French billionaire Vincent Bollore has said that he wants to claim seats on the Aegis board, writes the Guardian (via MediaBuyerPlanner). According to a source familiar with Bollore, he will raise his shareholding to 29.9 percent, then "he's going to make their life a misery, he's going to be a thorn in their side until he gets what he wants which is full control."

Bollore now holds a greater stake in Aegis than he does in Havas - the French advertising group in which, thanks to a stake-building strategy similar to the one he is using with Aegis, he landed four board seats and eventually installed himself as chairman.

Aegis has reportedly said it will attempt to block Bollore if he tries to land seats on the board, but Bollore has enough shares to call for a general meeting and attempt to force his way on.