MailChimp has launched an email optimizer that brings A/B testing functionality to email campaigns.
By enabling marketers to send...
AZoogleAds has unveiled its Epic Ad Center, which enables advertisers to create online ads and media strategies.
The Epic...
Molson has ended a promotional Facebook contest a week early, stating the contest — which invited college students...
US households are expected to spend an average of $471 on gifts in the holiday season, up 4.9...
At-home web traffic to more than 120 representative online retailers grew 10 percent year over year on Black...
TV networks are doing better than expected in selling ads in the online streams of their primetime shows,...
Social network marketer Lookery has partnered with ad network Oridian to launch a display ad network for Facebook...
One-third of US shoppers plan to do more shopping online this holiday season than they did last year,...
PayPal is launching the PayPal Secure Card, which allows members to make purchases on non-PayPal-supported e-commerce sites.
The downloadable...
News Corp. has laid out plans for the MySpace social network and how they plan to compete against...
After its noteworthy debut on the Hong Kong stock exchange, Alibaba has announced plans to get into the...
As the Nintendo Wii helped penetrate and create a new casual gaming market, new research indicates that coed...
For the launch of its second album Neon Bible, Arcade Fire kicked off a mysterious campaign urging fans...
Ad delivery firm DoubleClick has upgraded its DART campaign management dashboard to be more customizable by users, reports...
The first 18 days of the holiday season resulted in more than $7 billion in online retail spending,...
To avoid a previously planned countersuit, Japanese ad firm Dentsu may opt to seek dismissal of a scandal-ridden...
Instead of relying on passive ad messages on mobile platforms, brands are finding success with applications that are...
