Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 68 | 41 |
| » ad pricing | 9 | 100 |
| » ad selling | 50 | 59 |
| » ad targeting | 56 | 53 |
| » ad technologies & vendors | 39 | 70 |
| » advertainment | 3 | 106 |
| » Advertising | 1 | 108 |
| » affiliate marketing | 1 | 108 |
| » agencies & ad departments | 13 | 96 |
| » alternative marketing | 15 | 94 |
| » Asia/Pacific | 1 | 108 |
| » automotive | 1 | 108 |
| » b2b | 11 | 98 |
| » best practices | 7 | 102 |
| » biz buzz | 27 | 82 |
| » branding | 13 | 96 |
| » broadband | 4 | 105 |
| » campaigns & creatives of note | 7 | 102 |
| » co-op marketing & partnerships | 8 | 101 |
| » computers & tech | 6 | 103 |
| » consumer packaged goods | 4 | 105 |
| » cross media | 9 | 100 |
| » demographics | 8 | 101 |
| » direct marketing | 12 | 97 |
| » domain names | 8 | 101 |
| » don't believe the hype | 2 | 107 |
| » e-commerce | 24 | 85 |
| » email marketing | 9 | 100 |
| » entertainment | 6 | 103 |
| » events | 1 | 108 |
| » finance | 5 | 104 |
| » global | 1 | 108 |
| » healthcare | 1 | 108 |
| » I-PR & business communications | 2 | 107 |
| » intrusive formats | 1 | 108 |
| » legal, government & regulation | 7 | 102 |
| » loyalty & retention | 4 | 105 |
| » major account moves | 2 | 107 |
| » major brands | 20 | 89 |
| » major players news | 34 | 75 |
| » measurement & analytics | 9 | 100 |
| » media convergence | 9 | 100 |
| » minorities | 1 | 108 |
| » mobile marketing | 13 | 96 |
| » multi-channel marketing | 9 | 100 |
| » new and improved | 18 | 91 |
| » pearls of wisdom | 7 | 102 |
| » people | 4 | 105 |
| » personalization | 1 | 108 |
| » political parties & organizations | 1 | 108 |
| » privacy | 4 | 105 |
| » promotions | 3 | 106 |
| » publishing | 36 | 73 |
| » real estate | 4 | 105 |
| » research & stats | 31 | 78 |
| » rich media | 7 | 102 |
| » search engine marketing | 44 | 65 |
| » signs of doom | 1 | 108 |
| » signs of recovery | 4 | 105 |
| » signs of what's to come | 27 | 82 |
| » spam & anti-spam | 6 | 103 |
| » syndication & RSS | 3 | 106 |
| » technical innovation | 5 | 104 |
| » telecom | 6 | 103 |
| » text ads | 23 | 86 |
| » tools & software | 20 | 89 |
| » top stories | 16 | 93 |
| » user experience | 11 | 98 |
| » viral marketing & social media | 14 | 95 |
| » weblog marketing | 6 | 103 |
| » women | 1 | 108 |
| » Youth | 3 | 106 |
Google, DudaMobile Offer A Five-Minute Web-To-Mobile Site Conversion
It has been a little over a month since Google partnered with DudaMobile, the do-it-yourself mobile website builder. The partners are offering a quick “test drive†to see what a converted website looks like in a mobile format, with a rating (1 to 5) of mobile friendliness. The companies on April 5th announced a joint effort to expand GoMo, a Google-led initiative to help businesses “Go Mobile.†[...]
Posted: Wednesday, May 9th 2012
Top News: Yahoo's scarce advertisers | Beta620 | Android flaw and mobile ads
Online Ad Market:
Yahoo attracting users, not advertisers.
New York Times introduces Beta620, a public site for its experimental projects.
The data-fueled display ad [...]
Posted: Monday, August 8th 2011
Don't Abandon Yelp Et Al For Google Reviews
A change in the way Google displays local business information will mean some companies will have to recalibrate their approach to customer reviews - but not as drastically as one might expect.
Briefly, late last week Google removed the customer reviews taken from other web sites such as Yelp for its Google "Pla [...]
Posted: Monday, July 25th 2011
Top News: OpenX competes in display | HP Touchpad's Facebook apps | Exclusive Hulu content | Cyber protection for SMBs
Online Ad Market:
OpenX takes on Google, others in online display ads.
A look at AdKeeper.
Mobile Computing:
The HP Touchpad will [...]
Posted: Tuesday, June 28th 2011
Top News: Google incorporates user feedback | Traffic down at post-paywall NYT | New Yorkers wants users to Like it on Facebook | Nokia launches new Symbian phones
Search:
Google incorporates user feedback, rolls out quality site algorithm globally.
In challenge to Google Places, Microsoft launches "Bing Business Portal" for SMBs.
Publishing:
[...]
Posted: Tuesday, April 12th 2011
Top News: Google's search cleanup has major effect | Facebook's Like button now publishes full news feed | New online distribution channel for small biz ads | Google sees display as $200B biz
Search:
Google's search cleanup has big effect.
Google kills eHow competitors, eHow rankings up.
Social Media:
All of Facebook’s Like buttons on third-party sites now [...]
Posted: Monday, February 28th 2011
Top News: MySpace redesign and its leaked traffic stats | PlayStation prototype | PayPal's new payment system | Video analytics
Social Media:
MySpace site redesigned around entertainment.
A leaked document of MySpace's traffic analytics.
Yahoo speeds up email, [...]
Posted: Wednesday, October 27th 2010
Top Industry News for 10-14-10: Search shows Google is posed for more success
Search:
Search shows Google is poised for success.
AOL, firms explore an offer for Yahoo.
Facebook, Microsoft [...]
Posted: Thursday, October 14th 2010
Top Industry News for 7-22-10: IBM developing analytics suite for advertisers
Measurement & Analytics:
IBM working on analytics suite for advertisers.
Online Ad Market:
New York Times revenue rises as digital advertising help offset print decline.
Yahoo's disp [...]
Posted: Thursday, July 22nd 2010
Top Industry News for 7-09-10: Advertisers give new ways to opt out of targeted ads
Ad Targeting:
Advertisers offer new way to opt out of targeted online ads.
Social Media:
Facebook buys provider of user-generated travel guides.
Online Ad Market:
iPhone [...]
Posted: Friday, July 9th 2010
As Ad Tech Improves, SMBs Look to Social Media
Small businesses are showing signs of embracing social media - despite their notorious reluctance to move marketing endeavors online to any significant degree. The latter was captured in a recent Citigroup study that found most small businesses aren't leveraging the basic online tools readily available to them to help grow their businesses: namely, in the last year 37% o [...]
Posted: Monday, June 28th 2010
Industry Buzz & News: 6/25/10
Online Ad Market:
IAB sets guidelines for ad network exchanges.
Search:
Yahoo chief defends her site, strategy.
Facebook unleashes [...]
Posted: Friday, June 25th 2010
Tuesday's Toolset Watch
Analytics
Google has introduced AdWords Campaign Experiments, or ACE in beta: a tool that tests and measures changes to keywords, bids, ad groups and placements. Users can execute the experimental campaign alongside the original campaign, testing such scenarios as the incremental impact of adding new keywords to a campaign or changing keyword and ad group-level bids [...]
Posted: Tuesday, June 15th 2010
Industry Buzz & News: 6/04/10
Online Ad Market:
Google quietly brings Twitter feeds to display ads.
Publishing:
Publishers see signs the iPad can restore ad money.
Social Media:
Why small businesses shouldn't [...]
Posted: Friday, June 4th 2010
3 Tips for SMBs After Yahoo Publisher Network Goes Dark
Small businesses using the self-service platform Yahoo Publisher Network have until April 30 to find a new way to syndicate contextual listing in the wake of Yahoo’s decision to shut down the network. Yahoo suggested a move to Chitika, an advertising network that syndicates Yahoo! Content Match and Sponsored Search ads. However, there are other alternatives to Chitika, should these companies be inclined to shop around. MarketingVOX asked the head of one of t [...]
Posted: Thursday, April 8th 2010
Industry Buzz & Snippets: 11/24/09
Ad Strategies:
Apple iPhone ad succeeds where AT&T fails.
Online Media Strategies:
News Corp. joined by rivals weighing Google block.
Google to [...]
Posted: Tuesday, November 24th 2009
Industry Buzz & Snippets: 11/19/09
Ad Procurement:
Three ways clients can push ad agencies to save money.
Email Marketing:
Managing email subscriber expectations during the holidays.
Email [...]
Posted: Thursday, November 19th 2009
Yahoo Develops Self-Serve Display Ad Product
In a bid to draw the business of small, brick-and-mortar companies, Yahoo launched a self-service platform called My Display Ads.
"Display advertising isn't just for the big companies, anymore," the product description reads. "Yahoo! My Display Ads offers an easy, affordable way to create banner ads and run them across the Yahoo! network in a [...]
Posted: Monday, June 22nd 2009
Mixpo Offers Low Risk Online Video Ad Trials
Local broadcasters and cable operators who want to try out online video but don't have the budget can now try their hand at online advertising using online video advertising company Mixpo’s services to test their video platform with very little risk involved, writes Bizreport.
Mixpo aspires to help local broadcasters and cable operators create and deliver a [...]
Posted: Thursday, June 18th 2009
Local Businesses Nonplussed by Sponsored Search
Almost 50% of the businesses that buy search ads directly from Google and other internet search companies don't come back the following year, according to research on local search advertising (via the Wall Street Journal).
The study from research firm Borrell Associates and funded by Clickable – [...]
Posted: Tuesday, June 9th 2009