The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement

Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Help

To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


Your current selection AND NOT
» ad buying & planning 468 1371
» ad pricing 44 1795
» ad selling 107 1732
» ad targeting 488 1351
» ad technologies & vendors 553 1286
» advertainment 369 1470
» Advertising 2 1837
» affiliate marketing 6 1833
» agencies & ad departments 290 1549
» Asia/Pacific 16 1823
» automotive 80 1759
» b2b 19 1820
» best practices 159 1680
» Beyond Marketing 4 1835
» Big Picture 5 1834
» biz buzz 228 1611
» branding 377 1462
» broadband 147 1692
» campaigns & creatives of note 595 1244
» case studies 41 1798
» co-op marketing & partnerships 99 1740
» computers & tech 59 1780
» consumer packaged goods 66 1773
» CRM 23 1816
» cross media 151 1688
» demographics 173 1666
» direct marketing 57 1782
» domain names 116 1723
» don't believe the hype 47 1792
» e-commerce 233 1606
» email marketing 188 1651
» entertainment 394 1445
» Europe 63 1776
» events 32 1807
» finance 13 1826
» global 36 1803
» healthcare 21 1818
» How-to 29 1810
» I-PR & business communications 53 1786
» instant messaging marketing 40 1799
» interviews 14 1825
» intrusive formats 18 1821
» Latin America 4 1835
» legal, government & regulation 341 1498
» loyalty & retention 81 1758
» major account moves 18 1821
» major brands 317 1522
» major players news 296 1543
» Marketing 3 1836
» measurement & analytics 171 1668
» media convergence 228 1611
» minorities 11 1828
» mobile marketing 697 1142
» multi-channel marketing 104 1735
» new and improved 71 1768
» nonsense & parodies 81 1758
» online ad market 592 1247
» pearls of wisdom 251 1588
» people 78 1761
» personalization 121 1718
» political parties & organizations 87 1752
» privacy 178 1661
» promotions 106 1733
» publishing 345 1494
» real estate 6 1833
» research & stats 533 1306
» rich media 236 1603
» search engine marketing 542 1297
» Segmentation & Markets 3 1836
» seniors 8 1831
» sex sells 24 1815
» signs of doom 19 1820
» signs of recovery 9 1830
» signs of what's to come 398 1441
» small business 47 1792
» spam & anti-spam 140 1699
» Spanish-speaking 13 1826
» syndication & RSS 45 1794
» technical innovation 116 1723
» telecom 47 1792
» text ads 69 1770
» tools & software 283 1556
» top stories 103 1736
» travel 32 1807
» user experience 379 1460
» Verticals & Sector 1 1838
» weblog marketing 209 1630
» women 57 1782
» worst practices 81 1758
» Youth 135 1704

MARKETING JOBS
Advertisement

B2B CEOs Cautious About, But Warming To, Social Media Marketing

B2B Magazine reports that business-to-business (b2b) marketers are increasingly leveraging social media, with the newly ad-friendly LinkedIn ahead by a length. The magazine reveals in its report "B2B Social Media Marketing: A Surge In Adoption" that when b2b marketers were asked to choose the one most important method that they use for their social outreach, LinkedIn was the clear leader at 30%, followed by Facebook   [...]

Apple Designer Regrets | Mobile "Crushes" Facebook? | IBM Distrusts Siri

Business Strategies: Apple designer 'winces' over some past product choices Campaigns of Note: LG Electronics USA Debuts 'Only LG' Ad Campaign Customer Experience: Three Myths abou  [...]

Marketo Introduces Integrated Social Marketing Automation

If customers spend little time interacting with branded social pages, the trick becomes to capture them where they spend the majority of their time; interacting with one another. Marketing automation provider Marketo claims to have solved that problem. In his keynote at Marketo Summit 2012, President and CEO Phil Fernandez announced that the company "is   [...]

Facebook Self Service | Lamborghini Shops PR | iOS/Publishing Non-Fit? | Oracle Goes Social | Yahoo's Axis

Ad Technology: Sense Networks Releases New Predictive Mobile Ad Targeting Services Facebook Premium Ads Get Self-Service Availability  Facebook 'plotting ad-tracking system'  [...]

AOL Patch Wobbles | Brands' Social Currency | Campaign Seeks Torturers | Regulators Target Facebook | Groupon Payout Lawsuit

Agency News: JWT Appoints a Pair of Chief Creative Officers in New York Business Strategies: For AOL, a Costly Gamble On Local News Draws Trouble Taco Bell, BK and Others   [...]

Advertisement

Mullen's "Talent Hub" | NHL Digital Power | POM Deceived | Google Buys Streamer | Facebook Buys Gifter

Agency News: Mullen Opening West Coast 'Talent Hub' Business Strategies: The NHL's Digital Power Play Campaigns of Note: Coca-Cola exec claims   [...]

Top News: Nestle Reassigns | Sam's Club Content | GM Drops Super Bowl | China Regulates Android | Yahoo Divests | Facebook Sputters

Agency News: Nestle Reassigns Coffee-Mate, Looks at New Agency for Nesquik Mediabrands Spinoff Network Will Be Called BPN Business Strategies: Sam's Club's Content Marketing   [...]

Top News: WS & Diet Pepsi | Performance Marketing Winners | Kindle Fire Ads | Facebook IPO | Twitter Privacy

Ad Technology: Adometry Leverages Attribution Data in a New Media Modeler Agency News: Weber Shandwick Picks Up Diet Pepsi Branding: For Brand Extensions:   [...]

Advertisement

Top News: FTC Privacy Scrutiny | Skechers Settles With FTC | Front-Lit Kindle | Facebook: Madison Ave. Skeptical | Pinterest's $100MM Funding

Ad Technology: Microsoft Reminder: Upgrade to Adintelligence v.8 Before the End of May Best Practices: Response: Will We Really Grow Display By Incentivizing Low Bidd  [...]

Top News: GM Quits Facebook | Agencies After Accenture, Deloitte | Ebook Suit Forward | Mobile Shoppers Like Text

  [...]

New Bing Premieres With Special Guest Star: Facebook

“Introducing the New Bing: Spend Less Time Searching, More Time Doing,” Microsoft cheerfully described in its Bing blog yesterday. The company unveiled a major update to the Bing search engine, which it promises will “fundamentally [transform] the way users search the Web, [helping] users act quickly by taking advantage of the Web’s ev  [...]

Marketers Use More Tools For Web Traffic (But Need To Use Them Well)

  [...]

Facebook App Center: 900 Million Potential Critics

More work for marketers and app developers. Facebook yesterday announced the App Center, “a new place for people to find social apps.” While Facebook promises the center will give developers an outlet to grow their apps, it has a strong ratings element to it; meaning the 900-million-person Facebook community will police and rate the apps, and the App Center will remove the ones rated substandard.  [...]

Top News: E-Tail Spending Skyrockets | Google Defense | "Do Not Track" Looms | AOL Keeping Publications

Ad Technology: Exponential Interactive Launches Appsnack, Global Mobile Advertising Solution For Brand Advertisers Business Strategies: Creating True Accountability for the Customer Experience Campaig  [...]

LinkedIn Sticks To Business, And That's Good For Marketers

The newly ad-friendly LinkedIn is poised to become “The strongest social media network for professionals,” according to analysts at Frost & Sullivan, and despite the buzz about young-turk competitors. LinkedIn last week further cemented its go-to position for professionals by acquiring professional content sharing platform SlideShare for $119 million in cash and stock. LinkedIn shares have more than doubled since its initial public offering (IPA) in May 2011, and the network cl  [...]

Brand Building: YouTube Wants (Increasingly Deserves) Your Marketing Bucks

"Play Means Business," enthuses YouTube. On Friday the company announced an updated Advertise on YouTube Brand Channel. "Think of it as a single destination for all of YouTube’s brand building resources," the company describ  [...]

New App Pushes Newspaper Display Ads, Daily Deals to Facebook

  [...]

Top News: Online Political Ads | Target Dumps Kindle | Hyperlocal Mobile Scale | LinkedIn Tops Conversions | Tumblr Ads | Amazon Web Shows

Business Buzz: 2012: Year of the Online Political Ad [INFOGRAPHIC] Business Strategies:  [...]

Top News: Anheuser-Busch Scolds UFC | Digital Future "Blight?" | Commissions for "Likes" | Vevo Original Shows

Ad Technology: Issuu: A Tool for Marketing, Not Just Magazines Greystripe® Introduces PC-to-Mobile Ad Targeting with ValueClick Audience Mapping Technolo  [...]

Top News: DG Buys Peer39 | Porsche's QR Strategy | Google, FB Lobby | FB Revenue Falls | Netflix Vs. Comcast

Business Buzz: TV Ad-Services Company DG Buys Ad-Tech Startup Peer39 for $15.5 Million Business Strategies: How time of day   [...]