Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 202 | 243 |
| » ad pricing | 10 | 435 |
| » ad selling | 115 | 330 |
| » ad targeting | 133 | 312 |
| » ad technologies & vendors | 140 | 305 |
| » advertainment | 32 | 413 |
| » affiliate marketing | 4 | 441 |
| » agencies & ad departments | 58 | 387 |
| » alternative marketing | 82 | 363 |
| » Asia/Pacific | 16 | 429 |
| » automotive | 11 | 434 |
| » b2b | 4 | 441 |
| » best practices | 14 | 431 |
| » biz buzz | 220 | 225 |
| » branding | 57 | 388 |
| » broadband | 53 | 392 |
| » campaigns & creatives of note | 53 | 392 |
| » case studies | 5 | 440 |
| » co-op marketing & partnerships | 67 | 378 |
| » computers & tech | 69 | 376 |
| » consumer packaged goods | 16 | 429 |
| » cross media | 89 | 356 |
| » demographics | 29 | 416 |
| » direct marketing | 26 | 419 |
| » domain names | 18 | 427 |
| » don't believe the hype | 6 | 439 |
| » e-commerce | 55 | 390 |
| » email marketing | 25 | 420 |
| » entertainment | 123 | 322 |
| » Europe | 30 | 415 |
| » events | 9 | 436 |
| » finance | 5 | 440 |
| » global | 7 | 438 |
| » healthcare | 2 | 443 |
| » I-PR & business communications | 1 | 444 |
| » instant messaging marketing | 17 | 428 |
| » interviews | 1 | 444 |
| » intrusive formats | 2 | 443 |
| » Latin America | 3 | 442 |
| » legal, government & regulation | 60 | 385 |
| » loyalty & retention | 16 | 429 |
| » major account moves | 16 | 429 |
| » major brands | 137 | 308 |
| » Marketing | 1 | 444 |
| » measurement & analytics | 36 | 409 |
| » media convergence | 106 | 339 |
| » minorities | 1 | 444 |
| » multi-channel marketing | 23 | 422 |
| » new and improved | 88 | 357 |
| » nonsense & parodies | 2 | 443 |
| » online ad market | 91 | 354 |
| » pearls of wisdom | 11 | 434 |
| » people | 23 | 422 |
| » personalization | 21 | 424 |
| » political parties & organizations | 9 | 436 |
| » privacy | 13 | 432 |
| » promotions | 9 | 436 |
| » publishing | 63 | 382 |
| » real estate | 1 | 444 |
| » research & stats | 47 | 398 |
| » rich media | 52 | 393 |
| » search engine marketing | 100 | 345 |
| » Segmentation & Markets | 1 | 444 |
| » seniors | 1 | 444 |
| » signs of doom | 9 | 436 |
| » signs of recovery | 4 | 441 |
| » signs of what's to come | 203 | 242 |
| » small business | 4 | 441 |
| » spam & anti-spam | 9 | 436 |
| » Spanish-speaking | 2 | 443 |
| » syndication & RSS | 12 | 433 |
| » technical innovation | 51 | 394 |
| » telecom | 100 | 345 |
| » text ads | 45 | 400 |
| » tools & software | 115 | 330 |
| » top stories | 43 | 402 |
| » travel | 3 | 442 |
| » user experience | 85 | 360 |
| » viral marketing & social media | 52 | 393 |
| » weblog marketing | 20 | 425 |
| » women | 6 | 439 |
| » worst practices | 6 | 439 |
| » Youth | 13 | 432 |
Weather Channel at 30: A Local Ad Champ
The Weather Channel companies (TWCC) turned 30 yesterday, having first broadcast on cable on May 2, 1982. Since then it has gone online and mobile, and with a strategic relaunch (exclusively sponsored by Anheuser-Busch's Bud Light Lime), 95% of weather.com's 1 billion monthly page views now have a new look.
The online properties are more personalized, “to help consumers better forecast and plan their lives†with a [...]
Posted: Thursday, May 3rd 2012
On iPad 3 Eve, Google Wants You To Know You Don't Need Android to Access Google Play
Google is renaming the Android Market as Google Play, and incorporating its books, movies and music apps under the moniker as well.
Some elements of the rebranding and repositioning will be new—more free streaming content has been made available and users can pay for the premium apps via Google Wallet, ReadWriteWeb [...]
Posted: Wednesday, March 7th 2012
Closing Bell: All about Google and Motorola | Firefox 8 | Foursquare
Google & Motorola:
What is Google’s patent strategy?
Exclusive: Guess who else wanted to buy Motorola?
Google buying Motorola: Nokia, Samsung, and other industry players [...]
Posted: Monday, August 15th 2011
Top News: Who owns the social graph? | Motorola Droid 3 debuts | Smartphone privacy | WaPo jobs section gets hacked
Social Media:
Analysis: Facebook video calling versus Google+ Hangouts.
Who owns your social graph — you or Facebook?
Over 500,000 businesses are [...]
Posted: Thursday, July 7th 2011
Top News: Foodie.com, a new food vertical? | Facebook Credits go global | Yahoo's app search | Me on the Web
Domains:
Why did Glam Media spend over $100K on Foodie.com?
Social Media:
Facebook Credits goes global with additional support in 13 countries.
Facebook is armed with HTML5 and gunning [...]
Posted: Thursday, June 16th 2011
Top News: Windows 8 unveiled | PlayStation Store back online | Malware targets Google, Apple apps | YouTube introduces Creative Commons licensing option
Productivity:
Previewing Windows 8.
Why Windows 8 is fundamentally flawed as a response to the iPad.
Research & Stats:
You can only really [...]
Posted: Thursday, June 2nd 2011
Top News: Twitter adds Follow button | Schmidt takes blame for Google's social failure | Tapjoy says Apple's ban on promos kills profits | iCloud | YouTube to create network of networks
Social Media:
Twitter adds a one-stop 'Follow' button for sites.
More than friending: how can the social web go beyond
Facebook?
Schmidt sa [...]
Posted: Wednesday, June 1st 2011
Top News: LinkedIn, Facebook IPOs | Apple near cloud music deals | Apple tells Senate it does not track locations | Kindle books outsell print versions |
Business Strategies:
What LinkedIn means for Facebook IPO.
Exclusive: Apple near cloud-music deals.
Search:
Google launches Inside Search [...]
Posted: Friday, May 20th 2011
Top News: Google pushes forward with mobile payment plan | Publicis finds digital strategy pays off | GroupMe turns to advertising | New MobileMe
Mobile Payments:
Google sets role in mobile payment.
American Express launches all-new digital payments platform to attack PayPal’s bread and butter.
Ad Agencies:
[...]
Posted: Monday, March 28th 2011
Top News: Groupon breaks relationship with ad agency that designed its Super Bowl ads | The AT&T-T-Mobile deal | Facebook acquires Snaptu, adds check-ins to events | NYT's pay wall years in the making
Agencies and Ad Departments:
Groupon says it placed too much trust in agency that designed its Super Bowl ads.
Mobile Computing:
How the market values the AT&T-T-Mobile deal.
Why AT&T’s deal for T-Mobile must be b [...]
Posted: Monday, March 21st 2011
Top News: Verizon lands the iPhone, to boost mobile ad market | Providers ramp up battle of the 4G plans | Is Facebook peaking? |
Broadband:
Whatever 4G means, the ad battle has begun.
Mobile Computing/Marketing:
Verizon to announce it will be offering the iPhone.
Verizon iPhone to boost mobi [...]
Posted: Monday, January 10th 2011
Top News: AdMob reaches 2 billion daily requests | Facebook preps for IPO | 1B downloads for Map App Store's first day | Facebook v Google ads?
Online Ad Market:
Google's AdMob reaches 2 billion daily ad requests.
Greystripe’s flashy iOS ads help boost mobile ad network’s revenue by 400 percent.
Business News:
Facebook [...]
Posted: Friday, January 7th 2011
Top News: Google's Boutique.com | Women, Youth, Minorities Do Most Mobile Shopping
Business Strategies:
—Spanfeller Media Group website The Daily Meal comes out of beta today.
—American Red Cross website [...]
Posted: Thursday, December 23rd 2010
Top Industry News for 10-21-10: Click fraud escalates, eroding online ads' credibility
Security:
Escalating click fraud erodes credibility of online advertising.
Ad Technology:
Web ads tied to news photos pop up more and more.
Momentum for interactive [...]
Posted: Thursday, October 21st 2010
Industry Buzz & News: 5/04/10
Search:
Google invests in firm that tries to predict the future.
Ad Technologies:
Consolidation predicted for ad technology sector in 2010.
Social Media:
Twitter set to [...]
Posted: Tuesday, May 4th 2010
Industry Buzz & Snippets: 02/16/10
Ad Platforms:
Former Havas digital chief wants to simpli.fi ad targeting of online searchers.
Online video gets an ad exchange.
Search:
Google maint [...]
Posted: Tuesday, February 16th 2010
Industry Buzz & Snippets: 02/12/10
Ad Formats & Technologies:
Facebook releases beta version of ad conversion tracking.
Yahoo display strategy turns to OPA ad formats in effort to drive premium prices.
Scotttrade [...]
Posted: Friday, February 12th 2010
Industry Buzz & Snippets: 02/08/10
Industry:
Google's display ads should top $1 billion.
Mobclix strikes deal to enhance targeting on smartphones.
Campaigns:
Google scores with Paris Super Bowl ad. [...]
Posted: Monday, February 8th 2010
Is Apple Killing Geo-targeted Ads?
Apple has posted an update to its Core Location services policy, which allows iPhone app developers to access the iPhone's GPS, cell radio, and Wi-Fi systems to determine the current location of the handset.
The change in language is worrisome to developers that are building apps that rely on geo-location. Essentially it is warning them they can employ the technology only if it improves the app - and not just for the sole purpose of being able to better target promotions. ( [...]
Posted: Friday, February 5th 2010
Industry Buzz & Snippets: 02/05/10
Campaigns:
Adidas rewards consumers for sharing in online push.
Analytics:
Real time analytics makes for happy customers.
Ad Technology:
Study calls for more user choice [...]
Posted: Friday, February 5th 2010