The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement

Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Help

To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


Your current selection AND NOT
» ad buying & planning 153 104
» ad pricing 19 238
» ad selling 101 156
» ad targeting 126 131
» advertainment 5 252
» Advertising 1 256
» affiliate marketing 7 250
» agencies & ad departments 39 218
» alternative marketing 49 208
» Asia/Pacific 2 255
» automotive 3 254
» b2b 49 208
» best practices 24 233
» biz buzz 99 158
» branding 32 225
» broadband 13 244
» campaigns & creatives of note 22 235
» case studies 2 255
» co-op marketing & partnerships 27 230
» computers & tech 21 236
» consumer packaged goods 8 249
» CRM 2 255
» cross media 19 238
» demographics 29 228
» direct marketing 56 201
» domain names 16 241
» don't believe the hype 3 254
» e-commerce 89 168
» email marketing 29 228
» entertainment 14 243
» Europe 8 249
» events 2 255
» finance 12 245
» global 5 252
» healthcare 2 255
» How-to 2 255
» I-PR & business communications 11 246
» instant messaging marketing 3 254
» interviews 1 256
» intrusive formats 1 256
» legal, government & regulation 17 240
» loyalty & retention 16 241
» major account moves 3 254
» major brands 40 217
» major players news 113 144
» measurement & analytics 23 234
» media convergence 22 235
» minorities 2 255
» mobile marketing 32 225
» multi-channel marketing 15 242
» new and improved 62 195
» nonsense & parodies 1 256
» online ad market 109 148
» pearls of wisdom 19 238
» people 10 247
» personalization 12 245
» political parties & organizations 3 254
» privacy 6 251
» promotions 9 248
» publishing 104 153
» real estate 5 252
» research & stats 97 160
» rich media 15 242
» search engine marketing 121 136
» sex sells 1 256
» signs of doom 8 249
» signs of recovery 7 250
» signs of what's to come 70 187
» spam & anti-spam 10 247
» syndication & RSS 7 250
» technical innovation 15 242
» telecom 11 246
» text ads 56 201
» tools & software 101 156
» top stories 52 205
» travel 4 253
» user experience 47 210
» viral marketing & social media 47 210
» weblog marketing 22 235
» women 5 252
» worst practices 9 248
» Youth 3 254

MARKETING JOBS
Advertisement

PayPal Targets SMBs With Product Suite; Name Change

Following its launch of PayPal Here, PayPal has confirmed that the mobile payment offering was just one piece of a larger initiative aimed at small businesses. The company has  [...]

Yahoo Launches New Small Business Portal

Yahoo! Small Business has unveiled Yahoo! Small Business Advisor, a portal offering personalized entrepreneurial news, advice, and tools—plus a political component to keep viewers current with what is being said on the campaign trail this election season. The content lineup will also feature personal small-business tips from chef Ming Tsai with additional posts from various celebrity entrepreneurs to follow.   [...]

Making Plans (Reluctantly) for a 7-inch Tablet

When Google’s acquisition of Motorola Mobility is complete it will have three tablets in its house, the smallest being the 8.2-inch Xyboard. However, Google is also eying producing a 7-inch tablet, according to CNET. A DisplaySearch analyst told CNET that such a Google-branded tablet, with 1280x800 resolution, could enter the market later this year and that productio  [...]

Share-to-Social Options, In Many Permutations, Continue to Grow for SMBs

Small-and-medium-sized businesses may not be in the vanguard of those firms that integrate their mobile, social and email marketing campaigns--but it is not due to lack of tools or services in the market. Three Examples Several have come to market in the last few weeks including: MeritDirect and Penton Media have announced a service that provides links to social network  [...]

Small SMBs Still Don't Integrate Email with Social

GetResponse just published its latest "The State Of Email Marketing In SMBs. 2011 Report." One finding of note from the report, highlighted by Be Relevant, is that only 50% of the researched marketers integrate email with social media channel--"a surprisingly low result, given the recent in  [...]

Advertisement

Top News: Strong December online spending | Three-screen ad traffic jam | 1M mobile apps

Mobile Commerce: Online spending stays strong in early December. Mobile Marketing: AT&T bumps against Google, Microsoft in three-screen ad sell. Soc  [...]

Businesses Lose Control of Their Info on Google Places

Businesses that place a heavy emphasis on Google Places listing in their web search strategies must take into account a startling change just introduced by Google. From now on, it announced, it will make a change to any data about the business if any user provides new information about that business they know -- or Google’s system identifies information from another source on the web that may be m  [...]

The Battle for the SMB Online Advertiser

Small-and-medium-sized companies are finding more and more online ad options available to them - options that meet their need for local buyers and their stretched balance books. One category has been the daily deal market. Indeed, a case can be made that the proliferation of such deal offerings has whetted small business’ appetite for more online ad formats.   [...]

Advertisement

Top News: Yahoo's scarce advertisers | Beta620 | Android flaw and mobile ads

Online Ad Market: Yahoo attracting users, not advertisers. New York Times introduces Beta620, a public site for its experimental projects. The data-fueled display ad   [...]

Don't Abandon Yelp Et Al For Google Reviews

A change in the way Google displays local business information will mean some companies will have to recalibrate their approach to customer reviews - but not as drastically as one might expect. Briefly, late last week Google removed the customer reviews taken from other web sites such as Yelp for its Google "Pla  [...]

Top News: OpenX competes in display | HP Touchpad's Facebook apps | Exclusive Hulu content | Cyber protection for SMBs

Online Ad Market: OpenX takes on Google, others in online display ads. A look at AdKeeper. Mobile Computing: The HP Touchpad will   [...]

Should a SMB Abandon its Website for Facebook?

Small and medium sized businesses have limited resources for marketing and web development. So naturally the question arises: should it invest anything at all in its own website when commerce and marketing and customers all seem to be shifting to Facebook? One company, albeit a non profit publishing venture, went through that reasoning process and decided that yes, Facebook was the better choice. The Rockville Central blog - named after the Maryland city it covers - stopped publishing new co  [...]

Free Interior Photography! Google Kicks Up Places' Competitiveness a Notch

Google is adding a new feature to its Places and Street View offering - Google Business Photos. The point is to give would-be customers a view of the interior of that restaurant or local shop for which they are searching. Perhaps of even greater interest to small businesses, Google’s professional photographers will take the 360 degree shots themselves, gratis. Local companies in select cities in the U.S., Japan, N  [...]

Top News: Google incorporates user feedback | Traffic down at post-paywall NYT | New Yorkers wants users to Like it on Facebook | Nokia launches new Symbian phones

Search: Google incorporates user feedback, rolls out quality site algorithm globally. In challenge to Google Places, Microsoft launches "Bing Business Portal" for SMBs. Publishing:   [...]

Marketing Data RoundUp: Digital coupons grew 41% in 2010 | Moms and Their Smartphones | Customer reviews more important than SMBs' own websites

Digital Coupons Post 41% Growth in 2010 More than $1.2 billion in digital coupons savings was issued in 2010, representing 41% growth from the year before, according to data from Coupons.com's Digital Coupon Trends Report. Compared to growth metrics for cou  [...]

Top News: Groupon breaks relationship with ad agency that designed its Super Bowl ads | The AT&T-T-Mobile deal | Facebook acquires Snaptu, adds check-ins to events | NYT's pay wall years in the making

Agencies and Ad Departments: Groupon says it placed too much trust in agency that designed its Super Bowl ads. Mobile Computing: How the market values the AT&T-T-Mobile deal. Why AT&T’s deal for T-Mobile must be b  [...]

Top News: Google's search cleanup has major effect | Facebook's Like button now publishes full news feed | New online distribution channel for small biz ads | Google sees display as $200B biz

Search: Google's search cleanup has big effect. Google kills eHow competitors, eHow rankings up. Social Media: All of Facebook’s Like buttons on third-party sites now   [...]

Cutting Through the Hype Around Hyper Local Numbers

New research from MerchantCircle shows that local businesses are using social media sites - namely Facebook - to fuel their local online campaigns. Facebook has now surpassed Google (66%) as the most widely used marketing method amongst local merchants, and is almost tied with Google search (40%) as one of their top three most effective marketing methods,   [...]

Marketing Data RoundUp: Social media priority for SMBs | Mobile retailing on strong growth trajectory

Social Media Marketing Priority for SMBs in 2011 An overwhelming majority of small business owners plan to spend money on their business in 2011, according to a new survey by small business community Manta. Seventy-seven percent (77%) plan to spend in 2011 even though 85% reported they implemented across-the-board cuts in 2010. Nearly half (47%) have prioritized marketing and sales as their top spend, with  [...]

Marketing Data RoundUp: SMB online marketing budgets | Moms log online at 5 am | Consumers worry about social networking privacy

SMBs to Step Up Online Marketing Budgets Marketing budgets are set to rise, according to a recent survey of more than 750 small to midsized business respondents by Zoomerang and GrowBiz Media. It found that most SMBs plan to increase their marketing spend in both online and print mediums, with online activities receiving the largest increases. Among the marketing initiatives expected to increase the mo  [...]