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December 17th, 2007
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Paramount to Disseminate Latest Jackass Movie Online
For Reaching Car Buyers on Video-Sharing Sites, Small May Be BestThough the number of consumers visiting larger video-sharing websites grew considerably in 2007, smaller video-focused sites may be...Nintendo, GameStop Push Go on Wii Raincheck ProgramThough a year has passed since its release, people are still lining up in front of big box...Yahoo Launches Election DashboardYahoo has added a political dashboard to its 2008 presidential election site. The dashboard tracks each candidate's stats from...Kid Search Engine Positioned as 'Gift' for the HolidaysHaving been named the Alternative Search Engine of the Year by AltSearchEngines, Quintura has launched a Kids version...Canadian Adult Site Reaps Harvest from Facebook User Data
Big Shift to Online Ad Spend in $40B Global Auto Ad Market by 2011Annual revenues in the automotive ad market will hold steady at $40 billion globally through 2011. But as audiences...Amazon Pays $4M for Handwritten JK Rowling BookAmazon has paid $4 million at a Sotheby's auction for a handwritten, illustrated book by Harry Potter author...Medio Expands Mobile Network OverseasTop 10 US Social-Network and Blog Site Rankings Issued for NovemberMySpace.com again tops the rankings of top US social networking sites, with nearly 57.4 million unique visitors in...Online Lets Travel Guides Expand to Their Audience
'Green Monday' Sets New Record with $881MM in Holiday Online Sales"Green Monday," coined by eBay to describe the second Monday in Dec. as the heaviest online spending day...With Tailgate, Paramount Sells Movie Tix in Banner AdsHollywood has a new ally in filling movie theaters. In a move of Wonka-esque proportions, Paramount has employed...'Evolved' CMOs Want More Executive Clout, Go About it All WrongTwo-thirds of chief marketing officers (CMOs) want more involvement in business strategy development and increased profit & loss...What Would a Digital Shop Want with a Traditional Ad Firm?In an move admirably contrary to going trends, a digital-focused shop has acquired a traditional ad agency. Digital shop...Webkinz World Under Fire for Child-Targeting Ads
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