MarketingVOX: The Voice of Online Marketing | MEDIA KIT

USA Today: In Newsboxes and Blog Widgets, Hurting for Advertisers

USA Today has begun offering widgets with updated news headlines for people to place on blogs or other sites, reports The Associated Press.

Three widgets thus far are currently available from widgets.usatoday.com, all related to travel topics. More will be introduced in the near future. Each will contain headlines and graphics from entertainment and other topics.

The paper eventually aspires to sell advertising on the widgets, which will increase the reach of USA Today's content with their implementation ease.

So far, no advertisers have joined.

Related Topics

user experience
ad selling
publishing
weblog marketing
signs of what's to come
new and improved
tools & software
major brands
ad targeting

Search

VideoEgg
sponsor
E-Mail This Story email this story «
Related stories:

Subscribe to MarketingVOX|News

MARKETING JOBS