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MARKETING JOBS

Casey Jones Exits VP-Global Marketing at Dell


Mr. Jones

After two years in office, Dell's Casey Jones is resigning from his position as VP-Global Marketing. The position was officially opened last week, but Jones shall remain as advisor to ongoing marketing efforts, focusing on "creative idea implementation" and continuing to act as go-between for Dell and agency Enfatico.

Enfatico was created last year by WPP Group, which built the entity specifically to house Dell's three-year, $4.5 billion account. Jones was reportedly instrumental in the development of the agency, whose ambition — it tried hiring 1000 employees worldwide almost directly upon opening — sparked ridicule in the press and blogosphere. The company only managed to release creative work for Dell late last month.

It remains unclear why Jones opted to depart. According to AgencySpy, his vacant position will be filled by Andy Lark, VP-Global Communications, Communities and Conversations.

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