Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 7 | 25 |
| » ad pricing | 1 | 31 |
| » ad selling | 3 | 29 |
| » ad targeting | 10 | 22 |
| » ad technologies & vendors | 10 | 22 |
| » agencies & ad departments | 6 | 26 |
| » alternative marketing | 3 | 29 |
| » b2b | 1 | 31 |
| » best practices | 5 | 27 |
| » biz buzz | 4 | 28 |
| » branding | 3 | 29 |
| » campaigns & creatives of note | 3 | 29 |
| » co-op marketing & partnerships | 1 | 31 |
| » computers & tech | 3 | 29 |
| » consumer packaged goods | 1 | 31 |
| » cross media | 3 | 29 |
| » demographics | 2 | 30 |
| » direct marketing | 5 | 27 |
| » domain names | 1 | 31 |
| » e-commerce | 6 | 26 |
| » email marketing | 2 | 30 |
| » entertainment | 2 | 30 |
| » Europe | 1 | 31 |
| » finance | 1 | 31 |
| » global | 1 | 31 |
| » healthcare | 1 | 31 |
| » legal, government & regulation | 4 | 28 |
| » loyalty & retention | 4 | 28 |
| » major account moves | 1 | 31 |
| » major brands | 2 | 30 |
| » major players news | 4 | 28 |
| » measurement & analytics | 5 | 27 |
| » media convergence | 4 | 28 |
| » minorities | 1 | 31 |
| » multi-channel marketing | 3 | 29 |
| » new and improved | 4 | 28 |
| » online ad market | 13 | 19 |
| » pearls of wisdom | 6 | 26 |
| » people | 1 | 31 |
| » personalization | 1 | 31 |
| » political parties & organizations | 2 | 30 |
| » privacy | 3 | 29 |
| » publishing | 7 | 25 |
| » real estate | 1 | 31 |
| » research & stats | 11 | 21 |
| » search engine marketing | 20 | 12 |
| » signs of doom | 1 | 31 |
| » signs of what's to come | 5 | 27 |
| » spam & anti-spam | 4 | 28 |
| » technical innovation | 3 | 29 |
| » telecom | 2 | 30 |
| » text ads | 4 | 28 |
| » tools & software | 9 | 23 |
| » travel | 1 | 31 |
| » user experience | 8 | 24 |
| » viral marketing & social media | 16 | 16 |
| » weblog marketing | 2 | 30 |
| » women | 1 | 31 |
| » worst practices | 1 | 31 |
| » Youth | 1 | 31 |
Google, DudaMobile Offer A Five-Minute Web-To-Mobile Site Conversion
It has been a little over a month since Google partnered with DudaMobile, the do-it-yourself mobile website builder. The partners are offering a quick “test drive†to see what a converted website looks like in a mobile format, with a rating (1 to 5) of mobile friendliness. The companies on April 5th announced a joint effort to expand GoMo, a Google-led initiative to help businesses “Go Mobile.†[...]
Posted: Wednesday, May 9th 2012
Share-to-Social Options, In Many Permutations, Continue to Grow for SMBs
Small-and-medium-sized businesses may not be in the vanguard of those firms that integrate their mobile, social and email marketing campaigns--but it is not due to lack of tools or services in the market.
Three Examples
Several have come to market in the last few weeks including:
MeritDirect and Penton Media have announced a service that provides links to social network [...]
Posted: Thursday, February 16th 2012
Top News: Strong December online spending | Three-screen ad traffic jam | 1M mobile apps
Mobile Commerce:
Online spending stays strong in early December.
Mobile Marketing:
AT&T bumps against Google, Microsoft in three-screen ad sell.
Soc [...]
Posted: Monday, December 12th 2011
Top News: Yahoo's scarce advertisers | Beta620 | Android flaw and mobile ads
Online Ad Market:
Yahoo attracting users, not advertisers.
New York Times introduces Beta620, a public site for its experimental projects.
The data-fueled display ad [...]
Posted: Monday, August 8th 2011
Top News: OpenX competes in display | HP Touchpad's Facebook apps | Exclusive Hulu content | Cyber protection for SMBs
Online Ad Market:
OpenX takes on Google, others in online display ads.
A look at AdKeeper.
Mobile Computing:
The HP Touchpad will [...]
Posted: Tuesday, June 28th 2011
Should a SMB Abandon its Website for Facebook?
Small and medium sized businesses have limited resources for marketing and web development. So naturally the question arises: should it invest anything at all in its own website when commerce and marketing and customers all seem to be shifting to Facebook? One company, albeit a non profit publishing venture, went through that reasoning process and decided that yes, Facebook was the better choice. The Rockville Central blog - named after the Maryland city it covers - stopped publishing new co [...]
Posted: Monday, June 27th 2011
Top News: Google incorporates user feedback | Traffic down at post-paywall NYT | New Yorkers wants users to Like it on Facebook | Nokia launches new Symbian phones
Search:
Google incorporates user feedback, rolls out quality site algorithm globally.
In challenge to Google Places, Microsoft launches "Bing Business Portal" for SMBs.
Publishing:
[...]
Posted: Tuesday, April 12th 2011
Top News: Groupon breaks relationship with ad agency that designed its Super Bowl ads | The AT&T-T-Mobile deal | Facebook acquires Snaptu, adds check-ins to events | NYT's pay wall years in the making
Agencies and Ad Departments:
Groupon says it placed too much trust in agency that designed its Super Bowl ads.
Mobile Computing:
How the market values the AT&T-T-Mobile deal.
Why AT&T’s deal for T-Mobile must be b [...]
Posted: Monday, March 21st 2011
Top News: Google's search cleanup has major effect | Facebook's Like button now publishes full news feed | New online distribution channel for small biz ads | Google sees display as $200B biz
Search:
Google's search cleanup has big effect.
Google kills eHow competitors, eHow rankings up.
Social Media:
All of Facebook’s Like buttons on third-party sites now [...]
Posted: Monday, February 28th 2011
Top News: MySpace redesign and its leaked traffic stats | PlayStation prototype | PayPal's new payment system | Video analytics
Social Media:
MySpace site redesigned around entertainment.
A leaked document of MySpace's traffic analytics.
Yahoo speeds up email, [...]
Posted: Wednesday, October 27th 2010
Top Industry News for 10-14-10: Search shows Google is posed for more success
Search:
Search shows Google is poised for success.
AOL, firms explore an offer for Yahoo.
Facebook, Microsoft [...]
Posted: Thursday, October 14th 2010
Top Industry News for 7-22-10: IBM developing analytics suite for advertisers
Measurement & Analytics:
IBM working on analytics suite for advertisers.
Online Ad Market:
New York Times revenue rises as digital advertising help offset print decline.
Yahoo's disp [...]
Posted: Thursday, July 22nd 2010
Top Industry News for 7-09-10: Advertisers give new ways to opt out of targeted ads
Ad Targeting:
Advertisers offer new way to opt out of targeted online ads.
Social Media:
Facebook buys provider of user-generated travel guides.
Online Ad Market:
iPhone [...]
Posted: Friday, July 9th 2010
Industry Buzz & News: 6/25/10
Online Ad Market:
IAB sets guidelines for ad network exchanges.
Search:
Yahoo chief defends her site, strategy.
Facebook unleashes [...]
Posted: Friday, June 25th 2010
Industry Buzz & News: 6/04/10
Online Ad Market:
Google quietly brings Twitter feeds to display ads.
Publishing:
Publishers see signs the iPad can restore ad money.
Social Media:
Why small businesses shouldn't [...]
Posted: Friday, June 4th 2010
Industry Buzz & News: 6/02/10
Ad Technologies:
Adobe releases digital magazine viewer.
Search:
Google acquires Invite Media, first buy-out of a DSP.
Social Media:
Fake patient campaign exposes real social marketing critics and questions.
Y [...]
Posted: Wednesday, June 2nd 2010
Industry Buzz & News: 5/24/10
Social Media:
FarmVille creator Zynga moves into real-world branding.
Twitter cuts cord on third-party ad networks.
Yahoo allies with Nokia on maps.
Can location-based services [...]
Posted: Monday, May 24th 2010
Industry Buzz & News: 4/01/10
Publishing:
iPad to launch with payload of ads.
Publishers bet future on iPad they have not seen yet.
Amazon gives way on e-book pricing.
[...]
Posted: Thursday, April 1st 2010
Google Throws Retail Inventory into the Local Mix
Google has introduced a new application that lets mobile users search local retailers' inventory to see if a particular item is in stock. Only a handful of stores are participating - Best Buy, Sears, Williams-Sonoma and Pottery Barn among others - but even this limited number adds a new twist to the local search and ad markets.
Essentially users type in the name of a product and the app pulls up the [...]
Posted: Friday, March 12th 2010
Beyond News: Microsoft Aims Higher with Bing
Though Microsoft has made many well-publicized moves to officially promote Bing, the company has more quietly been taking other steps that could propel the #3 search engine to a bigger share of market - much faster than many industry watchers anticipated when the search engine was rolled out.
Most notable in the news lately is Bing's "take-no-prisoners" approach to news content. According [...]
Posted: Wednesday, November 25th 2009