Valentines hit YouTube
For Valentine's Day, 1-800-Flowers.com has launched two video contests on a YouTube channel dubbed "The World's Greatest Love Stories."
"Will You Marry Me?" is the first contest, which is seeking video submissions showing people popping the question. The prize is a wedding at a Sandals resort and a diamond ring from Blue Nile.
The second contest asks couples for video valentines. The winning entry will be featured on YouTube's homepage on the big day.
The contests kick off a one year partnership between Google and 1-800-Flowers, according to The New York Times. Google will handle ad placements for Flowers via AdSense.
The two will also launch a free desktop widget allowing users to send virtual bouquets to friends. Another Flowers widget is already available on soon-to-be-Google-rival Facebook.
Flowers will also use Google Audio, Google Print, and Google TV for traditional ad placements.