The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement

Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Help

To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


Your current selection AND NOT
» ad buying & planning 1312 2630
» ad pricing 281 3661
» ad selling 723 3219
» ad targeting 865 3077
» ad technologies & vendors 966 2976
» advertainment 58 3884
» Advertising 2 3940
» affiliate marketing 58 3884
» agencies & ad departments 367 3575
» alternative marketing 174 3768
» Asia/Pacific 119 3823
» automotive 55 3887
» b2b 75 3867
» best practices 201 3741
» Big Picture 2 3940
» biz buzz 829 3113
» branding 276 3666
» broadband 107 3835
» campaigns & creatives of note 199 3743
» case studies 28 3914
» co-op marketing & partnerships 120 3822
» computers & tech 177 3765
» consumer packaged goods 48 3894
» CRM 28 3914
» cross media 121 3821
» deep coverage 1 3941
» demographics 134 3808
» direct marketing 279 3663
» domain names 188 3754
» don't believe the hype 54 3888
» e-commerce 523 3419
» email marketing 211 3731
» entertainment 164 3778
» Europe 183 3759
» events 28 3914
» finance 106 3836
» global 84 3858
» healthcare 34 3908
» How-to 27 3915
» I-PR & business communications 32 3910
» instant messaging marketing 24 3918
» interviews 31 3911
» intrusive formats 32 3910
» Latin America 20 3922
» legal, government & regulation 433 3509
» loyalty & retention 66 3876
» major account moves 48 3894
» major brands 417 3525
» major players news 1691 2251
» Marketing 2 3940
» measurement & analytics 313 3629
» media convergence 216 3726
» minorities 14 3928
» mobile marketing 503 3439
» multi-channel marketing 104 3838
» new and improved 393 3549
» nonsense & parodies 21 3921
» online ad market 1060 2882
» pearls of wisdom 223 3719
» people 128 3814
» personalization 129 3813
» political parties & organizations 71 3871
» privacy 196 3746
» promotions 38 3904
» publishing 730 3212
» real estate 22 3920
» research & stats 995 2947
» rich media 185 3757
» Segmentation & Markets 4 3938
» sex sells 7 3935
» signs of doom 95 3847
» signs of recovery 37 3905
» signs of what's to come 740 3202
» small business 121 3821
» spam & anti-spam 115 3827
» Spanish-speaking 15 3927
» syndication & RSS 59 3883
» technical innovation 247 3695
» telecom 70 3872
» text ads 851 3091
» tools & software 626 3316
» top stories 793 3149
» travel 71 3871
» user experience 354 3588
» viral marketing & social media 542 3400
» weblog marketing 146 3796
» women 40 3902
» worst practices 196 3746
» Youth 25 3917

MARKETING JOBS
Advertisement

Yahoo Rushes To Market With Axis

Yahoo! announced its Axis browser yesterday, and promises a "new experience that re-imagines" the web browsing experience. At first glance, it appears to do that, and the company admits to putting the user experience ahead of ad revenue or the marketer experience.   [...]

Facebook Self Service | Lamborghini Shops PR | iOS/Publishing Non-Fit? | Oracle Goes Social | Yahoo's Axis

Ad Technology: Sense Networks Releases New Predictive Mobile Ad Targeting Services Facebook Premium Ads Get Self-Service Availability  Facebook 'plotting ad-tracking system'  [...]

Top News: Nestle Reassigns | Sam's Club Content | GM Drops Super Bowl | China Regulates Android | Yahoo Divests | Facebook Sputters

Agency News: Nestle Reassigns Coffee-Mate, Looks at New Agency for Nesquik Mediabrands Spinoff Network Will Be Called BPN Business Strategies: Sam's Club's Content Marketing   [...]

Top News: Yahoo Turmoil | Search Engine Rankings | Second Guessing Second Price | Amex Tests SoMe Commerce

Ad Technology: Debunking Ad-Tech Myths Agency News: Little Caesars Taps BFG 9000 for National Creative Brand Takes a Tweeting Campai  [...]

New Bing Premieres With Special Guest Star: Facebook

“Introducing the New Bing: Spend Less Time Searching, More Time Doing,” Microsoft cheerfully described in its Bing blog yesterday. The company unveiled a major update to the Bing search engine, which it promises will “fundamentally [transform] the way users search the Web, [helping] users act quickly by taking advantage of the Web’s ev  [...]

Advertisement

Marketers Use More Tools For Web Traffic (But Need To Use Them Well)

  [...]

Top News: E-Tail Spending Skyrockets | Google Defense | "Do Not Track" Looms | AOL Keeping Publications

Ad Technology: Exponential Interactive Launches Appsnack, Global Mobile Advertising Solution For Brand Advertisers Business Strategies: Creating True Accountability for the Customer Experience Campaig  [...]

Google, DudaMobile Offer A Five-Minute Web-To-Mobile Site Conversion

It has been a little over a month since Google partnered with DudaMobile, the do-it-yourself mobile website builder. The partners are offering a quick “test drive” to see what a converted website looks like in a mobile format, with a rating (1 to 5) of mobile friendliness. The companies on April 5th announced a joint effort to expand GoMo, a Google-led initiative to help businesses “Go Mobile.”   [...]

Advertisement

Yahoo: Four Techniques For adCenter Optimization

Are search marketers leaving money on the table by putting clients' adCenter campaigns on "autopilot?" “It’s time for a reality check,” say the experts at Yahoo! Advertising Solutions. Guest Blogger Marc Poirier observes that search marketers have plenty of opportunities to boost impressions and pay-per-click (PPC) results. (Acquisio is a perform  [...]

Top News: MillerCoors Severs DraftFCB | Fuse DM, Video | "Twitter Pro?" | Weather.com SoMe Alerts | Spotify Arrives on iPad

Ad Technology: Google Inside adSense Blog: Introducing Redesigned Payments Pages Agencies: MillerCoors Shakes Up Shops, Cuts Ties With DraftFCB Business Strategies: 12 Reasons to   [...]

Top News: DG Buys Peer39 | Porsche's QR Strategy | Google, FB Lobby | FB Revenue Falls | Netflix Vs. Comcast

Business Buzz: TV Ad-Services Company DG Buys Ad-Tech Startup Peer39 for $15.5 Million Business Strategies: How time of day   [...]

Pew Research: 20% of Americans Aren't Online, Don't See Your Ads

A bit of a surprise late Friday. The Pew Internet Project released its findings, that one in five U.S. adults simply is not on the Internet. So there is a “digital desert,” where senior citizens, Spanish speakers and low-income families reside, blind to search, social ads and streaming media.   [...]

Even as Google Enhances AdSense, It Doesn’t Make An Important Change

AdSense, like most of Google’s products, is routinely enhanced with the goal of delivering a quality service to its end users. How Google Improves AdSense To cite a few recent examples, last year AdSense   [...]

Yahoo Still Includes Search in Its Mission. For Now

After announcing it would let go 2,000 employees, Yahoo has now announced a major organization of its business. CEO Scott Thompson told employees in a memo, which was republished in All Things D, that the new organization would focus on the customer. "Our Consumer group will include three units — Media, Connections, and Commerce — and each will provide users the uniq  [...]

Bottom Ad Placement CTRs on the Rise and Other Google News

New statistics about Google’s search and related ad products made headlines in recent days, giving marketers more insight into how to better use these tools. One news item came from a report by Global Equities Research, which believes that click-through-rates on ad placements in Google search—specifically the bottom ad placements—have improved over the last 30 to 45 days. A stock research firm, Global Equities doesn’t   [...]

Top News: Mobile search | Apple to defend e-book pricing | SEO tips

Mobile Marketing: Mobile search ads: What makes them click? Legal/Regulatory: Twitter sues 'spamming' websites. Apple preparing to   [...]

Google Search and Its Ever-growing Tweaks

Google is testing a new collapsible side bar where the search options and filters are after you conduct a Google search. The blog Websonic.nl was among the first to spot the experiment but it is now popping up in all kinds of venues, SEO Roundtable reports. Google’s changes to its sea  [...]

Small Town Targeting Just Got a Little Harder with AdCenter

AdCenter is removing over 10,000 cities from its targeting options.  The policy will go into force in May. AdCenter advises advertisers to identify any non-supported cities and replace them with cities relevant each campaign or ad group. Refer to   [...]

Top News: Facebook digs deeper into search | DNT | Google's online store

Search: Facebook delves deeper into search. Man vs. Machine: Could Facebook’s people-sourced search beat Google’s algorithm? Does Google   [...]

Search Marketers Eye Reported Commenting System from Google

Google is expected to announce the launch of a new commenting system that will link to its own network of products and services as well as be available as a third party application on other sites, the Next Web reports. Coupled with Search Plus Your  [...]