The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement

Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Help

To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


Your current selection AND NOT
» ad buying & planning 220 325
» ad pricing 21 524
» ad selling 51 494
» ad targeting 184 361
» ad technologies & vendors 205 340
» advertainment 25 520
» Advertising 1 544
» affiliate marketing 4 541
» agencies & ad departments 129 416
» alternative marketing 74 471
» Asia/Pacific 7 538
» automotive 7 538
» b2b 15 530
» best practices 184 361
» Big Picture 3 542
» biz buzz 50 495
» branding 104 441
» broadband 33 512
» campaigns & creatives of note 108 437
» case studies 33 512
» co-op marketing & partnerships 6 539
» computers & tech 37 508
» consumer packaged goods 13 532
» CRM 18 527
» cross media 42 503
» demographics 50 495
» direct marketing 37 508
» domain names 8 537
» don't believe the hype 31 514
» e-commerce 89 456
» email marketing 82 463
» entertainment 48 497
» Europe 6 539
» events 15 530
» finance 10 535
» global 11 534
» healthcare 4 541
» How-to 34 511
» I-PR & business communications 11 534
» instant messaging marketing 6 539
» interviews 28 517
» intrusive formats 6 539
» Latin America 1 544
» legal, government & regulation 101 444
» loyalty & retention 42 503
» major account moves 11 534
» major brands 55 490
» major players news 95 450
» Marketing 2 543
» measurement & analytics 81 464
» media convergence 73 472
» minorities 4 541
» mobile marketing 174 371
» multi-channel marketing 26 519
» new and improved 21 524
» nonsense & parodies 3 542
» people 80 465
» personalization 34 511
» political parties & organizations 10 535
» privacy 64 481
» promotions 9 536
» publishing 123 422
» real estate 1 544
» research & stats 229 316
» rich media 48 497
» search engine marketing 223 322
» seniors 5 540
» sex sells 3 542
» signs of doom 16 529
» signs of recovery 10 535
» signs of what's to come 194 351
» small business 19 526
» spam & anti-spam 44 501
» Spanish-speaking 5 540
» syndication & RSS 8 537
» technical innovation 47 498
» telecom 15 530
» text ads 17 528
» tools & software 132 413
» top stories 38 507
» travel 7 538
» user experience 166 379
» viral marketing & social media 251 294
» weblog marketing 53 492
» women 15 530
» worst practices 45 500
» Youth 17 528

MARKETING JOBS
Advertisement

Mullen's "Talent Hub" | NHL Digital Power | POM Deceived | Google Buys Streamer | Facebook Buys Gifter

Agency News: Mullen Opening West Coast 'Talent Hub' Business Strategies: The NHL's Digital Power Play Campaigns of Note: Coca-Cola exec claims   [...]

Users Want Ease of Decision More Than Engagement

Surprise! Online buyers don’t necessarily want to “engage” with a favorite brand. And they will switch favorites in a hurry to the brand that makes the buying decision easier. That according to research and advisory services firm Corporate Executive Board (CEB). CEB has found that consumers feel overwhelmed with information and usually want want less of it (including marketing mes  [...]

Email Marketing: Mobile Will Overtake Web-Based Email This Summer

It will be a quiet shift, but a huge one. In June of this year, predicts the email deliverability firm Return Path, more people will read email on mobile devices than on webmail or desktop clients. To marketers, this means a lot of work, describes DMNews.   [...]

"Organic Growth" Is A Valuable Marketing Strategy, Just Not Enough By Itself

Just what is an “organic” strategy? By some definitions, it is an inbound marketing strategy, centered around word of mouth and through engagement. But MarketingTech founder Douglas Karr does not believe it is enough. Karr is also the president and CEO of DK New Media, and as he described, at least one client has invested marketing dollars in just the one strategy—organic growth. Karr likened an † [...]

Sunset for Company Blogs? Perhaps, But Blogs Still In Demand for Content

It is difficult to believe that anything worth saying can be said in 140 characters or less. A USA Today story observes that a number of U.S. companies, Bank of America included, are abandoning the company blog, in favor of the “nimbler tools requiring less time and resources, such as Facebook, Tumblr and Twitter.” An interesting turn of events: As of 2008, blogging was seen as the  [...]

Advertisement

Top News: Facebook digs deeper into search | DNT | Google's online store

Search: Facebook delves deeper into search. Man vs. Machine: Could Facebook’s people-sourced search beat Google’s algorithm? Does Google   [...]

Top News: Facebook touts revamped pages | Corporates pick iPads | Top outlaw SEO tactics

Social Media: Facebook touts success in revamped pages for brands. Mobile Marketing: Facebook looks to mobile ads for next wave of growth. Mobile Computing:   [...]

Closing Bell: Google Play | New mobile ads | Guide to AdWorlds display

Mobile Marketing: Former Apple executive plots next wave of mobile ads. Online Content: Introducing Google Play: All your entertainment, anywhere you go. Mobile Computing: Clues to Apple's po  [...]

Advertisement

Top News: More about iPad 3 | Disney on YouTube | New tech coverage at Bloomberg

Mobile Computing: iPad 3 will have 4G LTE networking. Super-sized Android apps can reach 4GB. Convergence: Disney Channel content hits YouTube.   [...]

Top News: Mobile World Congress and smartphone trends | iOS security loophole | Groupon acquires Uptake

Mobile Computing: 5 smartphone trends at Mobile World Congress. More feds ditch BlackBerrys. Privacy: New Mozilla browser add-on visualizes who is tracking you online.   [...]

Top News: Mounting minuses at Google+ | Mobile World Congress | AT&T's plan for developers

Social Media: The mounting minuses at Google+. Mobile Computing: Mobile World Congress: Best of day one. AT&T’s solution to   [...]

Top News: Android apps and PlayBook | Flurry study on mobile ads | Twitter in Russia

Mobile Marketing: Android apps on the PlayBook can keep their built-in ads, won't support RIM ads. Flurry: mobile ads still get the short straw in brand spend. Mobile Computing:   [...]

Top News: HuffPo to launch streaming network | Facebook ads | EU targets Google privacy policy

Facebook IPO: Advertisers' free ride may end on Facebook. Facebook’s ad business is a $3 billion mystery. Analysis: A sobering   [...]

Top News: RIM's PlayBook | WiFi ad network | SOPA hearings

Mobile Computing: The PlayBook is killing RIM. 5 moves Microsoft must make in 2012. Amazon selling a million Kindles per week. Mobile Marketing:   [...]

Top News: Timeline goes live | Glam Media eyes IPO | The anti-Groupon

Social Media: Facebook Timeline goes live worldwide. Finance: Glam Media plans to file for an initial public offering. Groupon co-founders   [...]

Top News: Apple loses mobile ad market share | Kindle feels heat | Verizon eyes Netflix

Mobile Marketing: Apple loses mobile-ad market share to Google, Millennial Media. Mobile Computing: Kindle Fire feels the heat. Microsoft   [...]

Still the Question is Debated: Are Social Media Campaigns Worthwhile?

Yahoo has published a blog post touting the success of several social media campaigns it has helped orchestrate.In   one launched in October, Yahoo teamed with the William J. Clinton Foundation and Control Room to promote "A Decade of Difference," a concert featuring Lady Gaga, Bono and The Edge, to celebrate the 10-year anniversary of former President Clinton’s charitable foundati  [...]

The Cyber Sales Lessons of Thanksgiving 2011

By all accounts, online sales on Thanksgiving and Black Friday were a success – with similar activity expected for Cyber Monday. Total visits to the top 500 retail sites increased 9% on Thanksgiving Day, according to Experian Hitwise. On Black Friday, total visits to the top 500 retail sites increased 2%, compared to 2010. comScore has   [...]

Top News: Google product search | Android update | Zinio raises $20M

Ecommerce: Google updates product search. Mobile Computing: 16 mobile apps for surviving holiday 'fun'. Windows smartphones a joy to   [...]

Top News: Apple expands subscription to games | Another 5-inch Android tablet | How to seed branded videos

Gaming: Apple expands subscription service to games. Mobile Computing: Lenovo also working on a 5-inch Android tablet. Microsoft to   [...]