857 |
| » email marketing | 56 | 910 |
| » entertainment | 37 | 929 |
| » Europe | 32 | 934 |
| » events | 10 | 956 |
| » finance | 18 | 948 |
| » global | 12 | 954 |
| » healthcare | 3 | 963 |
| » How-to | 3 | 963 |
| » I-PR & business communications | 3 | 963 |
| » instant messaging marketing | 6 | 960 |
| » interviews | 5 | 961 |
| » intrusive formats | 15 | 951 |
| » Latin America | 1 | 965 |
| » legal, government & regulation | 144 | 822 |
| » loyalty & retention | 9 | 957 |
| » major account moves | 16 | 950 |
| » major brands | 114 | 852 |
| » major players news | 518 | 448 |
| » measurement & analytics | 127 | 839 |
| » media convergence | 81 | 885 |
| » minorities | 2 | 964 |
| » mobile marketing | 179 | 787 |
| » multi-channel marketing | 24 | 942 |
| » new and improved | 151 | 815 |
| » online ad market | 386 | 580 |
| » pearls of wisdom | 75 | 891 |
| » people | 32 | 934 |
| » personalization | 46 | 920 |
| » political parties & organizations | 14 | 952 |
| » privacy | 62 | 904 |
| » promotions | 8 | 958 |
| » publishing | 236 | 730 |
| » real estate | 5 | 961 |
| » research & stats | 174 | 792 |
| » rich media | 78 | 888 |
| » Segmentation & Markets | 1 | 965 |
| » signs of doom | 17 | 949 |
| » signs of recovery | 10 | 956 |
| » signs of what's to come | 219 | 747 |
| » small business | 46 | 920 |
| » spam & anti-spam | 33 | 933 |
| » Spanish-speaking | 4 | 962 |
| » syndication & RSS | 12 | 954 |
| » technical innovation | 89 | 877 |
| » telecom | 25 | 941 |
| » text ads | 354 | 612 |
| » tools & software | 291 | 675 |
| » top stories | 208 | 758 |
| » travel | 8 | 958 |
| » user experience | 101 | 865 |
| » viral marketing & social media | 199 | 767 |
| » weblog marketing | 34 | 932 |
| » women | 9 | 957 |
| » worst practices | 43 | 923 |
| » Youth | 6 | 960 |
Yahoo Rushes To Market With Axis
Yahoo! announced its Axis browser yesterday, and promises a "new experience that re-imagines" the web browsing experience. At first glance, it appears to do that, and the company admits to putting the user experience ahead of ad revenue or the marketer experience. [...]
Posted: Friday, May 25th 2012
Facebook Self Service | Lamborghini Shops PR | iOS/Publishing Non-Fit? | Oracle Goes Social | Yahoo's Axis
Ad Technology:
Sense Networks Releases New Predictive Mobile Ad Targeting Services
Facebook Premium Ads Get Self-Service AvailabilityÂ
Facebook 'plotting ad-tracking system' [...]
Posted: Thursday, May 24th 2012
Top News: Nestle Reassigns | Sam's Club Content | GM Drops Super Bowl | China Regulates Android | Yahoo Divests | Facebook Sputters
Agency News:
Nestle Reassigns Coffee-Mate, Looks at New Agency for Nesquik
Mediabrands Spinoff Network Will Be Called BPN
Business Strategies:
Sam's Club's Content Marketing [...]
Posted: Monday, May 21st 2012
Top News: Yahoo Turmoil | Search Engine Rankings | Second Guessing Second Price | Amex Tests SoMe Commerce
Ad Technology:
Debunking Ad-Tech Myths
Agency News:
Little Caesars Taps BFG 9000 for National Creative
Brand Takes a Tweeting
Campai [...]
Posted: Monday, May 14th 2012
Top News: E-Tail Spending Skyrockets | Google Defense | "Do Not Track" Looms | AOL Keeping Publications
Ad Technology:
Exponential Interactive Launches Appsnack, Global Mobile Advertising Solution For Brand Advertisers
Business Strategies:
Creating True Accountability for the Customer Experience
Campaig [...]
Posted: Thursday, May 10th 2012
Google, DudaMobile Offer A Five-Minute Web-To-Mobile Site Conversion
It has been a little over a month since Google partnered with DudaMobile, the do-it-yourself mobile website builder. The partners are offering a quick “test drive†to see what a converted website looks like in a mobile format, with a rating (1 to 5) of mobile friendliness. The companies on April 5th announced a joint effort to expand GoMo, a Google-led initiative to help businesses “Go Mobile.†[...]
Posted: Wednesday, May 9th 2012
Yahoo: Four Techniques For adCenter Optimization
Are search marketers leaving money on the table by putting clients' adCenter campaigns on "autopilot?" “It’s time for a reality check,†say the experts at Yahoo! Advertising Solutions. Guest Blogger Marc Poirier observes that search marketers have plenty of opportunities to boost impressions and pay-per-click (PPC) results. (Acquisio is a perform [...]
Posted: Wednesday, May 9th 2012
Top News: MillerCoors Severs DraftFCB | Fuse DM, Video | "Twitter Pro?" | Weather.com SoMe Alerts | Spotify Arrives on iPad
Ad Technology:
Google Inside adSense Blog: Introducing Redesigned Payments Pages
Agencies:
MillerCoors Shakes Up Shops, Cuts Ties With DraftFCB
Business Strategies:
12 Reasons to [...]
Posted: Wednesday, May 2nd 2012
Top News: DG Buys Peer39 | Porsche's QR Strategy | Google, FB Lobby | FB Revenue Falls | Netflix Vs. Comcast
Business Buzz:
TV Ad-Services Company DG Buys Ad-Tech Startup Peer39 for $15.5 Million
Business Strategies:
How time of day [...]
Posted: Tuesday, April 24th 2012
Top News: Mobile search | Apple to defend e-book pricing | SEO tips
Mobile Marketing:
Mobile search ads: What makes them click?
Legal/Regulatory:
Twitter sues 'spamming' websites.
Apple preparing to [...]
Posted: Friday, April 6th 2012
Google Tweaks AdWords; "Revs Up" Contextual Engine
Google has made some changes to AdWords that will make it easier for marketers to create and publish display ads.
One addition, a new Display Network Tab, will be introduced over the next few weeks. It is an interface built to run display campaigns, allowing users to bid, target and optimize display campaigns from a single place. It is based on what Google calls a "revved-up" contextual engine, w [...]
Posted: Friday, March 23rd 2012
Google Steps Up Enforcement of Ad Quality Policies
Google has announced it has made improvements to ensure ads comply with its policies.
It has:
Improved “query watch†for counterfeit ads by widening its monitoring of sensitive keywords and queries related to counterfeit goods.
Developed a new “risk model†to detect violations.
Implemented a faster manual review process [...]
Posted: Thursday, March 15th 2012
Top News: More about iPad 3 | Disney on YouTube | New tech coverage at Bloomberg
Mobile Computing:
iPad 3 will have 4G LTE networking.
Super-sized Android apps can reach 4GB.
Convergence:
Disney Channel content hits YouTube.
[...]
Posted: Tuesday, March 6th 2012
Personalized Offers, Yes. Personalized Search Results, No.
Consumers like it when companies are able to present offers tailored to their tastes. At the same time, they don’t like overt signs of companies tracking their behavior online. This dichotomy has been captured in a number of separate surveys. Some companies, though, are able to straddle consumers’ expectations with new tech solutions.
Consider Sparkfly, one of the 60 technology firms presenting their business plans to venture capitalists and angel investors at the upcoming [...]
Posted: Monday, February 13th 2012
Top News: Mobile deals | Amazon Kindle phone | Financial Times' 1M users
M-commerce:
Mobile deals set to lure shoppers stuck in line.
Mobile Computing:
Apple in-app purchase system hack is in says game dev.
Amazon Kindle phone on tap, [...]
Posted: Monday, November 21st 2011
Ad Networks May Get Caught Up in Copyright Enforcement Push
The US House of Representatives Judiciary Committee will conduct a hearing on a copyright enforcement bill, the Stop Online Piracy Act, this week. The bill is being watched by the online ad community as well as financial intermediaries that handle online payments. Why? If passed, it will require online service providers, ad networks, search engines, and payment processors to stop doing business with sites that infringe on copyright.
"Copyright owners have long had the legal rig [...]
Posted: Tuesday, November 15th 2011
Top News: Facebook changes impact brands | Shakeout in online ad industry | Apple acquires C3
Social Media:
Why more of your Facebook fans are seeing fewer of your messages.
Facebook introduces Subscribe button beside commenter names in Comments Box social plugin.
Online Ad Market:
Shakeout [...]
Posted: Monday, October 31st 2011
Google's New Ad Format Brings Search Closer to E-Commerce
Google has unveiled a new ad format called Dynamic Search ads whose functionality suggests the search engine giant may be moving along the same path of AOL's Project Devil -- that is, a greater emphasis on e-commerce. Dynamic Search is aimed at larger retailers that have frequently changing inventory. The technology maintains a fresh index of that inventory using Google's organic web crawling technology. [...]
Posted: Thursday, October 20th 2011
Top News: Kindle Fire | Advertise.com plans expansion | SEO checklist
Mobile Computing:
Amazon to unveil Kindle Fire tablet Wednesday.
Windows Phone Web Marketplace starts to go live around the world.
Square COO: There’s no [...]
Posted: Tuesday, September 27th 2011
Top News: f8 | Google defends itself in Washington | Salesforce.com buys Assisstly
Social Media:
Major changes expected at Facebook's f8 conference.
Facebook employee [...]
Posted: Thursday, September 22nd 2011