Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 220 | 369 |
| » ad pricing | 21 | 568 |
| » ad selling | 51 | 538 |
| » ad targeting | 184 | 405 |
| » advertainment | 25 | 564 |
| » Advertising | 1 | 588 |
| » affiliate marketing | 4 | 585 |
| » agencies & ad departments | 129 | 460 |
| » alternative marketing | 74 | 515 |
| » Asia/Pacific | 7 | 582 |
| » automotive | 7 | 582 |
| » b2b | 15 | 574 |
| » best practices | 184 | 405 |
| » Big Picture | 3 | 586 |
| » biz buzz | 50 | 539 |
| » branding | 104 | 485 |
| » broadband | 33 | 556 |
| » campaigns & creatives of note | 108 | 481 |
| » case studies | 33 | 556 |
| » co-op marketing & partnerships | 6 | 583 |
| » computers & tech | 37 | 552 |
| » consumer packaged goods | 13 | 576 |
| » CRM | 18 | 571 |
| » cross media | 42 | 547 |
| » demographics | 50 | 539 |
| » direct marketing | 37 | 552 |
| » domain names | 8 | 581 |
| » don't believe the hype | 31 | 558 |
| » e-commerce | 89 | 500 |
| » email marketing | 82 | 507 |
| » entertainment | 48 | 541 |
| » Europe | 6 | 583 |
| » events | 15 | 574 |
| » finance | 10 | 579 |
| » global | 11 | 578 |
| » healthcare | 4 | 585 |
| » How-to | 34 | 555 |
| » I-PR & business communications | 11 | 578 |
| » instant messaging marketing | 6 | 583 |
| » interviews | 28 | 561 |
| » intrusive formats | 6 | 583 |
| » Latin America | 1 | 588 |
| » legal, government & regulation | 101 | 488 |
| » loyalty & retention | 42 | 547 |
| » major account moves | 11 | 578 |
| » major brands | 55 | 534 |
| » major players news | 95 | 494 |
| » Marketing | 2 | 587 |
| » measurement & analytics | 81 | 508 |
| » media convergence | 73 | 516 |
| » minorities | 4 | 585 |
| » mobile marketing | 174 | 415 |
| » multi-channel marketing | 26 | 563 |
| » new and improved | 21 | 568 |
| » nonsense & parodies | 3 | 586 |
| » online ad market | 250 | 339 |
| » people | 80 | 509 |
| » personalization | 34 | 555 |
| » political parties & organizations | 10 | 579 |
| » privacy | 64 | 525 |
| » promotions | 9 | 580 |
| » publishing | 123 | 466 |
| » real estate | 1 | 588 |
| » research & stats | 229 | 360 |
| » rich media | 48 | 541 |
| » search engine marketing | 223 | 366 |
| » seniors | 5 | 584 |
| » sex sells | 3 | 586 |
| » signs of doom | 16 | 573 |
| » signs of recovery | 10 | 579 |
| » signs of what's to come | 194 | 395 |
| » small business | 19 | 570 |
| » spam & anti-spam | 44 | 545 |
| » Spanish-speaking | 5 | 584 |
| » syndication & RSS | 8 | 581 |
| » technical innovation | 47 | 542 |
| » telecom | 15 | 574 |
| » text ads | 17 | 572 |
| » tools & software | 132 | 457 |
| » top stories | 38 | 551 |
| » travel | 7 | 582 |
| » user experience | 166 | 423 |
| » viral marketing & social media | 251 | 338 |
| » weblog marketing | 53 | 536 |
| » women | 15 | 574 |
| » worst practices | 45 | 544 |
| » Youth | 17 | 572 |
Mullen's "Talent Hub" | NHL Digital Power | POM Deceived | Google Buys Streamer | Facebook Buys Gifter
Agency News:
Mullen Opening West Coast 'Talent Hub'
Business Strategies:
The NHL's Digital Power Play
Campaigns of Note:
Coca-Cola exec claims [...]
Posted: Tuesday, May 22nd 2012
Top News: WS & Diet Pepsi | Performance Marketing Winners | Kindle Fire Ads | Facebook IPO | Twitter Privacy
Ad Technology:
Adometry Leverages Attribution Data in a New Media Modeler
Agency News:
Weber Shandwick Picks Up Diet Pepsi
Branding:
For Brand Extensions: [...]
Posted: Friday, May 18th 2012
Users Want Ease of Decision More Than Engagement
Surprise! Online buyers don’t necessarily want to “engage†with a favorite brand. And they will switch favorites in a hurry to the brand that makes the buying decision easier. That according to research and advisory services firm Corporate Executive Board (CEB). CEB has found that consumers feel overwhelmed with information and usually want want less of it (including marketing mes [...]
Posted: Tuesday, May 8th 2012
Weather Channel at 30: A Local Ad Champ
The Weather Channel companies (TWCC) turned 30 yesterday, having first broadcast on cable on May 2, 1982. Since then it has gone online and mobile, and with a strategic relaunch (exclusively sponsored by Anheuser-Busch's Bud Light Lime), 95% of weather.com's 1 billion monthly page views now have a new look.
The online properties are more personalized, “to help consumers better forecast and plan their lives†with a [...]
Posted: Thursday, May 3rd 2012
Email Marketing: Mobile Will Overtake Web-Based Email This Summer
It will be a quiet shift, but a huge one. In June of this year, predicts the email deliverability firm Return Path, more people will read email on mobile devices than on webmail or desktop clients. To marketers, this means a lot of work, describes DMNews.
[...]
Posted: Wednesday, May 2nd 2012
Top News: Chirpify Music Platform | Google Cloud Storage | Patents Boost Android | CrowdStar Quits Facebook
Business Buzz:
Chirpify launches digital music platform
Business Strategies:
P&G Leans on Digital in Corporate-Image Push
Corporations Must “Put on a Human Face†to [...]
Posted: Wednesday, April 25th 2012
"Organic Growth" Is A Valuable Marketing Strategy, Just Not Enough By Itself
Just what is an “organic†strategy? By some definitions, it is an inbound marketing strategy, centered around word of mouth and through engagement. But MarketingTech founder Douglas Karr does not believe it is enough.
Karr is also the president and CEO of DK New Media, and as he described, at least one client has invested marketing dollars in just the one strategy—organic growth. Karr likened an †[...]
Posted: Tuesday, April 24th 2012
Sunset for Company Blogs? Perhaps, But Blogs Still In Demand for Content
It is difficult to believe that anything worth saying can be said in 140 characters or less.
A USA Today story observes that a number of U.S. companies, Bank of America included, are abandoning the company blog, in favor of the “nimbler tools requiring less time and resources, such as Facebook, Tumblr and Twitter.â€
An interesting turn of events: As of 2008, blogging was seen as the [...]
Posted: Monday, April 23rd 2012
Top News: Facebook digs deeper into search | DNT | Google's online store
Search:
Facebook delves deeper into search.
Man vs. Machine: Could Facebook’s people-sourced search beat Google’s algorithm?
Does Google [...]
Posted: Friday, March 30th 2012
Top News: UK mobile ad spend jumps | Bypassing Google Maps | 5 common SEO mistakes
Online Ad Market:
Two Bing marketers fired for 'mismanaging company assets,' violating procurement policy.
Mobile Computing:
Free mobile apps 'drain battery faster'.
Global:
Spending on UK mobile advertising [...]
Posted: Tuesday, March 20th 2012
Top News: Facebook touts revamped pages | Corporates pick iPads | Top outlaw SEO tactics
Social Media:
Facebook touts success in revamped pages for brands.
Mobile Marketing:
Facebook looks to mobile ads for next wave of growth.
Mobile Computing:
[...]
Posted: Wednesday, March 14th 2012
Closing Bell: Google Play | New mobile ads | Guide to AdWorlds display
Mobile Marketing:
Former Apple executive plots next wave of mobile ads.
Online Content:
Introducing Google Play: All your entertainment, anywhere you go.
Mobile Computing:
Clues to Apple's po [...]
Posted: Tuesday, March 6th 2012
Closing Bell: Facebook mobile ad breakthrough? | Precision Health Media ad network | 7 steps to measure SEO
Mobile Marketing:
Analysis: Facebook seeks breakthrough in mobile ad market.
Online Ad Market:
Facebook pushes ads that want to be liked, not tolerated.
Search:
7 steps to [...]
Posted: Friday, March 2nd 2012
Top News: Mobile World Congress and smartphone trends | iOS security loophole | Groupon acquires Uptake
Mobile Computing:
5 smartphone trends at Mobile World Congress.
More feds ditch BlackBerrys.
Privacy:
New Mozilla browser add-on visualizes who is tracking you online.
[...]
Posted: Wednesday, February 29th 2012
Top News: Mounting minuses at Google+ | Mobile World Congress | AT&T's plan for developers
Social Media:
The mounting minuses at Google+.
Mobile Computing:
Mobile World Congress: Best of day one.
AT&T’s solution to [...]
Posted: Tuesday, February 28th 2012
Top News: Android apps and PlayBook | Flurry study on mobile ads | Twitter in Russia
Mobile Marketing:
Android apps on the PlayBook can keep their built-in ads, won't support RIM ads.
Flurry: mobile ads still get the short straw in brand spend.
Mobile Computing:
[...]
Posted: Tuesday, February 21st 2012
Top News: Google looks at studios | Pinterest engages better than Twitter | Opera acquisition
Online Ad Market:
As YouTube comes of age, Google eyes studios.
Mobile Marketing:
Opera acquires two mobile advertising firms.
Social Media:
Pinterest keeps and [...]
Posted: Thursday, February 16th 2012
Top News: HuffPo to launch streaming network | Facebook ads | EU targets Google privacy policy
Facebook IPO:
Advertisers' free ride may end on Facebook.
Facebook’s ad business is a $3 billion mystery.
Analysis: A sobering [...]
Posted: Friday, February 3rd 2012
Top News: Buying online reviews | Twitter's censorship | Apple No.1 smartphone
Mobile Marketing:
Advertisers will spend $2.61 billion on mobile this year.
Ecommerce:
For $2 a star, an online retailer gets 5-star product reviews.
Social Media:
[...]
Posted: Friday, January 27th 2012
Top News: RIM's PlayBook | WiFi ad network | SOPA hearings
Mobile Computing:
The PlayBook is killing RIM.
5 moves Microsoft must make in 2012.
Amazon selling a million Kindles per week.
Mobile Marketing:
[...]
Posted: Friday, December 16th 2011