Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 69 | 44 |
| » ad pricing | 5 | 108 |
| » ad selling | 50 | 63 |
| » ad targeting | 50 | 63 |
| » ad technologies & vendors | 46 | 67 |
| » advertainment | 1 | 112 |
| » affiliate marketing | 3 | 110 |
| » agencies & ad departments | 15 | 98 |
| » alternative marketing | 24 | 89 |
| » Asia/Pacific | 1 | 112 |
| » automotive | 1 | 112 |
| » b2b | 15 | 98 |
| » best practices | 4 | 109 |
| » biz buzz | 52 | 61 |
| » branding | 11 | 102 |
| » broadband | 3 | 110 |
| » campaigns & creatives of note | 9 | 104 |
| » co-op marketing & partnerships | 17 | 96 |
| » computers & tech | 12 | 101 |
| » consumer packaged goods | 2 | 111 |
| » CRM | 2 | 111 |
| » cross media | 6 | 107 |
| » demographics | 7 | 106 |
| » direct marketing | 20 | 93 |
| » domain names | 4 | 109 |
| » e-commerce | 29 | 84 |
| » email marketing | 3 | 110 |
| » entertainment | 4 | 109 |
| » Europe | 2 | 111 |
| » finance | 3 | 110 |
| » global | 1 | 112 |
| » I-PR & business communications | 2 | 111 |
| » instant messaging marketing | 2 | 111 |
| » legal, government & regulation | 2 | 111 |
| » loyalty & retention | 4 | 109 |
| » major account moves | 1 | 112 |
| » major brands | 20 | 93 |
| » measurement & analytics | 6 | 107 |
| » media convergence | 7 | 106 |
| » mobile marketing | 4 | 109 |
| » multi-channel marketing | 4 | 109 |
| » new and improved | 36 | 77 |
| » online ad market | 34 | 79 |
| » pearls of wisdom | 3 | 110 |
| » people | 2 | 111 |
| » personalization | 4 | 109 |
| » privacy | 1 | 112 |
| » promotions | 5 | 108 |
| » publishing | 39 | 74 |
| » real estate | 2 | 111 |
| » research & stats | 9 | 104 |
| » rich media | 4 | 109 |
| » search engine marketing | 51 | 62 |
| » sex sells | 1 | 112 |
| » signs of doom | 1 | 112 |
| » signs of recovery | 1 | 112 |
| » signs of what's to come | 16 | 97 |
| » spam & anti-spam | 1 | 112 |
| » syndication & RSS | 2 | 111 |
| » technical innovation | 3 | 110 |
| » telecom | 6 | 107 |
| » text ads | 31 | 82 |
| » tools & software | 48 | 65 |
| » top stories | 30 | 83 |
| » travel | 1 | 112 |
| » user experience | 19 | 94 |
| » viral marketing & social media | 4 | 109 |
| » weblog marketing | 10 | 103 |
| » worst practices | 2 | 111 |
| » Youth | 2 | 111 |
Top News: Groupon breaks relationship with ad agency that designed its Super Bowl ads | The AT&T-T-Mobile deal | Facebook acquires Snaptu, adds check-ins to events | NYT's pay wall years in the making
Agencies and Ad Departments:
Groupon says it placed too much trust in agency that designed its Super Bowl ads.
Mobile Computing:
How the market values the AT&T-T-Mobile deal.
Why AT&T’s deal for T-Mobile must be b [...]
Posted: Monday, March 21st 2011
Beyond News: Microsoft Aims Higher with Bing
Though Microsoft has made many well-publicized moves to officially promote Bing, the company has more quietly been taking other steps that could propel the #3 search engine to a bigger share of market - much faster than many industry watchers anticipated when the search engine was rolled out.
Most notable in the news lately is Bing's "take-no-prisoners" approach to news content. According [...]
Posted: Wednesday, November 25th 2009
Industry Buzz & Snippets: 11/24/09
Ad Strategies:
Apple iPhone ad succeeds where AT&T fails.
Online Media Strategies:
News Corp. joined by rivals weighing Google block.
Google to [...]
Posted: Tuesday, November 24th 2009
Industry Buzz & Snippets: 11/19/09
Ad Procurement:
Three ways clients can push ad agencies to save money.
Email Marketing:
Managing email subscriber expectations during the holidays.
Email [...]
Posted: Thursday, November 19th 2009
Yahoo Develops Self-Serve Display Ad Product
In a bid to draw the business of small, brick-and-mortar companies, Yahoo launched a self-service platform called My Display Ads.
"Display advertising isn't just for the big companies, anymore," the product description reads. "Yahoo! My Display Ads offers an easy, affordable way to create banner ads and run them across the Yahoo! network in a [...]
Posted: Monday, June 22nd 2009
Amazon Pulls Plug on Paid Search Associates' Fees
As of May 1, 2009, web retail giant Amazon will cease paying referral fees to Associates that use pay-per-click programs on search engines to send traffic to amazon.com, amazon.ca or endless.com.
The news was covered in the Amazon Associates FAQ section and is a permanent change. According to Amazon, the decision was made after an overall review of how the company invests its advertising resources. Only Associates [...]
Posted: Monday, April 6th 2009
With Oodle's Help, Facebook Moves in on craigslist Turf
Online classifieds ad vendor Oodle is taking the reins on Facebooks's "Marketplace" application, according to Oodle CEO Craig Donato.
Donato feels Facebook users and advertisers will benefit from Oodle's capacity to serve as a "weirdo filter" -- that is, to stalwartly protect both sides from having to deal with unsavory advertisers or content providers. Oodle will also use Mar [...]
Posted: Thursday, December 4th 2008
Yahoo Search Integrates Citysearch, Zagat, Yelp, LinkedIn
Through a partnership with SearchMonkey, Yahoo Search now features local directory listings from Citysearch, Zagat, Yelp and LinkedIn -- in addition to Yahoo Local.
SearchMonkey was designed to enable developers and site owners to integrate structured data into their search results -- provided they installed an application. Following this liaison, its local apps [...]
Posted: Monday, October 20th 2008
Quality Guidelines Added to Google Maps
As a measure against spam, Google Maps has introduced quality guidelines for business listings. Some of the guidelines include:
Represent your business exactly as it appears in real life.
Only include listings for businesses YOU represent.
Don't participate in any behavior with the intention or result of listing your business more times than it exists.
The guidelines also show adm [...]
Posted: Tuesday, September 16th 2008
Visa Helps Facebook Glean Small Business Ad Dollars
Credit card company Visa is giving small businesses a reason to try advertising on Facebook, reports The Seattle Post-Intelligencer.
With help from agency AKQA, Visa is availing $100 in Facebook ad credits to the first 20,000 small businesses that download a Visa app, which enrolls them in its Facebook-based network.
Google provides some software -- including ma [...]
Posted: Tuesday, June 24th 2008
Office Depot Funnels Small Business Clients to AdWords
Office supply store Office Depot has partnered with Google to bring AdWords to small business customers.
A co-branded portion of OfficeDepot.com will teach small businesses how to access certain Google products. The site will feature information on AdWords, the Google Apps suite and other enterprise offerings.
Small businesses that register for AdWords from OfficeDepot.com will receive $50 in free advertisi [...]
Posted: Wednesday, May 14th 2008
Industry Buzz & Snippets: 5/6/08
Ad Networks and Analytics:
Rise in revenue from its ad network were just enough to offset drops elsewhere at AOL.
Analytics platform Media6Degrees raised $2 million in financing from Coriolis Ventures.
Blinkx is licensing a toolset called Advanced Media [...]
Posted: Tuesday, May 6th 2008
Salesforce to Sell Google Apps; Microsoft Officially Challanged
Google and Salesforce have deepened their existing relationship, presenting a more formidable challenge to Microsoft's suite of productivity software.
The partnership integrat [...]
Posted: Monday, April 14th 2008
Media, Information Industries M&A Value Up 5% in Q1
Mergers and acquisitions across the media and information industries continued at a strong pace in Q1 despite a turbulent economic environment: 202 transactions totaled $13.4 billion across the 11 sectors tracked by The Jordan, Edmiston Group, Inc. (JEGI), MarketingCharts reports.
In total, deal value was u [...]
Posted: Thursday, April 3rd 2008
Boston.com Taps Google, Shafts Axciom, for Search
The Boston Globe has dropped Axciom -- its previous search provider -- and will forthwith use Google to provide search on its site, reports ClickZ.
Google replaces Acxiom as the dedicated provider of search for local business listings. The deal gives Boston.com -- the online home of The Boston Globe -- improved search listing pages, which can be sold as real estate. Globe staffers shall periodically sift through search [...]
Posted: Tuesday, April 1st 2008
Microsoft Avails Online Enterprise Software to Small Biz; Strings Attached
To win ground lost against hosted, ad-supported competitors in the enterprise market, Microsoft is giving companies access to its online Exchange email program and SharePoint collaboration software.
Access was previously limited to firms with over 5,000 employees.
The services were first offered last year. Since then, companies like Google and Zoho have lured small and m [...]
Posted: Monday, March 3rd 2008
AOL Pacts With Citysearch for Content, Ads
AOL and Citysearch have announced an agreement to bring more reach to each other's content and advertising, reports MediaPost.
On paper, deal envisions reciprocal seeding of content and ads across the companies' properties. But it primarily appears to involve AOL redistributing Citysearch's material.
User reviews, photos, videos and other content from Citysearch's online channels [...]
Posted: Thursday, February 14th 2008
AP to Help News Sites Monetize Video
The Associated Press wants local news sites make money from their video content and has introduced new tools to help them do so, reports Mediaweek.
The AP is giving local TV stations, newspapers and radio stations the ability to upload their videos to the video player provided as part of the AP's Online Video Network.
Outlets can also include their own local ads, making the video more re [...]
Posted: Thursday, January 10th 2008
Yahoo, Google Race to Bring Search to In-Car Navigation Systems
Google and Yahoo have signed respective deals to improve in-car navigation services with search and commercial capabilities.
Yahoo's announcement expands on its partnership with Navteq. It will provide Yahoo Maps on devices in the 72 countries where Navteq operates, enabling users to get directions and conduct local searches.
Google inked a [...]
Posted: Tuesday, January 8th 2008
Industry Buzz and Snippets: 12/11/07
Biz Buzz:
The VC arm of Disney has taken an investment interest in EdgeCast, which competes with Akamai in the online delivery market.
Martha Stewart Omnimedia is shuttering the print version of Blueprint, making it a web-only brand that appears sporadically as a section in o [...]
Posted: Tuesday, December 11th 2007


