MediaPost: Agency Finds Some Young People — The Youngest Ones — Still Like TV

Ah, there he is

While some valuable groups of men and women seem to be leaking from the television audience, children between the ages of two and eleven are drooling in front of the tube in droves, according to a study by Magna Global USA. While those among us with both working brains and operable opposable thumbs seem to be moving to more involved media consumption - like interacting with one another, reading and using the Internet - we all need a place we can park the rugrats for a bit.