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Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 220 | 470 |
| » ad pricing | 21 | 669 |
| » ad selling | 51 | 639 |
| » ad targeting | 184 | 506 |
| » ad technologies & vendors | 205 | 485 |
| » advertainment | 25 | 665 |
| » Advertising | 1 | 689 |
| » affiliate marketing | 4 | 686 |
| » agencies & ad departments | 129 | 561 |
| » alternative marketing | 74 | 616 |
| » Asia/Pacific | 7 | 683 |
| » automotive | 7 | 683 |
| » b2b | 15 | 675 |
| » best practices | 184 | 506 |
| » Big Picture | 3 | 687 |
| » biz buzz | 50 | 640 |
| » broadband | 33 | 657 |
| » campaigns & creatives of note | 108 | 582 |
| » case studies | 33 | 657 |
| » co-op marketing & partnerships | 6 | 684 |
| » computers & tech | 37 | 653 |
| » consumer packaged goods | 13 | 677 |
| » CRM | 18 | 672 |
| » cross media | 42 | 648 |
| » demographics | 50 | 640 |
| » direct marketing | 37 | 653 |
| » domain names | 8 | 682 |
| » don't believe the hype | 31 | 659 |
| » e-commerce | 89 | 601 |
| » email marketing | 82 | 608 |
| » entertainment | 48 | 642 |
| » Europe | 6 | 684 |
| » events | 15 | 675 |
| » finance | 10 | 680 |
| » global | 11 | 679 |
| » healthcare | 4 | 686 |
| » How-to | 34 | 656 |
| » I-PR & business communications | 11 | 679 |
| » instant messaging marketing | 6 | 684 |
| » interviews | 28 | 662 |
| » intrusive formats | 6 | 684 |
| » Latin America | 1 | 689 |
| » legal, government & regulation | 101 | 589 |
| » loyalty & retention | 42 | 648 |
| » major account moves | 11 | 679 |
| » major brands | 55 | 635 |
| » major players news | 95 | 595 |
| » Marketing | 2 | 688 |
| » measurement & analytics | 81 | 609 |
| » media convergence | 73 | 617 |
| » minorities | 4 | 686 |
| » mobile marketing | 174 | 516 |
| » multi-channel marketing | 26 | 664 |
| » new and improved | 21 | 669 |
| » nonsense & parodies | 3 | 687 |
| » online ad market | 250 | 440 |
| » people | 80 | 610 |
| » personalization | 34 | 656 |
| » political parties & organizations | 10 | 680 |
| » privacy | 64 | 626 |
| » promotions | 9 | 681 |
| » publishing | 123 | 567 |
| » real estate | 1 | 689 |
| » research & stats | 229 | 461 |
| » rich media | 48 | 642 |
| » search engine marketing | 223 | 467 |
| » seniors | 5 | 685 |
| » sex sells | 3 | 687 |
| » signs of doom | 16 | 674 |
| » signs of recovery | 10 | 680 |
| » signs of what's to come | 194 | 496 |
| » small business | 19 | 671 |
| » spam & anti-spam | 44 | 646 |
| » Spanish-speaking | 5 | 685 |
| » syndication & RSS | 8 | 682 |
| » technical innovation | 47 | 643 |
| » telecom | 15 | 675 |
| » text ads | 17 | 673 |
| » tools & software | 132 | 558 |
| » top stories | 38 | 652 |
| » travel | 7 | 683 |
| » user experience | 166 | 524 |
| » viral marketing & social media | 251 | 439 |
| » weblog marketing | 53 | 637 |
| » women | 15 | 675 |
| » worst practices | 45 | 645 |
| » Youth | 17 | 673 |
Top News: Target Shops Agencies | Experian Offloads | Gap's Digital Campaign | Cloud "Tipping Point?"
Agency News:
Target Out Talking to Media Agencies
Spark Wins Orbitz Media Account
Dell Moves Consumer Advertising to Y&R
Best Practices: [...]
Posted: Friday, May 11th 2012
Weather Channel at 30: A Local Ad Champ
The Weather Channel companies (TWCC) turned 30 yesterday, having first broadcast on cable on May 2, 1982. Since then it has gone online and mobile, and with a strategic relaunch (exclusively sponsored by Anheuser-Busch's Bud Light Lime), 95% of weather.com's 1 billion monthly page views now have a new look.
The online properties are more personalized, “to help consumers better forecast and plan their lives†with a [...]
Posted: Thursday, May 3rd 2012
Email Marketing: Mobile Will Overtake Web-Based Email This Summer
It will be a quiet shift, but a huge one. In June of this year, predicts the email deliverability firm Return Path, more people will read email on mobile devices than on webmail or desktop clients. To marketers, this means a lot of work, describes DMNews.
[...]
Posted: Wednesday, May 2nd 2012
Google: Why a Mobile Site Over An App?
Google in its adSense blog has offered some pearls of wisdom about prioritizing between mobile sites or mobile apps. Aren't apps the step-change evolution over mobile sites? Not necessarily, advises Google’s app expert Tuyen Nguyen, who offered some questions to consider.
First, decide how you want users to access content. Mobile sites require users to have data access, while apps enabl [...]
Posted: Wednesday, May 2nd 2012
Top News: MS Backs Nook | The Anti-Groupon | WPP Lifts Forecast | Social Cola Wars | Hulu Less Free
Ad Technology:
Meet the anti-Groupon
Agencies:
WPP Lifts Forecast
Campaigns of Note:
Flexjet [...]
Posted: Monday, April 30th 2012
"Organic Growth" Is A Valuable Marketing Strategy, Just Not Enough By Itself
Just what is an “organic†strategy? By some definitions, it is an inbound marketing strategy, centered around word of mouth and through engagement. But MarketingTech founder Douglas Karr does not believe it is enough.
Karr is also the president and CEO of DK New Media, and as he described, at least one client has invested marketing dollars in just the one strategy—organic growth. Karr likened an †[...]
Posted: Tuesday, April 24th 2012
Top News: Mobile search | Apple to defend e-book pricing | SEO tips
Mobile Marketing:
Mobile search ads: What makes them click?
Legal/Regulatory:
Twitter sues 'spamming' websites.
Apple preparing to [...]
Posted: Friday, April 6th 2012
Top News: Facebook digs deeper into search | DNT | Google's online store
Search:
Facebook delves deeper into search.
Man vs. Machine: Could Facebook’s people-sourced search beat Google’s algorithm?
Does Google [...]
Posted: Friday, March 30th 2012
Top News: UK mobile ad spend jumps | Bypassing Google Maps | 5 common SEO mistakes
Online Ad Market:
Two Bing marketers fired for 'mismanaging company assets,' violating procurement policy.
Mobile Computing:
Free mobile apps 'drain battery faster'.
Global:
Spending on UK mobile advertising [...]
Posted: Tuesday, March 20th 2012
Top News: Facebook touts revamped pages | Corporates pick iPads | Top outlaw SEO tactics
Social Media:
Facebook touts success in revamped pages for brands.
Mobile Marketing:
Facebook looks to mobile ads for next wave of growth.
Mobile Computing:
[...]
Posted: Wednesday, March 14th 2012
Closing Bell: Google Play | New mobile ads | Guide to AdWorlds display
Mobile Marketing:
Former Apple executive plots next wave of mobile ads.
Online Content:
Introducing Google Play: All your entertainment, anywhere you go.
Mobile Computing:
Clues to Apple's po [...]
Posted: Tuesday, March 6th 2012
Top News: More about iPad 3 | Disney on YouTube | New tech coverage at Bloomberg
Mobile Computing:
iPad 3 will have 4G LTE networking.
Super-sized Android apps can reach 4GB.
Convergence:
Disney Channel content hits YouTube.
[...]
Posted: Tuesday, March 6th 2012
Closing Bell: Facebook mobile ad breakthrough? | Precision Health Media ad network | 7 steps to measure SEO
Mobile Marketing:
Analysis: Facebook seeks breakthrough in mobile ad market.
Online Ad Market:
Facebook pushes ads that want to be liked, not tolerated.
Search:
7 steps to [...]
Posted: Friday, March 2nd 2012
Top News: Mobile World Congress and smartphone trends | iOS security loophole | Groupon acquires Uptake
Mobile Computing:
5 smartphone trends at Mobile World Congress.
More feds ditch BlackBerrys.
Privacy:
New Mozilla browser add-on visualizes who is tracking you online.
[...]
Posted: Wednesday, February 29th 2012
Top News: Mounting minuses at Google+ | Mobile World Congress | AT&T's plan for developers
Social Media:
The mounting minuses at Google+.
Mobile Computing:
Mobile World Congress: Best of day one.
AT&T’s solution to [...]
Posted: Tuesday, February 28th 2012
Top News: Google lets users block PPC ads | Online privacy bill of rights | Boku
Ad Technologies & Vendors:
Google launches blocking option for PPC ads.
Convergence:
KT reviewing network fees on Youtube, Internet TVs.
Privacy:
White House [...]
Posted: Thursday, February 23rd 2012
Top News: Android apps and PlayBook | Flurry study on mobile ads | Twitter in Russia
Mobile Marketing:
Android apps on the PlayBook can keep their built-in ads, won't support RIM ads.
Flurry: mobile ads still get the short straw in brand spend.
Mobile Computing:
[...]
Posted: Tuesday, February 21st 2012
Top News: Google looks at studios | Pinterest engages better than Twitter | Opera acquisition
Online Ad Market:
As YouTube comes of age, Google eyes studios.
Mobile Marketing:
Opera acquires two mobile advertising firms.
Social Media:
Pinterest keeps and [...]
Posted: Thursday, February 16th 2012
Top News: HuffPo to launch streaming network | Facebook ads | EU targets Google privacy policy
Facebook IPO:
Advertisers' free ride may end on Facebook.
Facebook’s ad business is a $3 billion mystery.
Analysis: A sobering [...]
Posted: Friday, February 3rd 2012
Top News: Buying online reviews | Twitter's censorship | Apple No.1 smartphone
Mobile Marketing:
Advertisers will spend $2.61 billion on mobile this year.
Ecommerce:
For $2 a star, an online retailer gets 5-star product reviews.
Social Media:
[...]
Posted: Friday, January 27th 2012