British vacuum brand Dyson chose, among other sites, the blogs ShinyShiny.tv and Tech-Digest.com as media vehicles for its new online teaser campaign flogging its newest product, the Ball, according to NetImperative. The campaign was created by Goallover.net along with CheckM8.com for Dyson's agency VCCP. The two blogs share columns on the media plan spreadsheet with the likes of iVillage U.K.