The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Mission Praise Hymnal Goes Digital in UK


Worship gets tech-savvy

One of the most popular hymnals in Britain, Mission Praise, has gone digital.

Users will pay $79 a year for a digital description to missionpraise.com. Digital worshipers may access 1,800 songs and download words, sheet music and accompanying audio backtracks, reports Reuters.

Mission Praise hit the UK in the early 1980s, coinciding with a visit from Billy Graham. The printed version went on to sell two million copies in the UK and around the world.

The digital book will be published by HarperCollins, which hopes to target congregation members that use technological devices during services.

Search

Related Topics

Advertisement
Related stories:

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research