Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
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| » Youth | 54 | 325 |
Apple Designer Regrets | Mobile "Crushes" Facebook? | IBM Distrusts Siri
Business Strategies:
Apple designer 'winces' over some past product choices
Campaigns of Note:
LG Electronics USA Debuts 'Only LG' Ad Campaign
Customer Experience:
Three Myths abou [...]
Posted: Friday, May 25th 2012
Facebook Self Service | Lamborghini Shops PR | iOS/Publishing Non-Fit? | Oracle Goes Social | Yahoo's Axis
Ad Technology:
Sense Networks Releases New Predictive Mobile Ad Targeting Services
Facebook Premium Ads Get Self-Service AvailabilityÂ
Facebook 'plotting ad-tracking system' [...]
Posted: Thursday, May 24th 2012
Top News: GM Quits Facebook | Agencies After Accenture, Deloitte | Ebook Suit Forward | Mobile Shoppers Like Text
[...]
Posted: Wednesday, May 16th 2012
Dismiss Google+ At Your Own Risk
Anything that can boast a 112% higher engagement is worth a second look. That is just one of the figures that Simply Measured (the social media analytics firm) released yesterday. Since February, two more brands from the Interbrand Top 100 list (Xerox and Nike) have activated pages, bringing the total to 64 of those 100. (The top 10 for Google+ engagement include Nike, Coke, Star [...]
Posted: Thursday, May 10th 2012
Facebook App Center: 900 Million Potential Critics
More work for marketers and app developers. Facebook yesterday announced the App Center, “a new place for people to find social apps.†While Facebook promises the center will give developers an outlet to grow their apps, it has a strong ratings element to it; meaning the 900-million-person Facebook community will police and rate the apps, and the App Center will remove the ones rated substandard. [...]
Posted: Thursday, May 10th 2012
Top News: E-Tail Spending Skyrockets | Google Defense | "Do Not Track" Looms | AOL Keeping Publications
Ad Technology:
Exponential Interactive Launches Appsnack, Global Mobile Advertising Solution For Brand Advertisers
Business Strategies:
Creating True Accountability for the Customer Experience
Campaig [...]
Posted: Thursday, May 10th 2012
New App Pushes Newspaper Display Ads, Daily Deals to Facebook
[...]
Posted: Friday, May 4th 2012
Jelli Offers Terrestrial Radio with Social Media Analytics, Ad Engagement
Social radio provider Jelli is claiming to have “reimagined the radio spot, making it more engaging and interactive.†Jelli promises a radio/social media mashup for advertisers, and now promises it can quantify those exposures with social media analytics.
TechCrunch described Jelli [...]
Posted: Thursday, May 3rd 2012
Top News: Online Political Ads | Target Dumps Kindle | Hyperlocal Mobile Scale | LinkedIn Tops Conversions | Tumblr Ads | Amazon Web Shows
Business Buzz:
2012: Year of the Online Political Ad [INFOGRAPHIC]
Business Strategies: [...]
Posted: Thursday, May 3rd 2012
"Organic Growth" Is A Valuable Marketing Strategy, Just Not Enough By Itself
Just what is an “organic†strategy? By some definitions, it is an inbound marketing strategy, centered around word of mouth and through engagement. But MarketingTech founder Douglas Karr does not believe it is enough.
Karr is also the president and CEO of DK New Media, and as he described, at least one client has invested marketing dollars in just the one strategy—organic growth. Karr likened an †[...]
Posted: Tuesday, April 24th 2012
Is Age More A Factor Than Gender In Social Media Habits?
Facebook alone enjoys broad adoption across age groups and genders, reports Netpop research. As MarketingProfs described the findings, “Other social media sites do not have such ubiquitous appeal."
Using women as an example, Facebook's penetration is about 90% among socially-networked adult Americans, and about 92% for networked women aged 18-34; and 35+. But YouTube is far mo [...]
Posted: Tuesday, April 24th 2012
Sunset for Company Blogs? Perhaps, But Blogs Still In Demand for Content
It is difficult to believe that anything worth saying can be said in 140 characters or less.
A USA Today story observes that a number of U.S. companies, Bank of America included, are abandoning the company blog, in favor of the “nimbler tools requiring less time and resources, such as Facebook, Tumblr and Twitter.â€
An interesting turn of events: As of 2008, blogging was seen as the [...]
Posted: Monday, April 23rd 2012
Will Data Fuel the Next Generation of Recommendation Engines?
Two new start ups are developing recommendation engines that focus on relevant data - a gushing hose of it - instead of relying solely on algorithms. If they unfold as their advocates believe, they could step up functionality in this particular tech genre.
One is Matcha.TV, highlighted by Lost Remote, now in private beta. "The key for soci [...]
Posted: Thursday, June 9th 2011
Top Industry News for 9-23-10: Facebook puts up friends for sale
Social Media:
Facebook friends for sale as advertising seeks clicking cliques.
Facebook said to be working on phones with INQ for AT&T.
LinkedIn to [...]
Posted: Thursday, September 23rd 2010
What a Twitter Shortener Could Mean for Marketers
Twitter users learned on Thursday that the site will begin wrapping all links posted through the service with its own t.co domain. Twitter had been discussing this proposal on its blog, so the announcement is not surprising. Now that it is official, though, it is safe to start speculating on what it means to various users.
For third-party developers, of course, the move is just more bad news from Twitter, which is stepping up its competition on many fronts [...]
Posted: Thursday, September 2nd 2010
What's Next for Social Buying?
It is getting difficult to keep track of the different providers, model twists and geographic locations that have rolled out a social buying service. The latest examples come from [...]
Posted: Tuesday, August 31st 2010
Top Industry News for 8-26-10: Apple and Google ready for mobile ad war
Mobile Marketing:
Apple and Google prepare for mobile ad war.
Mophie and Intuit partner to create Complete Card Solution for iPhone.
E-readers are [...]
Posted: Thursday, August 26th 2010
Top Industry News for 8-18-10: Apple receiving 55% of mobile ad hits
Mobile Marketing:
Apple still gets 55% of mobile ad hits.
Hulu serving three times as many video ads as YouTube.
Report says Apple to launch 7-inch iPad by Christmas.
Social Media: [...]
Posted: Wednesday, August 18th 2010
Twitter's Next Move: A Tweet Button
Twitter has plans to launch a Tweet Button that will let users share articles on websites and count how many times a Tweet has been retweeted, according to a Mashable exclusive. It could roll out as soon as this Thursday.
The button is a single line of code that comes in three versions: (110×20, 55×20, 55×63) with five different settings for customization.
Who It Hurts
If this sound like Fa [...]
Posted: Wednesday, August 11th 2010
Marketing Data RoundUp: Hackers eye smartphones, social media, and Acrobat Reader
Following are recent findings by various studies on marketing and advertising-related topics. For a more in-depth look at some of these subjects, visit our sister site, MarketingCharts.com.
Hackers Eye Smartphones, Social Media and Acrobat Reader
Smartphones, social media and Adobe's Acrobat Reader will be among the top vectors hackers will try next, predicts SonicWALL. Already reputation management via social networking and th [...]
Posted: Tuesday, August 10th 2010