That could indeed
be Richard Branson

Thought up by a Harvard grad, video site Big Think aspires to do for thinkers what YouTube did for "bulldogs on skateboards."

According to a post on Reuters, the site includes interviews with "public intellectuals" from a range of disciplines. Cerebrals fielding questions include Bill McCain, Richard Branson and Moby.

In addition to celebrity thinkers, the site has a network of experts that chime in on a variety of fields via webcam. Users can get involved by joining discussions and posting thoughts.