The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Best Buy Forks $2.1B Over for 50% of The Carphone Warehouse


It feels bigger once
you're inside

Best Buy has purchased a 50 percent stake in The Carphone Warehouse, a European mobile phone vendor, for $2.1 billion.

The deal includes The Carphone Warehouse's 2400 stores, which span nine European countries, as well as its online and direct businesses, insurance operations and airtime reselling businesses, CNN reports.

The Carphone Warehouse will maintain proprietary ownership of its fixed-line telecom business in the UK, comprised of AOL Broadband, Opal and TalkTalk; as well as its interest in a venture with Virgin Mobile France.

Best Buy plans to use the stake to develop Best Buy Mobile. It has also sought to bring Geek Squad, its 24/7 hands-on customer service arm, to Europe.

The Carphone Warehouse shareholders must approve the deal before it passes. Their annual general meeting takes place in August.

Search

Related Topics

Advertisement
Related stories:

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research