A study found that headline-worthy news in the mainstream media differed from stories deemed most popular among user-generated...
The New York Times reports that Yahoo is currently in the process of internal testing for a new...
Total advertising expenditures in the first half of '07 totaled US$ 72.59 billion, down 0.3 percent from the...
A Swedish firm called TerraNet is currently testing a peer-to-peer model for making free mobile calls.
Peer-to-peer, or P2P,...
A start-up called Veveo boasts the ability to index online video, then convert it to a format that...
Multichannel data utilization is marketers' greatest challenge, cited by almost 30 percent of respondents to a recent survey...
Digital media shop Organic has begun offering marketers opinions on how strong their online efforts are, reports ClickZ.
Organic...
Whereas only 13 percent of adults have ever watched commercials via online video, some 60 percent of college...
Veteran entertainment producers Marshall Herskovitz and Edward Zwick have partnered with MySpace to distribute the new series Quarterlife,...
Nearly 70 percent of catalog marketers reported increased multichannel sales over the prior year, and 59 percent reported...
After WebMD's shares leaped 8 percent on Wednesday, analysts acknowledged chatter of late that Google may come a-wooing,...
Sprint Nextel has debuted a new service allowing shoppers to compare and buy products using mobile phones, reports...
Online consumers are consistently more receptive to behaviorally targeted ads than contextual advertising, with behavioral targeting (BT) outperforming...
A Trojan virus has been using Right Media's ad servers to spread across the internet, reports ClickZ.
The surge...
