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Capital One to Consolidate from Motley Group of Online Agencies

AdWeek reports mega credit card firm Capital One is putting up its online media account into review, seeking to consolidate six media buying firms to just one. Current roster members - which include Mediavest, Reprise Media, Page Zero Media, Marketleap, Questus and Advertising.com - are quite diverse, ranging from search engine marketing firms to technology consultants, ad agencies and media companies. All incumbents decided to join the review, handled by Boston's Pile and Company.

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